Tulsa, OK · standard
ZIP Code 74104
Tulsa County, Oklahoma - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 12,724
- 1,805/sq mi High-density area
- $54,691
- Median income Below-median income area
- $246,000
- Median home value Near-median home value
- 49.3%
- Bachelor's or higher Above-average bachelor's attainment
National ZIP placement
Tulsa pairs one of the lowest household incomes in the country with above-median home values, in a low-density, mixed-tenure area.
- 21st pct
- household income, US ZIPs
- Top 43%
- home value, US ZIPs
- 1,805
- people per sq mi
- 48%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 74104 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 74104 (Tulsa, OK) rose +1.1% from 2023 to 2024. The all-transactions index moved from 272.3 in 2023 to 275.3 in 2024 (2000 = 100).
ZIP code 74104 is a mid-sized community (a standard USPS delivery area) in Tulsa, Tulsa County, Oklahoma, home to 12,724 residents across 7.1 square miles, a density of 1,805 people per square mile, in the Chicago time zone.
ZIP 74104 reports a modest median household income of $54,691 (13% below the average Oklahoma ZIP), while per-capita income is $34,986. The poverty rate is 23.4%, so the area-level income figures should not be treated as typical household experience. Housing costs run above the statewide ZIP benchmark while renting is common: median home value is $246,000 (58% above the average Oklahoma ZIP), with only 48.3% owner-occupied homes and median rent of $1,135.
A solid share of residents have a four-year degree: 49.3% of adults hold a bachelor's degree or higher, the median age is 30.6, and the average commute is 16 minutes. The page also surfaces 10 ZIP codes within roughly 10 miles and 6 more in Tulsa County, so 74104 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 74104
Top 5 sectors by establishment count in Tulsa, OK
Which industries have the most business establishments in ZIP 74104.
- Health care and social assistance
Health care and social assistance
126 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
75 establishments
- Accommodation and food services
Accommodation and food services
66 establishments
- Retail trade
Retail trade
56 establishments
- Other services (except public administration)
Other services (except public administration)
53 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 74104, Tulsa, OK · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
12,724
Population
7.1
Area (sq mi)
1,805
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 74104?
30.6
Median Age
49.2%
Male
50.8%
Female
11.9%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$54,691
Median Household Income
-13% vs state ZIP avg
$34,986
Per Capita Income
23.4%
Poverty Rate
6.6%
Unemployment Rate
16.2 min
Mean Commute Time
How ZIP 74104 ranks among Oklahoma ZIPs
Tulsa, OK household income vs. every Oklahoma ZIP code
Median household income among 616 reporting Oklahoma ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$54,691 37th percentile higher than 37% of 616 Oklahoma ZIPs
Each bar is a $20K-wide band; taller bars hold more Oklahoma ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
6,455housing units
6,455
Total Housing Units
5,508
Occupied Units
947
Vacant Units
1.99
Avg Household Size
Occupancy Type
$246,000
Median Home Value
+58% vs state ZIP avg
$1,135
Median Rent
1943
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+1.1%
YoY Change (2024)
275
HPI Index (2000 = 100)
+175%
Total Change Since 2000
Home values in ZIP 74104 have increased 1.1% over the past year (2024). Since 2000, this ZIP has seen +175% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +3.8% | 201 |
| 2021 | +10.6% | 222 |
| 2022 | +18.2% | 262 |
| 2023 | +3.8% | 272 |
| 2024 | +1.1% | 275 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 545 business establishments in ZIP 74104, employing approximately 11,357 people with a combined annual payroll of $776,848,000.
545
Businesses
11,357
Employees
$776.8M
Annual Payroll
16
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Health care and social assistance | 126 | 23.1% |
| Professional, scientific, and technical services | 75 | 13.8% |
| Accommodation and food services | 66 | 12.1% |
| Retail trade | 56 | 10.3% |
| Other services (except public administration) | 53 | 9.7% |
| Construction | 28 | 5.1% |
| Administrative and support and waste management and remediation services | 28 | 5.1% |
| Finance and insurance | 24 | 4.4% |
| Real estate and rental and leasing | 23 | 4.2% |
| Wholesale trade | 19 | 3.5% |
| Manufacturing | 14 | 2.6% |
| Arts, entertainment, and recreation | 10 | 1.8% |
| Educational services | 7 | 1.3% |
| Transportation and warehousing | 5 | 0.9% |
| Information | 4 | 0.7% |
| Management of companies and enterprises | 3 | 0.6% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 74104 vs 74120 →
ZIP 74104 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 74105
Tulsa (74105)
26,547 residents
- 74115
Tulsa (74115)
22,941 residents
- 74112
Tulsa (74112)
20,684 residents
- 74135
Tulsa (74135)
20,651 residents
- 74106
Tulsa (74106)
17,648 residents
- 74114
Tulsa (74114)
15,778 residents
- 74110
Tulsa (74110)
14,862 residents
- 74104
Tulsa (74104)
12,724 residents
- 74120 4,940
Tulsa (74120)
4,940 residents
What this shows Among its immediate neighbors, ZIP 74104 ranks #8 by population - useful context the national average alone can't give.
ZIP 74104 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 74114
Tulsa (74114)
$98,222 median income
- 74103
Tulsa (74103)
$76,836 median income
- 74105
Tulsa (74105)
$69,547 median income
- 74120
Tulsa (74120)
$68,255 median income
- 74135
Tulsa (74135)
$62,694 median income
- 74112
Tulsa (74112)
$58,951 median income
- 74119
Tulsa (74119)
$56,234 median income
- 74104
Tulsa (74104)
$54,691 median income
- 74115
Tulsa (74115)
$44,608 median income
What this shows By household income, ZIP 74104 ranks #8 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 74120 | Tulsa, OK | 4,940 | 1.3 mi |
| 74114 | Tulsa, OK | 15,778 | 1.4 mi |
| 74119 | Tulsa, OK | 3,561 | 2.0 mi |
| 74110 | Tulsa, OK | 14,862 | 2.9 mi |
| 74103 | Tulsa, OK | 2,692 | 2.3 mi |
| 74112 | Tulsa, OK | 20,684 | 2.8 mi |
| 74105 | Tulsa, OK | 26,547 | 3.4 mi |
| 74106 | Tulsa, OK | 17,648 | 3.6 mi |
| 74135 | Tulsa, OK | 20,651 | 3.8 mi |
| 74115 | Tulsa, OK | 22,941 | 4.0 mi |
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 74104, both outside OK so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (12,724 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Tulsa County
Related Areas
Frequently Asked Questions
What county is ZIP code 74104 in?
ZIP code 74104 (Tulsa) is located in Tulsa County, Oklahoma. Tulsa County contains multiple ZIP codes, see the full list at /counties/tulsa-ok.
What is the population of ZIP code 74104?
ZIP code 74104 in Tulsa, OK has a population of 12,724 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 74104?
The median household income in ZIP 74104 is $54,691, which is 28% below the national average of $76,288.
What is the average home value in ZIP 74104?
The median home value in ZIP 74104 is $246,000, which is 12% below the national average of $278,155.
What is the demographic makeup of ZIP 74104?
The largest racial group in ZIP 74104 is White at 70.5%. Hispanic or Latino residents make up 13.4% of the population.
How many businesses are in ZIP code 74104?
ZIP code 74104 has 545 business establishments employing approximately 11,357 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 74104?
The top industries by establishment count in ZIP 74104 are: Health care and social assistance (126), Professional, scientific, and technical services (75), Accommodation and food services (66). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 74104?
According to the FHFA House Price Index, home values in ZIP 74104 increased by 1.1% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 175%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 74104?
In ZIP code 74104, 66.0% of residents aged 25+ have a high school diploma or higher, and 49.3% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 74104?
The mean commute time for workers in ZIP code 74104 is 16.2 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 74104?
In ZIP code 74104, approximately 48.3% of occupied housing units are owner-occupied and 51.7% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 74104?
The poverty rate in ZIP code 74104 is 23.4% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 74104's numbers, next.
- See how ZIP 74104 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Tulsa, OK ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
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ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.