Normal, IL · standard
ZIP Code 61761
McLean County, Illinois - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 52,879
- 481/sq mi High-density area
- $65,275
- Median income Near-median income area
- $214,600
- Median home value Near-median home value
- 52.9%
- Bachelor's or higher Above-average bachelor's attainment
National ZIP placement
Normal pairs a below-median household income with below-median home values, in a low-density, mixed-tenure and unusually populous area.
- 39th pct
- household income, US ZIPs
- 48th pct
- home value, US ZIPs
- 481
- people per sq mi
- 55%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 61761 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 61761 (Normal, IL) rose +4.0% from 2023 to 2024. The all-transactions index moved from 176.0 in 2023 to 183.1 in 2024 (2000 = 100).
ZIP code 61761 is a densely settled ZIP (a standard USPS delivery area) in Normal, McLean County, Illinois, with 52,879 residents across 110.0 square miles, a density of 481 people per square mile, in the Chicago time zone.
ZIP 61761 reports a modest median household income of $65,275 (18% below the average Illinois ZIP), while per-capita income is $36,703. The poverty rate is 21.2%, so the area-level income figures should not be treated as typical household experience. Median home value is $214,600 (12% above the average Illinois ZIP) and median rent is $966; 55.0% of occupied homes are owner-occupied.
This is a highly-educated ZIP: 52.9% of adults hold a bachelor's degree or higher, the median age is 25.1, and the average commute is 16 minutes. The page also surfaces 7 ZIP codes within roughly 10 miles and 6 more in McLean County, so 61761 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 61761
Top 5 sectors by establishment count in Normal, IL
Which industries have the most business establishments in ZIP 61761.
- Retail trade
Retail trade
128 establishments
- Accommodation and food services
Accommodation and food services
125 establishments
- Health care and social assistance
Health care and social assistance
106 establishments
- Other services (except public administration)
Other services (except public administration)
101 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
65 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 61761, Normal, IL · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
52,879
Population
110.0
Area (sq mi)
481
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 61761?
25.1
Median Age
47.8%
Male
52.2%
Female
8.1%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$65,275
Median Household Income
-18% vs state ZIP avg
$36,703
Per Capita Income
21.2%
Poverty Rate
3.9%
Unemployment Rate
16.4 min
Mean Commute Time
How ZIP 61761 ranks nationally
Normal, IL household income vs. every US ZIP code
Median household income, the full national distribution, with this ZIP marked
$65,275 39th percentile higher than 39% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
22,382housing units
22,382
Total Housing Units
20,554
Occupied Units
1,828
Vacant Units
2.28
Avg Household Size
Occupancy Type
$214,600
Median Home Value
+12% vs state ZIP avg
$966
Median Rent
1989
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+4.0%
YoY Change (2024)
183
HPI Index (2000 = 100)
+83%
Total Change Since 2000
Home values in ZIP 61761 have increased 4.0% over the past year (2024). Since 2000, this ZIP has seen +83% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +1.6% | 124 |
| 2021 | +9.4% | 136 |
| 2022 | +16.9% | 159 |
| 2023 | +10.9% | 176 |
| 2024 | +4.0% | 183 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 803 business establishments in ZIP 61761, employing approximately 21,507 people with a combined annual payroll of $1,927,039,000.
803
Businesses
21,507
Employees
$1.9B
Annual Payroll
16
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 128 | 15.9% |
| Accommodation and food services | 125 | 15.6% |
| Health care and social assistance | 106 | 13.2% |
| Other services (except public administration) | 101 | 12.6% |
| Professional, scientific, and technical services | 65 | 8.1% |
| Construction | 55 | 6.8% |
| Finance and insurance | 43 | 5.3% |
| Real estate and rental and leasing | 36 | 4.5% |
| Administrative and support and waste management and remediation services | 29 | 3.6% |
| Transportation and warehousing | 28 | 3.5% |
| Wholesale trade | 24 | 3.0% |
| Manufacturing | 20 | 2.5% |
| Arts, entertainment, and recreation | 14 | 1.7% |
| Information | 13 | 1.6% |
| Educational services | 13 | 1.6% |
| Management of companies and enterprises | 3 | 0.4% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 61761 vs 61704 →
ZIP 61761 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 61761
Normal (61761)
52,879 residents
- 61701
Bloomington (61701)
36,105 residents
- 61704
Bloomington (61704)
35,981 residents
- 61705 12,263
Bloomington (61705)
12,263 residents
- 61748 2,782
Hudson (61748)
2,782 residents
- 61736 1,808
Downs (61736)
1,808 residents
- 61776 1,409
Towanda (61776)
1,409 residents
- 61772 351
Shirley (61772)
351 residents
What this shows Among its immediate neighbors, ZIP 61761 ranks the most populous - useful context the national average alone can't give.
ZIP 61761 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 61748
Hudson (61748)
$128,036 median income
- 61705
Bloomington (61705)
$120,547 median income
- 61776
Towanda (61776)
$119,625 median income
- 61736
Downs (61736)
$110,444 median income
- 61704
Bloomington (61704)
$95,027 median income
- 61761
Normal (61761)
$65,275 median income
- 61701
Bloomington (61701)
$57,130 median income
What this shows By household income, ZIP 61761 ranks #6 of 7 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 61761, both outside IL so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (52,879 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in McLean County
Related Areas
Frequently Asked Questions
What county is ZIP code 61761 in?
ZIP code 61761 (Normal) is located in McLean County, Illinois. McLean County contains multiple ZIP codes, see the full list at /counties/mclean-il.
What is the population of ZIP code 61761?
ZIP code 61761 in Normal, IL has a population of 52,879 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 61761?
The median household income in ZIP 61761 is $65,275, which is 14% below the national average of $76,288.
What is the average home value in ZIP 61761?
The median home value in ZIP 61761 is $214,600, which is 23% below the national average of $278,155.
What is the demographic makeup of ZIP 61761?
The largest racial group in ZIP 61761 is White at 78.1%. Hispanic or Latino residents make up 7.1% of the population.
How many businesses are in ZIP code 61761?
ZIP code 61761 has 803 business establishments employing approximately 21,507 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 61761?
The top industries by establishment count in ZIP 61761 are: Retail trade (128), Accommodation and food services (125), Health care and social assistance (106). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 61761?
According to the FHFA House Price Index, home values in ZIP 61761 increased by 4.0% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 83%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 61761?
In ZIP code 61761, 71.9% of residents aged 25+ have a high school diploma or higher, and 52.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 61761?
The mean commute time for workers in ZIP code 61761 is 16.4 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 61761?
In ZIP code 61761, approximately 55.0% of occupied housing units are owner-occupied and 45.0% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 61761?
The poverty rate in ZIP code 61761 is 21.2% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 61761's numbers, next.
- See how ZIP 61761 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Normal, IL ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.