PlainZIP

Jackson, TN · standard

ZIP Code 38301

Madison County, Tennessee - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

36,613
86/sq mi
$43,227
Median income
$132,900
Median home value
15.9%
Bachelor's or higher

The verdict

Jackson pairs one of the lowest household incomes in the country with among the most affordable home values nationally, in a rural, mixed-tenure area.

8th pct
household income, US ZIPs
21th pct
home value, US ZIPs
86
people per sq mi
51%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 38301 against every reporting US ZIP.

ZIP code 38301 is a densely settled ZIP (a standard USPS delivery area) in Jackson, Madison County, Tennessee, with 36,613 residents across 427.7 square miles, a density of 86 people per square mile, in the Chicago time zone.

ZIP 38301 reports a modest median household income of $43,227 (35% below the Tennessee average), while per-capita income is $24,525. Local economic indicators show a 29.6% poverty rate alongside 10.6% unemployment. On housing, the median home value is $132,900 (46% below the state average) with median rent at $998 per month, and 51.1% of occupied units are owner-occupied.

Educational attainment sits below the national norm: 15.9% of adults hold a bachelor's degree or higher, the median age is 35.9, and the average commute is 20 minutes. A geography-based comparison follows: 4 ZIP codes within about 10 miles of 38301, plus 6 more within Madison County, give a clearer read than the national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 38301

Top 5 sectors by establishment count in Jackson, TN

Which industries have the most business establishments in ZIP 38301.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 38301, Jackson, TN · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

36,613

Population

427.7

Area (sq mi)

86

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 38301?

35.9

Median Age

48.6%

Male

51.4%

Female

3.2%

Foreign-Born

White 44.1%
African American 47.4%
Asian 0.3%
American Indian or Alaska Native 0.2%
Native Hawaiian or Pacific Islander 0.2%
Two or More Ethnicities 6.0%
Hispanic or Latino 4.7%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$43,227

Median Household Income

-35% vs state

$24,525

Per Capita Income

29.6%

Poverty Rate

10.6%

Unemployment Rate

19.8 min

Mean Commute Time

How ZIP 38301 ranks nationally

Jackson, TN household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$43,227 8th percentile higher than 8% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). This entry sits in this band. $60,000–$80,000: 9,980 US ZIPs (33%). Above this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 56.2%
Bachelor's Degree or Higher 15.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

15,652

Total Housing Units

13,564

Occupied Units

2,088

Vacant Units

2.30

Avg Household Size

Occupancy Type

Owner 51.1%
Renter 48.9%

$132,900

Median Home Value

-46% vs state

$998

Median Rent

1971

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+7.2%

YoY Change (2024)

244

HPI Index (2000 = 100)

+144%

Total Change Since 2000

Home values in ZIP 38301 have increased 7.2% over the past year (2024). Since 2000, this ZIP has seen +144% cumulative appreciation.

Year Annual Change HPI Index
2020 +5.4% 148
2021 +13.8% 168
2022 +30.9% 220
2023 +3.3% 228
2024 +7.2% 244

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 854 business establishments in ZIP 38301, employing approximately 24,797 people with a combined annual payroll of $1,416,954,000.

854

Businesses

24,797

Employees

$1.4B

Annual Payroll

16

Industry Sectors

Industry Establishments % of Total
Retail trade 157 18.4%
Other services (except public administration) 111 13.0%
Health care and social assistance 96 11.2%
Wholesale trade 89 10.4%
Manufacturing 62 7.3%
Construction 59 6.9%
Accommodation and food services 48 5.6%
Professional, scientific, and technical services 47 5.5%
Administrative and support and waste management and remediation services 44 5.2%
Real estate and rental and leasing 33 3.9%
Transportation and warehousing 32 3.8%
Finance and insurance 29 3.4%
Information 20 2.3%
Arts, entertainment, and recreation 11 1.3%
Management of companies and enterprises 6 0.7%
Educational services 6 0.7%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 38301 vs 38391 →

ZIP 38301 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 38301 ranks #2 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 38301 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 38301 ranks #5 of 5 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
38391 Denmark, TN 1,174 8.3 mi
38305 Jackson, TN 49,808 9.3 mi
38362 Oakfield, TN 1,145 10.6 mi
38366 Pinson, TN 2,267 9.7 mi

More ZIP Codes in Madison County

38305 standard
Jackson, TN
Pop: 49,808
38313 standard
Beech Bluff, TN
Pop: 3,204
38366 standard
Pinson, TN
Pop: 2,267
38391 standard
Denmark, TN
Pop: 1,174
38362 standard
Oakfield, TN
Pop: 1,145
38392 standard
Mercer, TN
Pop: 776

Related Areas

Madison County Jackson, TN Tennessee

Frequently Asked Questions

What county is ZIP code 38301 in? ▼
ZIP code 38301 (Jackson) is located in Madison County, Tennessee. Madison County contains multiple ZIP codes, see the full list at /counties/madison-tn.
What is the population of ZIP code 38301? ▼
ZIP code 38301 in Jackson, TN has a population of 36,613 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 38301? ▼
The median household income in ZIP 38301 is $43,227, which is 43% below the national average of $76,288.
What is the average home value in ZIP 38301? ▼
The median home value in ZIP 38301 is $132,900, which is 52% below the national average of $278,155.
What is the demographic makeup of ZIP 38301? ▼
The largest racial group in ZIP 38301 is African American at 47.4%. Hispanic or Latino residents make up 4.7% of the population.
How many businesses are in ZIP code 38301? ▼
ZIP code 38301 has 854 business establishments employing approximately 24,797 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 38301? ▼
The top industries by establishment count in ZIP 38301 are: Retail trade (157), Other services (except public administration) (111), Health care and social assistance (96). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 38301? ▼
According to the FHFA House Price Index, home values in ZIP 38301 increased by 7.2% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 144%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 38301? ▼
In ZIP code 38301, 56.2% of residents aged 25+ have a high school diploma or higher, and 15.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 38301? ▼
The mean commute time for workers in ZIP code 38301 is 19.8 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 38301? ▼
In ZIP code 38301, approximately 51.1% of occupied housing units are owner-occupied and 48.9% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 38301? ▼
The poverty rate in ZIP code 38301 is 29.6% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.