Baldwin, MI · standard
ZIP Code 49304
Lake County, Michigan - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 4,328
- 13/sq mi Low-density area
- $45,991
- Median income Below-median income area
- $116,000
- Median home value Below-median home value
- 11.6%
- Bachelor's or higher Below-average bachelor's attainment
National ZIP placement
Baldwin pairs one of the lowest household incomes in the country with among the most affordable home values nationally, in a rural, homeowner-dominated area.
- 10th pct
- household income, US ZIPs
- 15th pct
- home value, US ZIPs
- 13
- people per sq mi
- 75%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 49304 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 49304 (Baldwin, MI) rose +9.7% from 2023 to 2024.
ZIP code 49304 covers 335.5 square miles in Baldwin, Lake County, Michigan (a standard USPS delivery area), with a modest 4,328 residents on file, a density of 13 people per square mile, in the Detroit time zone.
ZIP 49304 reports a modest median household income of $45,991 (37% below the average Michigan ZIP), while per-capita income is $24,620. The poverty rate is 23.6%, so the area-level income figures should not be treated as typical household experience. Home values sit below the statewide ZIP benchmark: the median is $116,000 (47% below the average Michigan ZIP), and median rent is $837; owner occupancy is 74.5%.
Formal educational attainment runs low here: just 11.6% of adults hold a bachelor's degree or higher, the median age is 47, and the average commute is 31 minutes. The page also surfaces 1 ZIP codes within roughly 10 miles and 4 more in Lake County, so 49304 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 49304
Top 5 sectors by establishment count in Baldwin, MI
Which industries have the most business establishments in ZIP 49304.
- Retail trade
Retail trade
28 establishments
- Accommodation and food services
Accommodation and food services
15 establishments
- Other services (except public administration)
Other services (except public administration)
14 establishments
- Health care and social assistance
Health care and social assistance
13 establishments
- Finance and insurance 5
Finance and insurance
5 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 49304, Baldwin, MI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
4,328
Population
335.5
Area (sq mi)
13
People / sq mi
Detroit
Time Zone
standard
ZIP Type
Who lives in ZIP 49304?
47.0
Median Age
53.0%
Male
47.0%
Female
1.3%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$45,991
Median Household Income
-37% vs state ZIP avg
$24,620
Per Capita Income
23.6%
Poverty Rate
9.0%
Unemployment Rate
30.7 min
Mean Commute Time
How ZIP 49304 ranks among Michigan ZIPs
Baldwin, MI household income vs. every Michigan ZIP code
Median household income among 962 reporting Michigan ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$45,991 8th percentile higher than 8% of 962 Michigan ZIPs
Each bar is a $20K-wide band; taller bars hold more Michigan ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
6,133housing units
6,133
Total Housing Units
2,220
Occupied Units
3,913
Vacant Units
2.31
Avg Household Size
Occupancy Type
$116,000
Median Home Value
-47% vs state ZIP avg
$837
Median Rent
1973
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What businesses operate in this ZIP?
Census Bureau data shows 95 business establishments in ZIP 49304, employing approximately 844 people with a combined annual payroll of $29,031,000.
95
Businesses
844
Employees
$29.0M
Annual Payroll
9
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 28 | 29.5% |
| Accommodation and food services | 15 | 15.8% |
| Other services (except public administration) | 14 | 14.7% |
| Health care and social assistance | 13 | 13.7% |
| Finance and insurance | 5 | 5.3% |
| Arts, entertainment, and recreation | 5 | 5.3% |
| Construction | 3 | 3.2% |
| Manufacturing | 3 | 3.2% |
| Administrative and support and waste management and remediation services | 3 | 3.2% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 49304 vs 49642 →
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 49642 | Idlewild, MI | 842 | 6.3 mi |
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 49304, both outside MI so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (4,328 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Lake County
Related Areas
Frequently Asked Questions
What county is ZIP code 49304 in?
ZIP code 49304 (Baldwin) is located in Lake County, Michigan. Lake County contains multiple ZIP codes, see the full list at /counties/lake-mi.
What is the population of ZIP code 49304?
ZIP code 49304 in Baldwin, MI has a population of 4,328 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 49304?
The median household income in ZIP 49304 is $45,991, which is 40% below the national average of $76,288.
What is the average home value in ZIP 49304?
The median home value in ZIP 49304 is $116,000, which is 58% below the national average of $278,155.
What is the demographic makeup of ZIP 49304?
The largest racial group in ZIP 49304 is White at 74.2%. Hispanic or Latino residents make up 8.7% of the population.
How many businesses are in ZIP code 49304?
ZIP code 49304 has 95 business establishments employing approximately 844 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 49304?
The top industries by establishment count in ZIP 49304 are: Retail trade (28), Accommodation and food services (15), Other services (except public administration) (14). There are 9 industry sectors represented in total.
What is the education level in ZIP code 49304?
In ZIP code 49304, 53.4% of residents aged 25+ have a high school diploma or higher, and 11.6% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 49304?
The mean commute time for workers in ZIP code 49304 is 30.7 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 49304?
In ZIP code 49304, approximately 74.5% of occupied housing units are owner-occupied and 25.5% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 49304?
The poverty rate in ZIP code 49304 is 23.6% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 49304's numbers, next.
- See how ZIP 49304 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Baldwin, MI ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.