PlainZIP

Caddo, OK · standard

ZIP Code 74729

Bryan County, Oklahoma - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

2,741
7/sq mi
$56,696
Median income
$161,400
Median home value
26.9%
Bachelor's or higher

The verdict

Caddo pairs one of the lowest household incomes in the country with below-median home values, in a rural, homeowner-dominated area.

24th pct
household income, US ZIPs
30th pct
home value, US ZIPs
7
people per sq mi
79%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 74729 against every reporting US ZIP.

ZIP code 74729 covers 403.1 square miles in Caddo, Bryan County, Oklahoma (a standard USPS delivery area), with a modest 2,741 residents on file, a density of 7 people per square mile, in the Chicago time zone.

ZIP 74729 reports a modest median household income of $56,696 (9% below the Oklahoma average), while per-capita income is $37,396. Local economic indicators show a 9.7% poverty rate alongside 3.5% unemployment. Median home value sits at $161,400 (3% above the state average), median rent at $889 a month, and owner-occupancy at 78.9%.

Educational attainment sits below the national norm: 26.9% of adults hold a bachelor's degree or higher, the median age is 41.6, and the average commute is 23 minutes. We also surface 2 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Bryan County, so you can benchmark 74729 against its immediate geography rather than a national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 74729

Top 5 sectors by establishment count in Caddo, OK

Which industries have the most business establishments in ZIP 74729.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 74729, Caddo, OK · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

2,741

Population

403.1

Area (sq mi)

7

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 74729?

41.6

Median Age

48.0%

Male

52.0%

Female

0.5%

Foreign-Born

White 76.4%
African American 0.1%
Asian 0.0%
American Indian or Alaska Native 10.0%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 13.1%
Hispanic or Latino 4.3%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$56,696

Median Household Income

-9% vs state

$37,396

Per Capita Income

9.7%

Poverty Rate

3.5%

Unemployment Rate

23.4 min

Mean Commute Time

How ZIP 74729 ranks nationally

Caddo, OK household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$56,696 24th percentile higher than 24% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). This entry sits in this band. $60,000–$80,000: 9,980 US ZIPs (33%). Above this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 62.8%
Bachelor's Degree or Higher 26.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

1,228

Total Housing Units

1,060

Occupied Units

168

Vacant Units

2.52

Avg Household Size

Occupancy Type

Owner 78.9%
Renter 21.1%

$161,400

Median Home Value

+3% vs state

$889

Median Rent

1987

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 30 business establishments in ZIP 74729, employing approximately 116 people with a combined annual payroll of $3,512,000.

30

Businesses

116

Employees

$3.5M

Annual Payroll

6

Industry Sectors

Industry Establishments % of Total
Retail trade 6 20.0%
Other services (except public administration) 5 16.7%
Construction 4 13.3%
Manufacturing 3 10.0%
Real estate and rental and leasing 3 10.0%
Administrative and support and waste management and remediation services 3 10.0%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 74729 vs 74533 →

ZIP 74729 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 74729 ranks #2 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 74729 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 74729 ranks #3 of 3 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
74533 Caney, OK 849 5.6 mi
74701 Durant, OK 22,365 12.0 mi

More ZIP Codes in Bryan County

74701 standard
Durant, OK
Pop: 22,365
74730 standard
Calera, OK
Pop: 4,259
73449 standard
Mead, OK
Pop: 2,987
74733 standard
Colbert, OK
Pop: 2,853
74726 standard
Bokchito, OK
Pop: 2,398
74731 standard
Cartwright, OK
Pop: 1,747

Related Areas

Bryan County Caddo, OK Oklahoma

Frequently Asked Questions

What county is ZIP code 74729 in? ▼
ZIP code 74729 (Caddo) is located in Bryan County, Oklahoma. Bryan County contains multiple ZIP codes, see the full list at /counties/bryan-ok.
What is the population of ZIP code 74729? ▼
ZIP code 74729 in Caddo, OK has a population of 2,741 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 74729? ▼
The median household income in ZIP 74729 is $56,696, which is 26% below the national average of $76,288.
What is the average home value in ZIP 74729? ▼
The median home value in ZIP 74729 is $161,400, which is 42% below the national average of $278,155.
What is the demographic makeup of ZIP 74729? ▼
The largest racial group in ZIP 74729 is White at 76.4%. Hispanic or Latino residents make up 4.3% of the population.
How many businesses are in ZIP code 74729? ▼
ZIP code 74729 has 30 business establishments employing approximately 116 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 74729? ▼
The top industries by establishment count in ZIP 74729 are: Retail trade (6), Other services (except public administration) (5), Construction (4). There are 6 industry sectors represented in total.
What is the education level in ZIP code 74729? ▼
In ZIP code 74729, 62.8% of residents aged 25+ have a high school diploma or higher, and 26.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 74729? ▼
The mean commute time for workers in ZIP code 74729 is 23.4 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 74729? ▼
In ZIP code 74729, approximately 78.9% of occupied housing units are owner-occupied and 21.1% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 74729? ▼
The poverty rate in ZIP code 74729 is 9.7% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.