PlainZIP

Siloam Springs, AR · standard

ZIP Code 72761

Benton County, Arkansas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

21,211
72/sq mi
$76,122
Median income
$236,600
Median home value
29.3%
Bachelor's or higher

The verdict

Siloam Springs pairs an above-median household income with above-median home values, in a rural, homeowner-dominated area.

Top 43%
household income, US ZIPs
Top 46%
home value, US ZIPs
72
people per sq mi
65%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 72761 against every reporting US ZIP.

ZIP code 72761 is a densely settled ZIP (a standard USPS delivery area) in Siloam Springs, Benton County, Arkansas, with 21,211 residents across 295.4 square miles, a density of 72 people per square mile, in the Chicago time zone.

ZIP 72761 lands in the middle-income range, with a median household income of $76,122 (35% above the Arkansas average), while per-capita income is $31,558. 13.4% of residents live below the poverty line, and the unemployment rate reads 3.3%. Median home value sits at $236,600 (62% above the state average), median rent at $991 a month, and owner-occupancy at 65.4%.

Educational attainment sits below the national norm: 29.3% of adults hold a bachelor's degree or higher, the median age is 35.5, and the average commute is 23 minutes. A geography-based comparison follows: 2 ZIP codes within about 10 miles of 72761, plus 6 more within Benton County, give a clearer read than the national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 72761

Top 5 sectors by establishment count in Siloam Springs, AR

Which industries have the most business establishments in ZIP 72761.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 72761, Siloam Springs, AR · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

21,211

Population

295.4

Area (sq mi)

72

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 72761?

35.5

Median Age

48.3%

Male

51.7%

Female

12.4%

Foreign-Born

White 54.4%
African American 1.3%
Asian 3.1%
American Indian or Alaska Native 3.1%
Native Hawaiian or Pacific Islander 0.4%
Two or More Ethnicities 32.0%
Hispanic or Latino 20.9%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$76,122

Median Household Income

+35% vs state

$31,558

Per Capita Income

13.4%

Poverty Rate

3.3%

Unemployment Rate

23.3 min

Mean Commute Time

How ZIP 72761 ranks nationally

Siloam Springs, AR household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$76,122 Top 43% higher than 57% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 61.5%
Bachelor's Degree or Higher 29.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

9,344

Total Housing Units

8,662

Occupied Units

682

Vacant Units

2.74

Avg Household Size

Occupancy Type

Owner 65.4%
Renter 34.6%

$236,600

Median Home Value

+62% vs state

$991

Median Rent

1993

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+1.8%

YoY Change (2024)

268

HPI Index (2000 = 100)

+168%

Total Change Since 2000

Home values in ZIP 72761 have increased 1.8% over the past year (2024). Since 2000, this ZIP has seen +168% cumulative appreciation.

Year Annual Change HPI Index
2020 +4.7% 169
2021 +15.3% 195
2022 +18.7% 232
2023 +13.7% 264
2024 +1.8% 268

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 565 business establishments in ZIP 72761, employing approximately 9,808 people with a combined annual payroll of $446,716,000.

565

Businesses

9,808

Employees

$446.7M

Annual Payroll

16

Industry Sectors

Industry Establishments % of Total
Retail trade 82 14.5%
Accommodation and food services 72 12.7%
Construction 67 11.9%
Other services (except public administration) 67 11.9%
Health care and social assistance 61 10.8%
Professional, scientific, and technical services 49 8.7%
Finance and insurance 30 5.3%
Real estate and rental and leasing 24 4.3%
Transportation and warehousing 22 3.9%
Manufacturing 19 3.4%
Administrative and support and waste management and remediation services 19 3.4%
Wholesale trade 18 3.2%
Information 11 1.9%
Arts, entertainment, and recreation 10 1.8%
Educational services 8 1.4%
Management of companies and enterprises 5 0.9%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 72761 vs 72734 →

ZIP 72761 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 72761 ranks the most populous - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 72761 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 72761 ranks the highest of 3 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
72734 Gentry, AR 7,322 7.1 mi
72769 Summers, AR 1,162 9.7 mi

More ZIP Codes in Benton County

72712 standard
Bentonville, AR
Pop: 40,933
72756 standard
Rogers, AR
Pop: 38,455
72758 standard
Rogers, AR
Pop: 33,487
72715 standard
Bella Vista, AR
Pop: 15,051
72714 standard
Bella Vista, AR
Pop: 11,880
72745 standard
Lowell, AR
Pop: 11,376

Related Areas

Benton County Siloam Springs, AR Arkansas

Frequently Asked Questions

What county is ZIP code 72761 in? ▼
ZIP code 72761 (Siloam Springs) is located in Benton County, Arkansas. Benton County contains multiple ZIP codes, see the full list at /counties/benton-ar.
What is the population of ZIP code 72761? ▼
ZIP code 72761 in Siloam Springs, AR has a population of 21,211 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 72761? ▼
The median household income in ZIP 72761 is $76,122, which is 0% below the national average of $76,288.
What is the average home value in ZIP 72761? ▼
The median home value in ZIP 72761 is $236,600, which is 15% below the national average of $278,155.
What is the demographic makeup of ZIP 72761? ▼
The largest racial group in ZIP 72761 is White at 54.4%. Hispanic or Latino residents make up 20.9% of the population.
How many businesses are in ZIP code 72761? ▼
ZIP code 72761 has 565 business establishments employing approximately 9,808 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 72761? ▼
The top industries by establishment count in ZIP 72761 are: Retail trade (82), Accommodation and food services (72), Construction (67). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 72761? ▼
According to the FHFA House Price Index, home values in ZIP 72761 increased by 1.8% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 168%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 72761? ▼
In ZIP code 72761, 61.5% of residents aged 25+ have a high school diploma or higher, and 29.3% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 72761? ▼
The mean commute time for workers in ZIP code 72761 is 23.3 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 72761? ▼
In ZIP code 72761, approximately 65.4% of occupied housing units are owner-occupied and 34.6% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 72761? ▼
The poverty rate in ZIP code 72761 is 13.4% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.