Fayetteville, NC · standard
ZIP Code 28312
Cumberland County, North Carolina - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 18,538
- 43/sq mi Moderate-density area
- $67,754
- Median income Near-median income area
- $218,000
- Median home value Near-median home value
- 27.3%
- Bachelor's or higher Near-average bachelor's attainment
National ZIP placement
Fayetteville pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.
- 43rd pct
- household income, US ZIPs
- 49th pct
- home value, US ZIPs
- 43
- people per sq mi
- 77%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 28312 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 28312 (Fayetteville, NC) rose +8.1% from 2023 to 2024. The all-transactions index moved from 186.9 in 2023 to 202.0 in 2024 (2000 = 100).
ZIP code 28312 is a mid-sized community (a standard USPS delivery area) in Fayetteville, Cumberland County, North Carolina, home to 18,538 residents across 435.2 square miles, a density of 43 people per square mile, in the New York time zone.
ZIP 28312 reports a modest median household income of $67,754 (2% below the average North Carolina ZIP), while per-capita income is $35,721. The poverty rate is 16.4%, with unemployment at 7.1%; those measures add context to the income figure. Home values sit below the statewide ZIP benchmark: the median is $218,000 (16% below the average North Carolina ZIP), and median rent is $948; owner occupancy is 76.8%.
Educational attainment sits below the national norm: 27.3% of adults hold a bachelor's degree or higher, the median age is 43.7, and the average commute is 29 minutes. The page also surfaces 3 ZIP codes within roughly 10 miles and 6 more in Cumberland County, so 28312 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 28312
Top 5 sectors by establishment count in Fayetteville, NC
Which industries have the most business establishments in ZIP 28312.
- Construction
Construction
56 establishments
- Other services (except public administration)
Other services (except public administration)
38 establishments
- Retail trade
Retail trade
37 establishments
- Health care and social assistance
Health care and social assistance
29 establishments
- Accommodation and food services
Accommodation and food services
29 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 28312, Fayetteville, NC · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
18,538
Population
435.2
Area (sq mi)
43
People / sq mi
New York
Time Zone
standard
ZIP Type
Who lives in ZIP 28312?
43.7
Median Age
49.1%
Male
50.9%
Female
3.1%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$67,754
Median Household Income
-2% vs state ZIP avg
$35,721
Per Capita Income
16.4%
Poverty Rate
7.1%
Unemployment Rate
28.5 min
Mean Commute Time
How ZIP 28312 ranks among North Carolina ZIPs
Fayetteville, NC household income vs. every North Carolina ZIP code
Median household income among 749 reporting North Carolina ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$67,754 Top 43% higher than 57% of 749 North Carolina ZIPs
Each bar is a $20K-wide band; taller bars hold more North Carolina ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
8,686housing units
8,686
Total Housing Units
7,951
Occupied Units
735
Vacant Units
2.47
Avg Household Size
Occupancy Type
$218,000
Median Home Value
-16% vs state ZIP avg
$948
Median Rent
1992
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+8.1%
YoY Change (2024)
202
HPI Index (2000 = 100)
+102%
Total Change Since 2000
Home values in ZIP 28312 have increased 8.1% over the past year (2024). Since 2000, this ZIP has seen +102% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +5.8% | 141 |
| 2021 | +10.2% | 156 |
| 2022 | +19.5% | 186 |
| 2023 | +0.5% | 187 |
| 2024 | +8.1% | 202 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 294 business establishments in ZIP 28312, employing approximately 4,525 people with a combined annual payroll of $252,708,000.
294
Businesses
4,525
Employees
$252.7M
Annual Payroll
14
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Construction | 56 | 19.1% |
| Other services (except public administration) | 38 | 12.9% |
| Retail trade | 37 | 12.6% |
| Health care and social assistance | 29 | 9.9% |
| Accommodation and food services | 29 | 9.9% |
| Administrative and support and waste management and remediation services | 24 | 8.2% |
| Wholesale trade | 17 | 5.8% |
| Real estate and rental and leasing | 15 | 5.1% |
| Transportation and warehousing | 13 | 4.4% |
| Professional, scientific, and technical services | 13 | 4.4% |
| Manufacturing | 8 | 2.7% |
| Finance and insurance | 5 | 1.7% |
| Educational services | 3 | 1.0% |
| Arts, entertainment, and recreation | 3 | 1.0% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 28312 vs 28391 →
ZIP 28312 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 28312
Fayetteville (28312)
18,538 residents
- 28301
Fayetteville (28301)
17,165 residents
- 28391 5,302
Stedman (28391)
5,302 residents
- 28318 4,627
Autryville (28318)
4,627 residents
What this shows Among its immediate neighbors, ZIP 28312 ranks the most populous - useful context the national average alone can't give.
ZIP 28312 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 28391
Stedman (28391)
$72,955 median income
- 28312
Fayetteville (28312)
$67,754 median income
- 28318
Autryville (28318)
$56,439 median income
- 28301
Fayetteville (28301)
$39,198 median income
What this shows By household income, ZIP 28312 ranks #2 of 4 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 28312, both outside NC so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (18,538 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Cumberland County
Related Areas
Frequently Asked Questions
What county is ZIP code 28312 in?
ZIP code 28312 (Fayetteville) is located in Cumberland County, North Carolina. Cumberland County contains multiple ZIP codes, see the full list at /counties/cumberland-nc.
What is the population of ZIP code 28312?
ZIP code 28312 in Fayetteville, NC has a population of 18,538 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 28312?
The median household income in ZIP 28312 is $67,754, which is 11% below the national average of $76,288.
What is the average home value in ZIP 28312?
The median home value in ZIP 28312 is $218,000, which is 22% below the national average of $278,155.
What is the demographic makeup of ZIP 28312?
The largest racial group in ZIP 28312 is White at 55.8%. Hispanic or Latino residents make up 7.1% of the population.
How many businesses are in ZIP code 28312?
ZIP code 28312 has 294 business establishments employing approximately 4,525 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 28312?
The top industries by establishment count in ZIP 28312 are: Construction (56), Other services (except public administration) (38), Retail trade (37). There are 14 industry sectors represented in total.
How have home values changed in ZIP code 28312?
According to the FHFA House Price Index, home values in ZIP 28312 increased by 8.1% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 102%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 28312?
In ZIP code 28312, 58.0% of residents aged 25+ have a high school diploma or higher, and 27.3% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 28312?
The mean commute time for workers in ZIP code 28312 is 28.5 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 28312?
In ZIP code 28312, approximately 76.8% of occupied housing units are owner-occupied and 23.2% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 28312?
The poverty rate in ZIP code 28312 is 16.4% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 28312's numbers, next.
- See how ZIP 28312 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Fayetteville, NC ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.