Rio Medina, TX · standard
ZIP Code 78066
Medina County, Texas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 591
- 9/sq mi Low-density area
- $87,604
- Median income Above-median income area
- $326,900
- Median home value Above-median home value
- 60.6%
- Bachelor's or higher Above-average bachelor's attainment
National ZIP placement
Rio Medina pairs an above-median household income with above-median home values, in a rural, homeowner-dominated area.
- Top 29%
- household income, US ZIPs
- Top 30%
- home value, US ZIPs
- 9
- people per sq mi
- 100%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 78066 against every reporting US ZIP.
ZIP code 78066 is a sparsely populated ZIP (a standard USPS delivery area) in Rio Medina, Medina County, Texas, home to just 591 residents across 66.4 square miles, a density of 9 people per square mile, in the Chicago time zone.
ZIP 78066 lands in the middle-income range, with a median household income of $87,604 (16% above the average Texas ZIP), while per-capita income is $47,030. The poverty rate is 10.8%, with unemployment at 0.0%; those measures add context to the income figure. Housing is both higher-cost and owner-heavy: median home value is $326,900 (32% above the average Texas ZIP), while 100.0% of occupied homes are owner-occupied.
This is a highly-educated ZIP: 60.6% of adults hold a bachelor's degree or higher, the median age is 64.8, and the average commute is -. The page also surfaces 3 ZIP codes within roughly 10 miles and 6 more in Medina County, so 78066 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 78066, Rio Medina, TX · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
591
Population
66.4
Area (sq mi)
9
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 78066?
64.8
Median Age
46.3%
Male
53.7%
Female
24.7%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$87,604
Median Household Income
+16% vs state ZIP avg
$47,030
Per Capita Income
10.8%
Poverty Rate
0.0%
Unemployment Rate
How ZIP 78066 ranks among Texas ZIPs
Rio Medina, TX household income vs. every Texas ZIP code
Median household income among 1,737 reporting Texas ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$87,604 Top 25% higher than 75% of 1,737 Texas ZIPs
Each bar is a $20K-wide band; taller bars hold more Texas ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
139housing units
139
Total Housing Units
139
Occupied Units
0
Vacant Units
1.86
Avg Household Size
Occupancy Type
$326,900
Median Home Value
+32% vs state ZIP avg
1993
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What businesses operate in this ZIP?
Census Bureau data shows 12 business establishments in ZIP 78066, employing approximately 41 people with a combined annual payroll of $1,623,000.
12
Businesses
41
Employees
$1.6M
Annual Payroll
1
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Construction | 3 | 25.0% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 78066 vs 78056 →
ZIP 78066 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 78253
San Antonio (78253)
29,007 residents
- 78009 7,255
Castroville (78009)
7,255 residents
- 78056 1,917
Mico (78056)
1,917 residents
- 78066 591
Rio Medina (78066)
591 residents
What this shows Among its immediate neighbors, ZIP 78066 ranks #4 by population - useful context the national average alone can't give.
ZIP 78066 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 78056
Mico (78056)
$119,946 median income
- 78253
San Antonio (78253)
$106,373 median income
- 78009
Castroville (78009)
$103,125 median income
- 78066
Rio Medina (78066)
$87,604 median income
What this shows By household income, ZIP 78066 ranks #4 of 4 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 78066, both outside TX so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Medina County
Related Areas
Frequently Asked Questions
What county is ZIP code 78066 in?
ZIP code 78066 (Rio Medina) is located in Medina County, Texas. Medina County contains multiple ZIP codes, see the full list at /counties/medina-tx.
What is the population of ZIP code 78066?
ZIP code 78066 in Rio Medina, TX has a population of 591 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 78066?
The median household income in ZIP 78066 is $87,604, which is 15% above the national average of $76,288.
What is the average home value in ZIP 78066?
The median home value in ZIP 78066 is $326,900, which is 18% above the national average of $278,155.
What is the demographic makeup of ZIP 78066?
The largest racial group in ZIP 78066 is White at 85.7%. Hispanic or Latino residents make up 49.8% of the population.
How many businesses are in ZIP code 78066?
ZIP code 78066 has 12 business establishments employing approximately 41 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What is the education level in ZIP code 78066?
In ZIP code 78066, 78.0% of residents aged 25+ have a high school diploma or higher, and 60.6% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the poverty rate in ZIP code 78066?
The poverty rate in ZIP code 78066 is 10.8% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 78066's numbers, next.
- See how ZIP 78066 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Rio Medina, TX ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.