PlainZIP

Normal, IL · standard

ZIP Code 61761

McLean County, Illinois - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

52,879
481/sq mi
$65,275
Median income
$214,600
Median home value
52.9%
Bachelor's or higher

The verdict

Normal pairs a below-median household income with below-median home values, in a low-density, mixed-tenure and unusually populous area.

39th pct
household income, US ZIPs
48th pct
home value, US ZIPs
481
people per sq mi
55%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 61761 against every reporting US ZIP.

ZIP code 61761 is a densely settled ZIP (a standard USPS delivery area) in Normal, McLean County, Illinois, with 52,879 residents across 110.0 square miles, a density of 481 people per square mile, in the Chicago time zone.

ZIP 61761 reports a modest median household income of $65,275 (18% below the Illinois average), while per-capita income is $36,703. The poverty rate stands at 21.2% and the unemployment rate at 3.9%. On housing, the median home value is $214,600 (12% above the state average) with median rent at $966 per month, and 55.0% of occupied units are owner-occupied.

This is a highly-educated ZIP: 52.9% of adults hold a bachelor's degree or higher, the median age is 25.1, and the average commute is 16 minutes. Beyond these figures, 7 nearby ZIP codes within about 10 miles are surfaced below, along with 6 more sharing McLean County, letting you compare 61761 to its immediate surroundings rather than a national baseline alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 61761

Top 5 sectors by establishment count in Normal, IL

Which industries have the most business establishments in ZIP 61761.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 61761, Normal, IL · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

52,879

Population

110.0

Area (sq mi)

481

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 61761?

25.1

Median Age

47.8%

Male

52.2%

Female

8.1%

Foreign-Born

White 78.1%
African American 10.8%
Asian 4.2%
American Indian or Alaska Native 0.3%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 5.0%
Hispanic or Latino 7.1%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$65,275

Median Household Income

-18% vs state

$36,703

Per Capita Income

21.2%

Poverty Rate

3.9%

Unemployment Rate

16.4 min

Mean Commute Time

How ZIP 61761 ranks nationally

Normal, IL household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$65,275 39th percentile higher than 39% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 71.9%
Bachelor's Degree or Higher 52.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

22,382

Total Housing Units

20,554

Occupied Units

1,828

Vacant Units

2.28

Avg Household Size

Occupancy Type

Owner 55.0%
Renter 45.0%

$214,600

Median Home Value

+12% vs state

$966

Median Rent

1989

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+4.0%

YoY Change (2024)

183

HPI Index (2000 = 100)

+83%

Total Change Since 2000

Home values in ZIP 61761 have increased 4.0% over the past year (2024). Since 2000, this ZIP has seen +83% cumulative appreciation.

Year Annual Change HPI Index
2020 +1.6% 124
2021 +9.4% 136
2022 +16.9% 159
2023 +10.9% 176
2024 +4.0% 183

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 803 business establishments in ZIP 61761, employing approximately 21,507 people with a combined annual payroll of $1,927,039,000.

803

Businesses

21,507

Employees

$1.9B

Annual Payroll

16

Industry Sectors

Industry Establishments % of Total
Retail trade 128 15.9%
Accommodation and food services 125 15.6%
Health care and social assistance 106 13.2%
Other services (except public administration) 101 12.6%
Professional, scientific, and technical services 65 8.1%
Construction 55 6.8%
Finance and insurance 43 5.3%
Real estate and rental and leasing 36 4.5%
Administrative and support and waste management and remediation services 29 3.6%
Transportation and warehousing 28 3.5%
Wholesale trade 24 3.0%
Manufacturing 20 2.5%
Arts, entertainment, and recreation 14 1.7%
Information 13 1.6%
Educational services 13 1.6%
Management of companies and enterprises 3 0.4%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 61761 vs 61704 →

ZIP 61761 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 61761 ranks the most populous - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 61761 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 61761 ranks #6 of 7 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
61704 Bloomington, IL 35,981 4.2 mi
61701 Bloomington, IL 36,105 4.1 mi
61705 Bloomington, IL 12,263 5.3 mi
61748 Hudson, IL 2,782 6.3 mi
61776 Towanda, IL 1,409 5.5 mi
61736 Downs, IL 1,808 10.8 mi
61772 Shirley, IL 351 11.7 mi

More ZIP Codes in McLean County

61701 standard
Bloomington, IL
Pop: 36,105
61704 standard
Bloomington, IL
Pop: 35,981
61705 standard
Bloomington, IL
Pop: 12,263
61745 standard
Heyworth, IL
Pop: 4,408
61752 standard
Le Roy, IL
Pop: 4,339
61753 standard
Lexington, IL
Pop: 3,012

Related Areas

McLean County Normal, IL Illinois

Frequently Asked Questions

What county is ZIP code 61761 in? ▼
ZIP code 61761 (Normal) is located in McLean County, Illinois. McLean County contains multiple ZIP codes, see the full list at /counties/mclean-il.
What is the population of ZIP code 61761? ▼
ZIP code 61761 in Normal, IL has a population of 52,879 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 61761? ▼
The median household income in ZIP 61761 is $65,275, which is 14% below the national average of $76,288.
What is the average home value in ZIP 61761? ▼
The median home value in ZIP 61761 is $214,600, which is 23% below the national average of $278,155.
What is the demographic makeup of ZIP 61761? ▼
The largest racial group in ZIP 61761 is White at 78.1%. Hispanic or Latino residents make up 7.1% of the population.
How many businesses are in ZIP code 61761? ▼
ZIP code 61761 has 803 business establishments employing approximately 21,507 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 61761? ▼
The top industries by establishment count in ZIP 61761 are: Retail trade (128), Accommodation and food services (125), Health care and social assistance (106). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 61761? ▼
According to the FHFA House Price Index, home values in ZIP 61761 increased by 4.0% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 83%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 61761? ▼
In ZIP code 61761, 71.9% of residents aged 25+ have a high school diploma or higher, and 52.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 61761? ▼
The mean commute time for workers in ZIP code 61761 is 16.4 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 61761? ▼
In ZIP code 61761, approximately 55.0% of occupied housing units are owner-occupied and 45.0% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 61761? ▼
The poverty rate in ZIP code 61761 is 21.2% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.