PlainZIP

Tulsa, OK · standard

ZIP Code 74104

Tulsa County, Oklahoma - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

12,724
1,805/sq mi
$54,691
Median income
$246,000
Median home value
49.3%
Bachelor's or higher

The verdict

Tulsa pairs one of the lowest household incomes in the country with above-median home values, in a low-density, mixed-tenure area.

21th pct
household income, US ZIPs
Top 43%
home value, US ZIPs
1,805
people per sq mi
48%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 74104 against every reporting US ZIP.

ZIP code 74104 is a mid-sized community (a standard USPS delivery area) in Tulsa, Tulsa County, Oklahoma, home to 12,724 residents across 7.1 square miles, a density of 1,805 people per square mile, in the Chicago time zone.

ZIP 74104 reports a modest median household income of $54,691 (13% below the Oklahoma average), while per-capita income is $34,986. Local economic indicators show a 23.4% poverty rate alongside 6.6% unemployment. On housing, the median home value is $246,000 (58% above the state average) with median rent at $1,135 per month, and 48.3% of occupied units are owner-occupied.

A solid share of residents have a four-year degree: 49.3% of adults hold a bachelor's degree or higher, the median age is 30.6, and the average commute is 16 minutes. Beyond these figures, 10 nearby ZIP codes within about 10 miles are surfaced below, along with 6 more sharing Tulsa County, letting you compare 74104 to its immediate surroundings rather than a national baseline alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 74104

Top 5 sectors by establishment count in Tulsa, OK

Which industries have the most business establishments in ZIP 74104.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 74104, Tulsa, OK · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

12,724

Population

7.1

Area (sq mi)

1,805

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 74104?

30.6

Median Age

49.2%

Male

50.8%

Female

11.9%

Foreign-Born

White 70.5%
African American 6.9%
Asian 3.4%
American Indian or Alaska Native 3.7%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 13.3%
Hispanic or Latino 13.4%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$54,691

Median Household Income

-13% vs state

$34,986

Per Capita Income

23.4%

Poverty Rate

6.6%

Unemployment Rate

16.2 min

Mean Commute Time

How ZIP 74104 ranks nationally

Tulsa, OK household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$54,691 21st percentile higher than 21% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). This entry sits in this band. $60,000–$80,000: 9,980 US ZIPs (33%). Above this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 66.0%
Bachelor's Degree or Higher 49.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

6,455

Total Housing Units

5,508

Occupied Units

947

Vacant Units

1.99

Avg Household Size

Occupancy Type

Owner 48.3%
Renter 51.7%

$246,000

Median Home Value

+58% vs state

$1,135

Median Rent

1943

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+1.1%

YoY Change (2024)

275

HPI Index (2000 = 100)

+175%

Total Change Since 2000

Home values in ZIP 74104 have increased 1.1% over the past year (2024). Since 2000, this ZIP has seen +175% cumulative appreciation.

Year Annual Change HPI Index
2020 +3.8% 201
2021 +10.6% 222
2022 +18.2% 262
2023 +3.8% 272
2024 +1.1% 275

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 545 business establishments in ZIP 74104, employing approximately 11,357 people with a combined annual payroll of $776,848,000.

545

Businesses

11,357

Employees

$776.8M

Annual Payroll

16

Industry Sectors

Industry Establishments % of Total
Health care and social assistance 126 23.1%
Professional, scientific, and technical services 75 13.8%
Accommodation and food services 66 12.1%
Retail trade 56 10.3%
Other services (except public administration) 53 9.7%
Construction 28 5.1%
Administrative and support and waste management and remediation services 28 5.1%
Finance and insurance 24 4.4%
Real estate and rental and leasing 23 4.2%
Wholesale trade 19 3.5%
Manufacturing 14 2.6%
Arts, entertainment, and recreation 10 1.8%
Educational services 7 1.3%
Transportation and warehousing 5 0.9%
Information 4 0.7%
Management of companies and enterprises 3 0.6%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 74104 vs 74120 →

ZIP 74104 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 74104 ranks #8 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 74104 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 74104 ranks #8 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
74120 Tulsa, OK 4,940 1.3 mi
74114 Tulsa, OK 15,778 1.4 mi
74119 Tulsa, OK 3,561 2.0 mi
74110 Tulsa, OK 14,862 2.9 mi
74103 Tulsa, OK 2,692 2.3 mi
74112 Tulsa, OK 20,684 2.8 mi
74105 Tulsa, OK 26,547 3.4 mi
74106 Tulsa, OK 17,648 3.6 mi
74135 Tulsa, OK 20,651 3.8 mi
74115 Tulsa, OK 22,941 4.0 mi

More ZIP Codes in Tulsa County

74012 standard
Broken Arrow, OK
Pop: 57,526
74133 standard
Tulsa, OK
Pop: 43,414
74055 standard
Owasso, OK
Pop: 38,680
74136 standard
Tulsa, OK
Pop: 30,703
74063 standard
Sand Springs, OK
Pop: 29,808
74105 standard
Tulsa, OK
Pop: 26,547

Related Areas

Tulsa County Tulsa, OK Oklahoma

Frequently Asked Questions

What county is ZIP code 74104 in? ▼
ZIP code 74104 (Tulsa) is located in Tulsa County, Oklahoma. Tulsa County contains multiple ZIP codes, see the full list at /counties/tulsa-ok.
What is the population of ZIP code 74104? ▼
ZIP code 74104 in Tulsa, OK has a population of 12,724 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 74104? ▼
The median household income in ZIP 74104 is $54,691, which is 28% below the national average of $76,288.
What is the average home value in ZIP 74104? ▼
The median home value in ZIP 74104 is $246,000, which is 12% below the national average of $278,155.
What is the demographic makeup of ZIP 74104? ▼
The largest racial group in ZIP 74104 is White at 70.5%. Hispanic or Latino residents make up 13.4% of the population.
How many businesses are in ZIP code 74104? ▼
ZIP code 74104 has 545 business establishments employing approximately 11,357 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 74104? ▼
The top industries by establishment count in ZIP 74104 are: Health care and social assistance (126), Professional, scientific, and technical services (75), Accommodation and food services (66). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 74104? ▼
According to the FHFA House Price Index, home values in ZIP 74104 increased by 1.1% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 175%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 74104? ▼
In ZIP code 74104, 66.0% of residents aged 25+ have a high school diploma or higher, and 49.3% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 74104? ▼
The mean commute time for workers in ZIP code 74104 is 16.2 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 74104? ▼
In ZIP code 74104, approximately 48.3% of occupied housing units are owner-occupied and 51.7% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 74104? ▼
The poverty rate in ZIP code 74104 is 23.4% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.