PlainZIP

Taft, TX · standard

ZIP Code 78390

San Patricio County, Texas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

5,616
13/sq mi
$78,367
Median income
$135,700
Median home value
12.0%
Bachelor's or higher

The verdict

Taft pairs an above-median household income with among the most affordable home values nationally, in a rural, homeowner-dominated area.

Top 40%
household income, US ZIPs
21th pct
home value, US ZIPs
13
people per sq mi
75%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 78390 against every reporting US ZIP.

ZIP code 78390 is a mid-sized community (a standard USPS delivery area) in Taft, San Patricio County, Texas, home to 5,616 residents across 442.2 square miles, a density of 13 people per square mile, in the Chicago time zone.

ZIP 78390 lands in the middle-income range, with a median household income of $78,367 (4% above the Texas average), while per-capita income is $27,511. Local economic indicators show a 13.7% poverty rate alongside 7.2% unemployment. Median home value sits at $135,700 (45% below the state average), median rent at $1,196 a month, and owner-occupancy at 75.0%.

Formal educational attainment runs low here: just 12.0% of adults hold a bachelor's degree or higher, the median age is 35.6, and the average commute is 28 minutes. To put 78390 in local context, 5 ZIP codes within roughly 10 miles appear further down this page alongside 6 additional ZIPs in San Patricio County, for a geography-aware comparison.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 78390

Top 5 sectors by establishment count in Taft, TX

Which industries have the most business establishments in ZIP 78390.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 78390, Taft, TX · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

5,616

Population

442.2

Area (sq mi)

13

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 78390?

35.6

Median Age

49.6%

Male

50.4%

Female

4.0%

Foreign-Born

White 31.2%
African American 0.7%
Asian 0.0%
American Indian or Alaska Native 0.3%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 60.5%
Hispanic or Latino 78.3%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$78,367

Median Household Income

+4% vs state

$27,511

Per Capita Income

13.7%

Poverty Rate

7.2%

Unemployment Rate

28.4 min

Mean Commute Time

How ZIP 78390 ranks nationally

Taft, TX household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$78,367 Top 40% higher than 60% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 49.6%
Bachelor's Degree or Higher 12.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

2,339

Total Housing Units

1,871

Occupied Units

468

Vacant Units

3.21

Avg Household Size

Occupancy Type

Owner 75.0%
Renter 25.0%

$135,700

Median Home Value

-45% vs state

$1,196

Median Rent

1972

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 58 business establishments in ZIP 78390, employing approximately 470 people with a combined annual payroll of $20,052,000.

58

Businesses

470

Employees

$20.1M

Annual Payroll

9

Industry Sectors

Industry Establishments % of Total
Wholesale trade 9 15.5%
Retail trade 9 15.5%
Health care and social assistance 6 10.3%
Accommodation and food services 6 10.3%
Construction 5 8.6%
Professional, scientific, and technical services 5 8.6%
Transportation and warehousing 4 6.9%
Manufacturing 3 5.2%
Other services (except public administration) 3 5.2%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 78390 vs 78359 →

ZIP 78390 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 78390 ranks #4 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 78390 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 78390 ranks #2 of 6 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
78359 Gregory, TX 1,944 5.8 mi
78374 Portland, TX 16,620 7.6 mi
78336 Aransas Pass, TX 11,949 9.7 mi
78340 Bayside, TX 379 11.3 mi
78362 Ingleside, TX 9,447 12.0 mi

More ZIP Codes in San Patricio County

78374 standard
Portland, TX
Pop: 16,620
78336 standard
Aransas Pass, TX
Pop: 11,949
78387 standard
Sinton, TX
Pop: 9,574
78362 standard
Ingleside, TX
Pop: 9,447
78368 standard
Mathis, TX
Pop: 9,227
78370 standard
Odem, TX
Pop: 4,877

Related Areas

San Patricio County Taft, TX Texas

Frequently Asked Questions

What county is ZIP code 78390 in? ▼
ZIP code 78390 (Taft) is located in San Patricio County, Texas. San Patricio County contains multiple ZIP codes, see the full list at /counties/san-patricio-tx.
What is the population of ZIP code 78390? ▼
ZIP code 78390 in Taft, TX has a population of 5,616 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 78390? ▼
The median household income in ZIP 78390 is $78,367, which is 3% above the national average of $76,288.
What is the average home value in ZIP 78390? ▼
The median home value in ZIP 78390 is $135,700, which is 51% below the national average of $278,155.
What is the demographic makeup of ZIP 78390? ▼
The largest racial group in ZIP 78390 is Two or More Ethnicities at 60.5%. Hispanic or Latino residents make up 78.3% of the population.
How many businesses are in ZIP code 78390? ▼
ZIP code 78390 has 58 business establishments employing approximately 470 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 78390? ▼
The top industries by establishment count in ZIP 78390 are: Wholesale trade (9), Retail trade (9), Health care and social assistance (6). There are 9 industry sectors represented in total.
What is the education level in ZIP code 78390? ▼
In ZIP code 78390, 49.6% of residents aged 25+ have a high school diploma or higher, and 12.0% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 78390? ▼
The mean commute time for workers in ZIP code 78390 is 28.4 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 78390? ▼
In ZIP code 78390, approximately 75.0% of occupied housing units are owner-occupied and 25.0% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 78390? ▼
The poverty rate in ZIP code 78390 is 13.7% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.