Marietta, OK · standard
ZIP Code 73448
Love County, Oklahoma - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 5,784
- 10/sq mi
- $61,071
- Median income
- $165,200
- Median home value
- 16.8%
- Bachelor's or higher
The verdict
Marietta pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.
- 31th pct
- household income, US ZIPs
- 32th pct
- home value, US ZIPs
- 10
- people per sq mi
- 70%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 73448 against every reporting US ZIP.
ZIP code 73448 is a mid-sized community (a standard USPS delivery area) in Marietta, Love County, Oklahoma, home to 5,784 residents across 556.2 square miles, a density of 10 people per square mile, in the Chicago time zone.
ZIP 73448 reports a modest median household income of $61,071 (2% below the Oklahoma average), while per-capita income is $30,970. Poverty here runs at 14.6%, with unemployment measured at 3.6%. Median home value sits at $165,200 (6% above the state average), median rent at $860 a month, and owner-occupancy at 70.4%.
Educational attainment sits below the national norm: 16.8% of adults hold a bachelor's degree or higher, the median age is 37.2, and the average commute is 23 minutes. The state and national benchmarks above give 73448's numbers context; they should not be read in isolation.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 73448
Top 5 sectors by establishment count in Marietta, OK
Which industries have the most business establishments in ZIP 73448.
- Retail trade
Retail trade
19 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
10 establishments
- Construction
Construction
9 establishments
- Health care and social assistance 7
Health care and social assistance
7 establishments
- Accommodation and food services 7
Accommodation and food services
7 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 73448, Marietta, OK · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
5,784
Population
556.2
Area (sq mi)
10
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 73448?
37.2
Median Age
48.6%
Male
51.4%
Female
9.1%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$61,071
Median Household Income
-2% vs state
$30,970
Per Capita Income
14.6%
Poverty Rate
3.6%
Unemployment Rate
23.2 min
Mean Commute Time
How ZIP 73448 ranks nationally
Marietta, OK household income vs. every US ZIP code
Median household income, the full national distribution, with this ZIP marked
$61,071 31st percentile higher than 31% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
2,599
Total Housing Units
2,164
Occupied Units
435
Vacant Units
2.69
Avg Household Size
Occupancy Type
$165,200
Median Home Value
+6% vs state
$860
Median Rent
1979
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What businesses operate in this ZIP?
Census Bureau data shows 94 business establishments in ZIP 73448, employing approximately 1,184 people with a combined annual payroll of $49,663,000.
94
Businesses
1,184
Employees
$49.7M
Annual Payroll
13
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 19 | 20.2% |
| Professional, scientific, and technical services | 10 | 10.6% |
| Construction | 9 | 9.6% |
| Health care and social assistance | 7 | 7.5% |
| Accommodation and food services | 7 | 7.5% |
| Other services (except public administration) | 7 | 7.5% |
| Real estate and rental and leasing | 6 | 6.4% |
| Transportation and warehousing | 5 | 5.3% |
| Finance and insurance | 5 | 5.3% |
| Mining, quarrying, and oil and gas extraction | 3 | 3.2% |
| Manufacturing | 3 | 3.2% |
| Wholesale trade | 3 | 3.2% |
| Information | 3 | 3.2% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
More ZIP Codes in Love County
Related Areas
Frequently Asked Questions
What county is ZIP code 73448 in? ▼
What is the population of ZIP code 73448? ▼
What is the median household income in ZIP 73448? ▼
What is the average home value in ZIP 73448? ▼
What is the demographic makeup of ZIP 73448? ▼
How many businesses are in ZIP code 73448? ▼
What are the main industries in ZIP code 73448? ▼
What is the education level in ZIP code 73448? ▼
What is the average commute time in ZIP 73448? ▼
What percentage of residents own vs. rent in ZIP 73448? ▼
What is the poverty rate in ZIP code 73448? ▼
Read our methodology to see how this data is sourced, computed, and verified.