PlainZIP

San Antonio, TX · standard

ZIP Code 78254

Bexar County, Texas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

44,817
639/sq mi
$115,526
Median income
$320,800
Median home value
42.9%
Bachelor's or higher

The verdict

San Antonio pairs an upper-quartile household income with above-median home values, in a low-density, homeowner-dominated area.

Top 11%
household income, US ZIPs
Top 30%
home value, US ZIPs
639
people per sq mi
82%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 78254 against every reporting US ZIP.

ZIP code 78254 is a densely settled ZIP (a standard USPS delivery area) in San Antonio, Bexar County, Texas, with 44,817 residents across 70.1 square miles, a density of 639 people per square mile, in the Chicago time zone.

ZIP 78254 skews affluent, with a median household income of $115,526 (53% above the Texas average), while per-capita income is $40,185. The poverty rate stands at 3.6% and the unemployment rate at 5.0%. On housing, the median home value is $320,800 (30% above the state average) with median rent at $1,765 per month, and 82.3% of occupied units are owner-occupied.

A solid share of residents have a four-year degree: 42.9% of adults hold a bachelor's degree or higher, the median age is 33.1, and the average commute is 32 minutes. A geography-based comparison follows: 10 ZIP codes within about 10 miles of 78254, plus 6 more within Bexar County, give a clearer read than the national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 78254

Top 5 sectors by establishment count in San Antonio, TX

Which industries have the most business establishments in ZIP 78254.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 78254, San Antonio, TX · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

44,817

Population

70.1

Area (sq mi)

639

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 78254?

33.1

Median Age

52.0%

Male

48.0%

Female

9.9%

Foreign-Born

White 50.4%
African American 5.1%
Asian 3.6%
American Indian or Alaska Native 0.7%
Native Hawaiian or Pacific Islander 0.1%
Two or More Ethnicities 31.2%
Hispanic or Latino 54.5%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$115,526

Median Household Income

+53% vs state

$40,185

Per Capita Income

3.6%

Poverty Rate

5.0%

Unemployment Rate

32.3 min

Mean Commute Time

How ZIP 78254 ranks nationally

San Antonio, TX household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$115,526 Top 11% higher than 89% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Below this entry. $100,000–$120,000: 2,855 US ZIPs (9%). This entry sits in this band. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 58.6%
Bachelor's Degree or Higher 42.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

25,842

Total Housing Units

24,789

Occupied Units

1,053

Vacant Units

3.14

Avg Household Size

Occupancy Type

Owner 82.3%
Renter 17.7%

$320,800

Median Home Value

+30% vs state

$1,765

Median Rent

2008

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

-2.2%

YoY Change (2024)

291

HPI Index (2000 = 100)

+191%

Total Change Since 2000

Home values in ZIP 78254 have decreased 2.2% over the past year (2024). Since 2000, this ZIP has seen +191% cumulative appreciation.

Year Annual Change HPI Index
2020 +1.9% 203
2021 +16.7% 237
2022 +21.1% 287
2023 +3.5% 297
2024 -2.2% 291

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 565 business establishments in ZIP 78254, employing approximately 5,612 people with a combined annual payroll of $207,776,000.

565

Businesses

5,612

Employees

$207.8M

Annual Payroll

15

Industry Sectors

Industry Establishments % of Total
Construction 72 12.7%
Accommodation and food services 72 12.7%
Health care and social assistance 68 12.0%
Professional, scientific, and technical services 63 11.2%
Retail trade 57 10.1%
Other services (except public administration) 44 7.8%
Real estate and rental and leasing 42 7.4%
Transportation and warehousing 38 6.7%
Administrative and support and waste management and remediation services 36 6.4%
Finance and insurance 24 4.3%
Wholesale trade 14 2.5%
Educational services 12 2.1%
Arts, entertainment, and recreation 9 1.6%
Manufacturing 5 0.9%
Information 3 0.5%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 78254 vs 78023 →

ZIP 78254 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 78254 ranks #6 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 78254 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 78254 ranks #3 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
78023 Helotes, TX 24,334 5.1 mi
78250 San Antonio, TX 54,903 4.9 mi
78253 San Antonio, TX 29,007 5.8 mi
78251 San Antonio, TX 49,435 6.4 mi
78245 San Antonio, TX 56,511 9.2 mi
78240 San Antonio, TX 51,111 7.9 mi
78249 San Antonio, TX 49,951 7.8 mi
78238 San Antonio, TX 23,514 8.5 mi
78255 San Antonio, TX 10,826 9.2 mi
78256 San Antonio, TX 6,855 9.0 mi

More ZIP Codes in Bexar County

78228 standard
San Antonio, TX
Pop: 58,811
78245 standard
San Antonio, TX
Pop: 56,511
78207 standard
San Antonio, TX
Pop: 55,514
78250 standard
San Antonio, TX
Pop: 54,903
78240 standard
San Antonio, TX
Pop: 51,111
78223 standard
San Antonio, TX
Pop: 50,637

Related Areas

Bexar County San Antonio, TX Texas

Frequently Asked Questions

What county is ZIP code 78254 in? ▼
ZIP code 78254 (San Antonio) is located in Bexar County, Texas. Bexar County contains multiple ZIP codes, see the full list at /counties/bexar-tx.
What is the population of ZIP code 78254? ▼
ZIP code 78254 in San Antonio, TX has a population of 44,817 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 78254? ▼
The median household income in ZIP 78254 is $115,526, which is 51% above the national average of $76,288.
What is the average home value in ZIP 78254? ▼
The median home value in ZIP 78254 is $320,800, which is 15% above the national average of $278,155.
What is the demographic makeup of ZIP 78254? ▼
The largest racial group in ZIP 78254 is White at 50.4%. Hispanic or Latino residents make up 54.5% of the population.
How many businesses are in ZIP code 78254? ▼
ZIP code 78254 has 565 business establishments employing approximately 5,612 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 78254? ▼
The top industries by establishment count in ZIP 78254 are: Construction (72), Accommodation and food services (72), Health care and social assistance (68). There are 15 industry sectors represented in total.
How have home values changed in ZIP code 78254? ▼
According to the FHFA House Price Index, home values in ZIP 78254 decreased by 2.2% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 191%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 78254? ▼
In ZIP code 78254, 58.6% of residents aged 25+ have a high school diploma or higher, and 42.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 78254? ▼
The mean commute time for workers in ZIP code 78254 is 32.3 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 78254? ▼
In ZIP code 78254, approximately 82.3% of occupied housing units are owner-occupied and 17.7% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 78254? ▼
The poverty rate in ZIP code 78254 is 3.6% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.