ZIP Code 38654
standardSource:
Olive Branch · DeSoto County · Mississippi
- Population
- 45,956
- Median income
- $103,092
- Median home value
- $309,400
- Bachelor's or higher
- 32.5%
- Land area
- 245.9 sq mi
187/sq mi
▲ 35% vs US
higher than 83% of US ZIPs
▲ 11% vs US
higher than 68% of US ZIPs
Median age 38.5
Chicago
ZIP code 38654 in Olive Branch, Mississippi has a population of 45,956. The median household income is $103,092, which is 35% above the national average. Median home value is $309,400, 11% above the US average. 32.5% of residents hold a bachelor's degree or higher.
ZIP code 38654 is classified by USPS as a standard delivery area and covers roughly 245.9 square miles in Olive Branch, DeSoto County, Mississippi. The area is home to 45,956 residents, producing a population density of 187 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 38654 against Mississippi and the nation.
On the economic side, the median household income for ZIP 38654 sits at $103,092 (96% above the Mississippi average), while per-capita income is $43,486. The poverty rate stands at 4.8% and the unemployment rate at 2.5%. On housing, the median home value is $309,400 (130% above the state average) with median rent at $1,829 per month, and 85.1% of occupied units are owner-occupied, a direct signal of whether 38654 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 32.5% of adults hold a bachelor's degree or higher, the median age is 38.5, and the average commute is 25 minutes. We also surface 7 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing DeSoto County, so you can benchmark 38654 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 38654
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 38654.
- Retail trade
Retail trade
178 establishments
- Transportation and warehousing
Transportation and warehousing
132 establishments
- Accommodation and food services
Accommodation and food services
120 establishments
- Other services (except public administration)
Other services (except public administration)
119 establishments
- Health care and social assistance
Health care and social assistance
96 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 38654, Olive Branch, MS · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
45,956
Population
245.9
Area (sq mi)
187
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 38654?
38.5
Median Age
48.6%
Male
51.4%
Female
5.0%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$103,092
Median Household Income
+96% vs state
$43,486
Per Capita Income
4.8%
Poverty Rate
2.5%
Unemployment Rate
24.9 min
Mean Commute Time
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
21,652
Total Housing Units
20,919
Occupied Units
733
Vacant Units
2.77
Avg Household Size
Occupancy Type
$309,400
Median Home Value
+130% vs state
$1,829
Median Rent
2001
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+0.3%
YoY Change (2024)
190
HPI Index (2000 = 100)
+90%
Total Change Since 2000
Home values in ZIP 38654 have increased 0.3% over the past year (2024). Since 2000, this ZIP has seen +90% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +3.3% | 132 |
| 2021 | +12.9% | 149 |
| 2022 | +17.0% | 174 |
| 2023 | +8.9% | 189 |
| 2024 | +0.3% | 190 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 1,136 business establishments in ZIP 38654, employing approximately 26,113 people with a combined annual payroll of $1,158,061,000.
1,136
Businesses
26,113
Employees
$1.2B
Annual Payroll
16
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 178 | 15.7% |
| Transportation and warehousing | 132 | 11.6% |
| Accommodation and food services | 120 | 10.6% |
| Other services (except public administration) | 119 | 10.5% |
| Health care and social assistance | 96 | 8.4% |
| Construction | 82 | 7.2% |
| Wholesale trade | 72 | 6.3% |
| Administrative and support and waste management and remediation services | 68 | 6.0% |
| Finance and insurance | 65 | 5.7% |
| Professional, scientific, and technical services | 57 | 5.0% |
| Manufacturing | 45 | 4.0% |
| Real estate and rental and leasing | 45 | 4.0% |
| Educational services | 17 | 1.5% |
| Information | 16 | 1.4% |
| Arts, entertainment, and recreation | 16 | 1.4% |
| Management of companies and enterprises | 4 | 0.3% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 38654 vs 38141 →
More ZIP Codes in DeSoto County
Related Areas
Frequently Asked Questions
What county is ZIP code 38654 in? ▼
What is the population of ZIP code 38654? ▼
What is the median household income in ZIP 38654? ▼
What is the average home value in ZIP 38654? ▼
What is the demographic makeup of ZIP 38654? ▼
How many businesses are in ZIP code 38654? ▼
What are the main industries in ZIP code 38654? ▼
How have home values changed in ZIP code 38654? ▼
What is the education level in ZIP code 38654? ▼
What is the average commute time in ZIP 38654? ▼
What percentage of residents own vs. rent in ZIP 38654? ▼
What is the poverty rate in ZIP code 38654? ▼
ZIP Code Research Guides
Official Data Resources for Olive Branch, MS
Verify and explore additional data for this area using these official government sources.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023). Business data: Source: Census ZIP Code Business Patterns (ZBP) 2023. Home value trends: Source: FHFA House Price Index (HPI), Five-Digit ZIP Codes.
PlainZIP is not affiliated with the U.S. Census Bureau or any government agency.
Read our methodology , how this data is sourced, computed, and verified.