PlainZIP

Watts, OK · standard

ZIP Code 74964

Adair County, Oklahoma - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

2,834
15/sq mi
$47,250
Median income
$123,600
Median home value
13.5%
Bachelor's or higher

The verdict

Watts pairs one of the lowest household incomes in the country with among the most affordable home values nationally, in a rural, homeowner-dominated area.

11th pct
household income, US ZIPs
18th pct
home value, US ZIPs
15
people per sq mi
85%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 74964 against every reporting US ZIP.

ZIP code 74964 covers 195.4 square miles in Watts, Adair County, Oklahoma (a standard USPS delivery area), with a modest 2,834 residents on file, a density of 15 people per square mile, in the Chicago time zone.

ZIP 74964 reports a modest median household income of $47,250 (25% below the Oklahoma average), while per-capita income is $26,717. Poverty here runs at 15.8%, with unemployment measured at 5.8%. Median home value sits at $123,600 (21% below the state average), median rent at $846 a month, and owner-occupancy at 84.6%.

Formal educational attainment runs low here: just 13.5% of adults hold a bachelor's degree or higher, the median age is 44.7, and the average commute is 27 minutes. We also surface 3 nearby ZIP codes within roughly 10 miles and 4 additional ZIPs sharing Adair County, so you can benchmark 74964 against its immediate geography rather than a national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 74964

Top 5 sectors by establishment count in Watts, OK

Which industries have the most business establishments in ZIP 74964.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 74964, Watts, OK · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

2,834

Population

195.4

Area (sq mi)

15

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 74964?

44.7

Median Age

46.4%

Male

53.6%

Female

3.3%

Foreign-Born

White 59.8%
African American 0.0%
Asian 0.9%
American Indian or Alaska Native 23.2%
Native Hawaiian or Pacific Islander 0.2%
Two or More Ethnicities 11.9%
Hispanic or Latino 6.2%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$47,250

Median Household Income

-25% vs state

$26,717

Per Capita Income

15.8%

Poverty Rate

5.8%

Unemployment Rate

27.2 min

Mean Commute Time

How ZIP 74964 ranks nationally

Watts, OK household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$47,250 11th percentile higher than 11% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). This entry sits in this band. $60,000–$80,000: 9,980 US ZIPs (33%). Above this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 61.5%
Bachelor's Degree or Higher 13.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

1,025

Total Housing Units

885

Occupied Units

140

Vacant Units

2.47

Avg Household Size

Occupancy Type

Owner 84.6%
Renter 15.4%

$123,600

Median Home Value

-21% vs state

$846

Median Rent

1989

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 25 business establishments in ZIP 74964, employing approximately 177 people with a combined annual payroll of $6,572,000.

25

Businesses

177

Employees

$6.6M

Annual Payroll

4

Industry Sectors

Industry Establishments % of Total
Retail trade 5 20.0%
Manufacturing 4 16.0%
Transportation and warehousing 4 16.0%
Other services (except public administration) 4 16.0%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 74964 vs 74965 →

ZIP 74964 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 74964 ranks #3 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 74964 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 74964 ranks #4 of 4 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
74965 Westville, OK 5,170 8.5 mi
74347 Kansas, OK 2,593 7.9 mi
74338 Colcord, OK 5,480 10.7 mi

More ZIP Codes in Adair County

74960 standard
Stilwell, OK
Pop: 13,643
74965 standard
Westville, OK
Pop: 5,170
74931 standard
Bunch, OK
Pop: 1,411
74457 standard
Proctor, OK
Pop: 608

Related Areas

Adair County Watts, OK Oklahoma

Frequently Asked Questions

What county is ZIP code 74964 in? ▼
ZIP code 74964 (Watts) is located in Adair County, Oklahoma. Adair County contains multiple ZIP codes, see the full list at /counties/adair-ok.
What is the population of ZIP code 74964? ▼
ZIP code 74964 in Watts, OK has a population of 2,834 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 74964? ▼
The median household income in ZIP 74964 is $47,250, which is 38% below the national average of $76,288.
What is the average home value in ZIP 74964? ▼
The median home value in ZIP 74964 is $123,600, which is 56% below the national average of $278,155.
What is the demographic makeup of ZIP 74964? ▼
The largest racial group in ZIP 74964 is White at 59.8%. Hispanic or Latino residents make up 6.2% of the population.
How many businesses are in ZIP code 74964? ▼
ZIP code 74964 has 25 business establishments employing approximately 177 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 74964? ▼
The top industries by establishment count in ZIP 74964 are: Retail trade (5), Manufacturing (4), Transportation and warehousing (4). There are 4 industry sectors represented in total.
What is the education level in ZIP code 74964? ▼
In ZIP code 74964, 61.5% of residents aged 25+ have a high school diploma or higher, and 13.5% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 74964? ▼
The mean commute time for workers in ZIP code 74964 is 27.2 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 74964? ▼
In ZIP code 74964, approximately 84.6% of occupied housing units are owner-occupied and 15.4% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 74964? ▼
The poverty rate in ZIP code 74964 is 15.8% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.