Residential delivery area · North Carolina
ZIP Code 28468: Sunset Beach, NC
ZIP code 28468 uses the postal name Sunset Beach, North Carolina and lies entirely in Brunswick County (Census 2020 ZIP-county file). About 5,200 people live there (Census Bureau, ACS 2020-2024). Median household income is $83,358 (Census Bureau, ACS 2020-2024). By Census place, its land lies in Sunset Beach (35%) and Calabash (13%); 52% is outside any Census place.
- ACS2020-24
- Census2020
- FHFA2025
- ZBP2023
- IRS2022
- Town
- Sunset Beach · its only residential ZIP
- County
- Brunswick County
- Census places
- Sunset Beach (35%); Calabash (13%)
- Metro area
- Wilmington, NC
- House district
- NC-7 119th Congress
- State
- North Carolina
- Time zone
- Eastern
- Land area
- 19.1 sq mi · 270 people per sq mi
Where is ZIP code 28468?
28468 centers on 33.900°, -78.519° and covers 19.1 square miles of land plus 2.0 of water. It borders 4 ZIP codes: 28469, 28467, 29582, 28420.
The map draws ZIP code areas only. For the streets inside 28468, open its center on OpenStreetMap.
Source: U.S. Census Bureau, 2020 ZCTA cartographic boundaries and the 2023 Gazetteer (2020 ZCTAs); ZIP-to-county shares, Census places and House districts (119th Congress) from the Census 2020 relationship files (shares of land); metro area from the OMB delineation (July 2023); town name and time zone from simplemaps US ZIP Codes (CC BY 4.0).
How does 28468 compare with the rest of Brunswick County?
| Measure | 28468 | In Brunswick County | In NC |
|---|---|---|---|
| People (ACS 2020-2024) | 5,154 | 10th of 13 | 437th of 853 |
| Median household income | $83k | 3rd of 12 | 119th of 528 |
| Median home value | $412k | 4th of 11 | 88th of 572 |
Its median household income is higher than in 66% of U.S. residential ZIP codes, and it is denser than 66% of all U.S. residential ZIP codes. ZIP codes at the ACS caps ($250,000 or more for household income, $2,000,000 or more for home value) share the top rank.
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B19013, B25077); ranks by PlainZIP over residential ZIP codes (ZCTAs).
How many people live in 28468?
The 2020 Census counted 5,047 people in 28468; the ACS, which samples households over 2020-2024, estimates 5,154. Between the 2010 and 2020 censuses its population grew 15.4% (its boundary stayed at least 90% the same).
- People, ACS 2020-2024
- 5,154±527 (90% margin)
- 2020 Census count
- 5,047+15.4% since 2010 (4,375)
- Households
- 2,642
- Median age
- 68.0
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B01002, B11001); 2020 Census (DHC P1); 2010 Census (SF1 P1).
Who lives in 28468?
Of the 5,154 people the ACS estimates in 28468, 6.0% are under 18 and 56.5% are 65 or older. The largest group by race and Hispanic origin is White (not Hispanic) (85.7%).
- Under 186.0%
- 18 to 6437.5%
- 65 and older56.5%
- White, not Hispanic85.7%
- Black, not Hispanic7.8%
- Other or two or more4.1%
- Hispanic or Latino1.8%
- Asian, not Hispanic0.5%
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01001 age by sex, B03002 Hispanic or Latino origin by race); shares of the estimated population, small ZIP codes carry wide margins.
What do households in 28468 earn?
Median household income is $83,358 (ACS 2020-2024), the 3rd highest of the 12 ranked ZIP codes in Brunswick County. It rose from $68,189 in 2015-2019 (in 2024 dollars), a change larger than the surveys' margins of error.
- Median household income
- $83,358±$8,545
- Income per person
- $54,289
- Below the poverty line
- 7.5%
- Unemployed (of the labor force)
- 2.1%
- Adults 25+ with a bachelor's degree
- 40.6%
- Adjusted gross income per tax return, 2022
- $97,0693,150 returns; wages 35% of AGI (IRS)
Source: U.S. Census Bureau, ACS 2020-2024 and 2015-2019 5-year estimates (B19013, B19301, B17001, B23025, B15003; 2015-2019 dollars converted with the BLS CPI-U, 1.22699); IRS Statistics of Income, ZIP code data, tax year 2022 (adjusted gross income per return, filed under the address on the return).
What are homes worth in 28468?
FHFA's house price index for 28468, built from repeat sales and appraisals of the same homes, rose 118% from 2015 to 2025 and rose 83% from 2020 to 2025, and moved +15.4% in 2025.
- Median home value (owners' estimate)
- $412,000
- Median gross rent
- $1,300
- Homes owned by their occupants
- 87.4%
- Housing units
- 5,707
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B25077, B25064, B25003, B25001); FHFA House Price Index, annual five-digit ZIP, updated 2026-03-31.
What businesses are in 28468?
105 business establishments had a location in this ZIP code in 2023, 8 more than in 2018; the most are in retail trade (ZIP Code Business Patterns).
- Retail trade23
- Construction14
- Real estate and rental and leasing13
- Accommodation and food services12
- Professional, scientific, and technical services9
- Health care and social assistance9
Source: U.S. Census Bureau, ZIP Code Business Patterns 2023 and 2018 (establishments with paid employees, by the business's ZIP code).
Which ZIP codes are next to 28468?
| ZIP | Town | People | Household income | Distance |
|---|---|---|---|---|
| 28469 | Ocean Isle Beach | 10,404 | $91k | 3.5 mi |
| 28467 | Calabash | 13,313 | $75k | 4.4 mi |
| 29582 | North Myrtle Beach, SC | 20,158 | $72k | 9.1 mi |
| 28420 | Ash | 2,658 | $54k | 11.1 mi |
| 28452 | Longwood | 1,152 | – | 7.6 mi (near) |
| 29566 | Little River, SC | 23,806 | $65k | 8.1 mi (near) |
| 28470 | Shallotte | 11,219 | $65k | 8.5 mi (near) |
| 29568 | Longs, SC | 17,097 | $63k | 13.3 mi (near) |
Source: PlainZIP from the Census 2020 ZCTA boundaries (shared edges) and internal points; figures ACS 2020-2024.