Winston, OR · standard
ZIP Code 97496
Douglas County, Oregon — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 7,634
- 34/sq mi
- $56,071
- Median income
- $257,600
- Median home value
- 12.9%
- Bachelor's or higher
The verdict
Winston pairs one of the lowest household incomes in the country with above-median home values, in a rural, homeowner-dominated area.
- 22th pct
- household income, US ZIPs
- Top 41%
- home value, US ZIPs
- 34
- people per sq mi
- 76%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 97496 against every reporting US ZIP.
ZIP code 97496 is classified by USPS as a standard delivery area and covers roughly 225.9 square miles in Winston, Douglas County, Oregon. The area is home to 7,634 residents, producing a population density of 34 people per square mile, and falls within the Los Angeles time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 97496 against Oregon and the nation.
On the economic side, the median household income for ZIP 97496 sits at $56,071 (28% below the Oregon average), while per-capita income is $30,555. The poverty rate stands at 22.1% and the unemployment rate at 5.2%. On housing, the median home value is $257,600 (40% below the state average) with median rent at $992 per month, and 76.0% of occupied units are owner-occupied, a direct signal of whether 97496 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 12.9% of adults hold a bachelor's degree or higher, the median age is 51.3, and the average commute is —. We also surface 2 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Douglas County, so you can benchmark 97496 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 97496
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 97496.
- Retail trade
Retail trade
19 establishments
- Construction
Construction
12 establishments
- Accommodation and food services
Accommodation and food services
12 establishments
- Health care and social assistance
Health care and social assistance
11 establishments
- Other services (except public administration)
Other services (except public administration)
9 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 97496, Winston, OR · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
7,634
Population
225.9
Area (sq mi)
34
People / sq mi
Los Angeles
Time Zone
standard
ZIP Type
Who lives in ZIP 97496?
51.3
Median Age
52.8%
Male
47.2%
Female
2.0%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$56,071
Median Household Income
-28% vs state
$30,555
Per Capita Income
22.1%
Poverty Rate
5.2%
Unemployment Rate
How ZIP 97496 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$56,071 22nd percentile higher than 22% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
3,770
Total Housing Units
3,516
Occupied Units
254
Vacant Units
2.20
Avg Household Size
Occupancy Type
$257,600
Median Home Value
-40% vs state
$992
Median Rent
1979
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
-0.3%
YoY Change (2024)
286
HPI Index (2000 = 100)
+186%
Total Change Since 2000
Home values in ZIP 97496 have decreased 0.3% over the past year (2024). Since 2000, this ZIP has seen +186% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +3.9% | 192 |
| 2021 | +15.8% | 223 |
| 2022 | +14.3% | 255 |
| 2023 | +12.6% | 287 |
| 2024 | -0.3% | 286 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 98 business establishments in ZIP 97496, employing approximately 785 people with a combined annual payroll of $26,688,000.
98
Businesses
785
Employees
$26.7M
Annual Payroll
11
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 19 | 19.4% |
| Construction | 12 | 12.2% |
| Accommodation and food services | 12 | 12.2% |
| Health care and social assistance | 11 | 11.2% |
| Other services (except public administration) | 9 | 9.2% |
| Transportation and warehousing | 7 | 7.1% |
| Agriculture, forestry, fishing and hunting | 5 | 5.1% |
| Administrative and support and waste management and remediation services | 5 | 5.1% |
| Information | 3 | 3.1% |
| Finance and insurance | 3 | 3.1% |
| Professional, scientific, and technical services | 3 | 3.1% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 97496 vs 97481 →
ZIP 97496 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 97496
Winston (97496)
7,634 residents
- 97469 2,596
Riddle (97469)
2,596 residents
- 97481 679
Tenmile (97481)
679 residents
What this shows Among its immediate neighbors, ZIP 97496 ranks the most populous — useful context the national average alone can't give.
More ZIP Codes in Douglas County
Related Areas
Frequently Asked Questions
What county is ZIP code 97496 in? ▼
What is the population of ZIP code 97496? ▼
What is the median household income in ZIP 97496? ▼
What is the average home value in ZIP 97496? ▼
What is the demographic makeup of ZIP 97496? ▼
How many businesses are in ZIP code 97496? ▼
What are the main industries in ZIP code 97496? ▼
How have home values changed in ZIP code 97496? ▼
What is the education level in ZIP code 97496? ▼
What percentage of residents own vs. rent in ZIP 97496? ▼
What is the poverty rate in ZIP code 97496? ▼
ZIP Code Research Guides
Official Data Resources for Winston, OR
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.