PlainZIP

Petaluma, CA · standard

ZIP Code 94954

Sonoma County, California - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

37,365
233/sq mi
$113,527
Median income
$840,500
Median home value
38.4%
Bachelor's or higher

The verdict

Petaluma pairs an upper-quartile household income with top-decile home values, in a low-density, homeowner-dominated area.

Top 12%
household income, US ZIPs
Top 4%
home value, US ZIPs
233
people per sq mi
67%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 94954 against every reporting US ZIP.

ZIP code 94954 is a densely settled ZIP (a standard USPS delivery area) in Petaluma, Sonoma County, California, with 37,365 residents across 160.6 square miles, a density of 233 people per square mile, in the Los Angeles time zone.

ZIP 94954 skews affluent, with a median household income of $113,527 (12% above the California average), while per-capita income is $57,466. 6.0% of residents live below the poverty line, and the unemployment rate reads 4.3%. Housing costs here run $840,500 for a typical home value (9% above the state average), with rent averaging $2,554 a month; 67.3% of homes are owner-occupied.

A solid share of residents have a four-year degree: 38.4% of adults hold a bachelor's degree or higher, the median age is 45.3, and the average commute is 32 minutes. A geography-based comparison follows: 7 ZIP codes within about 10 miles of 94954, plus 6 more within Sonoma County, give a clearer read than the national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 94954

Top 5 sectors by establishment count in Petaluma, CA

Which industries have the most business establishments in ZIP 94954.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 94954, Petaluma, CA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

37,365

Population

160.6

Area (sq mi)

233

People / sq mi

Los Angeles

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 94954?

45.3

Median Age

48.7%

Male

51.3%

Female

16.3%

Foreign-Born

White 67.6%
African American 1.5%
Asian 4.3%
American Indian or Alaska Native 1.8%
Native Hawaiian or Pacific Islander 0.1%
Two or More Ethnicities 16.9%
Hispanic or Latino 23.0%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$113,527

Median Household Income

+12% vs state

$57,466

Per Capita Income

6.0%

Poverty Rate

4.3%

Unemployment Rate

31.8 min

Mean Commute Time

How ZIP 94954 ranks nationally

Petaluma, CA household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$113,527 Top 12% higher than 88% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Below this entry. $100,000–$120,000: 2,855 US ZIPs (9%). This entry sits in this band. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 57.7%
Bachelor's Degree or Higher 38.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

15,249

Total Housing Units

14,876

Occupied Units

373

Vacant Units

2.51

Avg Household Size

Occupancy Type

Owner 67.3%
Renter 32.7%

$840,500

Median Home Value

+9% vs state

$2,554

Median Rent

1985

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+4.8%

YoY Change (2024)

264

HPI Index (2000 = 100)

+164%

Total Change Since 2000

Home values in ZIP 94954 have increased 4.8% over the past year (2024). Since 2000, this ZIP has seen +164% cumulative appreciation.

Year Annual Change HPI Index
2020 +0.9% 201
2021 +10.6% 223
2022 +11.0% 247
2023 +1.9% 252
2024 +4.8% 264

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 1,044 business establishments in ZIP 94954, employing approximately 16,331 people with a combined annual payroll of $1,149,006,000.

1,044

Businesses

16,331

Employees

$1.1B

Annual Payroll

17

Industry Sectors

Industry Establishments % of Total
Construction 151 14.5%
Professional, scientific, and technical services 128 12.3%
Health care and social assistance 124 11.9%
Administrative and support and waste management and remediation services 88 8.4%
Retail trade 78 7.5%
Other services (except public administration) 78 7.5%
Accommodation and food services 73 7.0%
Manufacturing 65 6.2%
Wholesale trade 57 5.5%
Finance and insurance 56 5.4%
Real estate and rental and leasing 39 3.7%
Arts, entertainment, and recreation 29 2.8%
Transportation and warehousing 24 2.3%
Educational services 22 2.1%
Information 12 1.1%
Management of companies and enterprises 12 1.1%
Agriculture, forestry, fishing and hunting 8 0.8%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 94954 vs 94945 →

ZIP 94954 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 94954 ranks #2 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 94954 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 94954 ranks #3 of 7 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
94945 Novato, CA 17,167 7.4 mi
95476 Sonoma, CA 35,394 5.6 mi
95431 Eldridge, CA 631 8.1 mi
94951 Penngrove, CA 4,124 7.5 mi
95442 Glen Ellen, CA 3,178 10.1 mi
94947 Novato, CA 24,283 9.3 mi
94928 Rohnert Park, CA 43,170 10.6 mi

More ZIP Codes in Sonoma County

95403 standard
Santa Rosa, CA
Pop: 45,164
94928 standard
Rohnert Park, CA
Pop: 43,170
95404 standard
Santa Rosa, CA
Pop: 39,761
95407 standard
Santa Rosa, CA
Pop: 39,352
95401 standard
Santa Rosa, CA
Pop: 36,981
95476 standard
Sonoma, CA
Pop: 35,394

Related Areas

Sonoma County Petaluma, CA California

Frequently Asked Questions

What county is ZIP code 94954 in? ▼
ZIP code 94954 (Petaluma) is located in Sonoma County, California. Sonoma County contains multiple ZIP codes, see the full list at /counties/sonoma-ca.
What is the population of ZIP code 94954? ▼
ZIP code 94954 in Petaluma, CA has a population of 37,365 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 94954? ▼
The median household income in ZIP 94954 is $113,527, which is 49% above the national average of $76,288.
What is the average home value in ZIP 94954? ▼
The median home value in ZIP 94954 is $840,500, which is 202% above the national average of $278,155.
What is the demographic makeup of ZIP 94954? ▼
The largest racial group in ZIP 94954 is White at 67.6%. Hispanic or Latino residents make up 23.0% of the population.
How many businesses are in ZIP code 94954? ▼
ZIP code 94954 has 1,044 business establishments employing approximately 16,331 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 94954? ▼
The top industries by establishment count in ZIP 94954 are: Construction (151), Professional, scientific, and technical services (128), Health care and social assistance (124). There are 17 industry sectors represented in total.
How have home values changed in ZIP code 94954? ▼
According to the FHFA House Price Index, home values in ZIP 94954 increased by 4.8% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 164%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 94954? ▼
In ZIP code 94954, 57.7% of residents aged 25+ have a high school diploma or higher, and 38.4% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 94954? ▼
The mean commute time for workers in ZIP code 94954 is 31.8 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 94954? ▼
In ZIP code 94954, approximately 67.3% of occupied housing units are owner-occupied and 32.7% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 94954? ▼
The poverty rate in ZIP code 94954 is 6.0% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.