Wilkeson, WA · standard

ZIP Code 98396

Pierce County, Washington - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

662
19/sq mi Moderate-density area
$112,031
Median income Above-median income area
$485,400
Median home value Above-median home value
18.3%
Bachelor's or higher Near-average bachelor's attainment

National ZIP placement

Wilkeson pairs an upper-quartile household income with upper-quartile home values, in a rural, homeowner-dominated area.

Top 12%
household income, US ZIPs
Top 14%
home value, US ZIPs
19
people per sq mi
85%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 98396 against every reporting US ZIP.

ZIP code 98396 is a sparsely populated ZIP (a standard USPS delivery area) in Wilkeson, Pierce County, Washington, home to just 662 residents across 35.6 square miles, a density of 19 people per square mile, in the Los Angeles time zone.

ZIP 98396 skews affluent, with a median household income of $112,031 (23% above the average Washington ZIP), while per-capita income is $47,384. The poverty rate is 9.0%, with unemployment at 4.5%; those measures add context to the income figure. Median home value is $485,400 (5% below the average Washington ZIP) and median rent is $1,173; 84.9% of occupied homes are owner-occupied.

Educational attainment sits below the national norm: 18.3% of adults hold a bachelor's degree or higher, the median age is 39.8, and the average commute is -. The page also surfaces 4 ZIP codes within roughly 10 miles and 6 more in Pierce County, so 98396 can be compared with both its immediate and county-level context.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

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Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 98396, Wilkeson, WA · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

662

Population

35.6

Area (sq mi)

19

People / sq mi

Los Angeles

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 98396?

39.8

Median Age

51.3%

Male

48.7%

Female

7.6%

Foreign-Born

White 72.3%
African American 0.1%
Asian 0.0%
American Indian or Alaska Native 0.5%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 19.8%
Hispanic or Latino 15.2%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$112,031

Median Household Income

+23% vs state ZIP avg

$47,384

Per Capita Income

9.0%

Poverty Rate

4.5%

Unemployment Rate

How ZIP 98396 ranks among Washington ZIPs

Wilkeson, WA household income vs. every Washington ZIP code

Median household income among 547 reporting Washington ZIPs (this ZIP's population is too small for a reliable national-corpus placement)

$112,031 Top 20% higher than 80% of 547 Washington ZIPs

This ZIP $0 $200K+ every Washington ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more Washington ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 46.4%
Bachelor's Degree or Higher 18.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

323

Total Housing Units

311

Occupied Units

12

Vacant Units

2.70

Avg Household Size

Occupancy Type

Owner 84.9%
Renter 15.1%

$485,400

Median Home Value

-5% vs state ZIP avg

$1,173

Median Rent

1976

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 9 business establishments in ZIP 98396, employing approximately 16 people with a combined annual payroll of $729,000.

9

Businesses

16

Employees

$729K

Annual Payroll

1

Industry Sectors

Industry Establishments % of Total
Accommodation and food services 3 33.3%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 98396 vs 98321 →

ZIP 98396 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 98396 ranks #4 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 98396 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 98396 ranks #5 of 5 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
98321 Buckley, WA 15,152 4.5 mi
98385 South Prairie, WA 459 4.7 mi
98323 Carbonado, WA 702 7.0 mi
98360 Orting, WA 12,221 8.5 mi

Nationwide ZIPs with similar ACS profiles

Two Census-derived peer sets for ZIP 98396, both outside WA so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).

More ZIP Codes in Pierce County

Frequently Asked Questions

What county is ZIP code 98396 in?

ZIP code 98396 (Wilkeson) is located in Pierce County, Washington. Pierce County contains multiple ZIP codes, see the full list at /counties/pierce-wa.

What is the population of ZIP code 98396?

ZIP code 98396 in Wilkeson, WA has a population of 662 according to the Census Bureau ACS 2023 estimates.

What is the median household income in ZIP 98396?

The median household income in ZIP 98396 is $112,031, which is 47% above the national average of $76,288.

What is the average home value in ZIP 98396?

The median home value in ZIP 98396 is $485,400, which is 75% above the national average of $278,155.

What is the demographic makeup of ZIP 98396?

The largest racial group in ZIP 98396 is White at 72.3%. Hispanic or Latino residents make up 15.2% of the population.

How many businesses are in ZIP code 98396?

ZIP code 98396 has 9 business establishments employing approximately 16 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.

What is the education level in ZIP code 98396?

In ZIP code 98396, 46.4% of residents aged 25+ have a high school diploma or higher, and 18.3% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).

What percentage of residents own vs. rent in ZIP 98396?

In ZIP code 98396, approximately 84.9% of occupied housing units are owner-occupied and 15.1% are renter-occupied, based on Census ACS 2023 data.

What is the poverty rate in ZIP code 98396?

The poverty rate in ZIP code 98396 is 9.0% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

ZIP 98396's figures come from ACS 5-Year Estimates, Census ZIP Code Business Patterns, and the FHFA House Price Index. See our methodology for details.

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Read our methodology : how this data is sourced, computed, and verified.

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ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.