East Troy, WI · standard

ZIP Code 53120

Walworth County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

9,679
65/sq mi
$96,345
Median income
$336,300
Median home value
34.5%
Bachelor's or higher

The verdict

East Troy pairs an upper-quartile household income with above-median home values, in a rural, homeowner-dominated area.

Top 22%
household income, US ZIPs
Top 28%
home value, US ZIPs
65
people per sq mi
76%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 53120 against every reporting US ZIP.

ZIP code 53120 is classified by USPS as a standard delivery area and covers roughly 149.8 square miles in East Troy, Walworth County, Wisconsin. The area is home to 9,679 residents, producing a population density of 65 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 53120 against Wisconsin and the nation.

On the economic side, the median household income for ZIP 53120 sits at $96,345 (23% above the Wisconsin average), while per-capita income is $50,982. The poverty rate stands at 6.1% and the unemployment rate at 1.0%. On housing, the median home value is $336,300 (35% above the state average) with median rent at $1,479 per month, and 76.1% of occupied units are owner-occupied, a direct signal of whether 53120 behaves more like a homeowner neighborhood or a renter-heavy ZIP.

Education and household profile round out the picture: 34.5% of adults hold a bachelor's degree or higher, the median age is 44.2, and the average commute is 25 minutes. We also surface 5 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Walworth County, so you can benchmark 53120 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →

Top industries in ZIP 53120

Top 5 sectors by establishment count

Which industries have the most business establishments in ZIP 53120.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 53120, East Troy, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.

Quick Facts

9,679

Population

149.8

Area (sq mi)

65

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 53120?

44.2

Median Age

49.8%

Male

50.2%

Female

1.0%

Foreign-Born

White 96.2%
African American 0.6%
Asian 0.8%
American Indian or Alaska Native 0.0%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 2.0%
Hispanic or Latino 2.4%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$96,345

Median Household Income

+23% vs state

$50,982

Per Capita Income

6.1%

Poverty Rate

1.0%

Unemployment Rate

25.2 min

Mean Commute Time

How ZIP 53120 ranks nationally

Household income vs. every US ZIP code

Median household income — the full national distribution, with this ZIP marked

$96,345 Top 22% higher than 78% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). This entry sits in this band. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 62.1%
Bachelor's Degree or Higher 34.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

4,979

Total Housing Units

4,490

Occupied Units

489

Vacant Units

2.40

Avg Household Size

Occupancy Type

Owner 76.1%
Renter 23.9%

$336,300

Median Home Value

+35% vs state

$1,479

Median Rent

1981

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+5.5%

YoY Change (2024)

236

HPI Index (2000 = 100)

+136%

Total Change Since 2000

Home values in ZIP 53120 have increased 5.5% over the past year (2024). Since 2000, this ZIP has seen +136% cumulative appreciation.

Year Annual Change HPI Index
2020 +2.8% 158
2021 +10.0% 174
2022 +17.1% 204
2023 +9.8% 224
2024 +5.5% 236

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 215 business establishments in ZIP 53120, employing approximately 2,489 people with a combined annual payroll of $125,590,000.

215

Businesses

2,489

Employees

$125.6M

Annual Payroll

14

Industry Sectors

Industry Establishments % of Total
Construction 33 15.3%
Retail trade 22 10.2%
Other services (except public administration) 22 10.2%
Accommodation and food services 21 9.8%
Professional, scientific, and technical services 20 9.3%
Manufacturing 19 8.8%
Health care and social assistance 18 8.4%
Administrative and support and waste management and remediation services 14 6.5%
Transportation and warehousing 9 4.2%
Finance and insurance 9 4.2%
Educational services 8 3.7%
Arts, entertainment, and recreation 7 3.3%
Wholesale trade 5 2.3%
Real estate and rental and leasing 5 2.3%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 53120 vs 53153 →

ZIP 53120 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 53120 ranks #4 by population — useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 53120 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 53120 ranks #4 of 6 neighboring ZIPs — local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
53153 North Prairie, WI 2,328 9.2 mi
53149 Mukwonago, WI 19,057 6.6 mi
53119 Eagle, WI 5,608 6.8 mi
53121 Elkhorn, WI 19,045 8.5 mi
53105 Burlington, WI 29,225 11.7 mi

More ZIP Codes in Walworth County

Frequently Asked Questions

What county is ZIP code 53120 in?
ZIP code 53120 (East Troy) is located in Walworth County, Wisconsin. Walworth County contains multiple ZIP codes, see the full list at /counties/walworth-wi.
What is the population of ZIP code 53120?
ZIP code 53120 in East Troy, WI has a population of 9,679 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 53120?
The median household income in ZIP 53120 is $96,345, which is 26% above the national average of $76,288.
What is the average home value in ZIP 53120?
The median home value in ZIP 53120 is $336,300, which is 21% above the national average of $278,155.
What is the demographic makeup of ZIP 53120?
The largest racial group in ZIP 53120 is White at 96.2%. Hispanic or Latino residents make up 2.4% of the population.
How many businesses are in ZIP code 53120?
ZIP code 53120 has 215 business establishments employing approximately 2,489 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 53120?
The top industries by establishment count in ZIP 53120 are: Construction (33), Retail trade (22), Other services (except public administration) (22). There are 14 industry sectors represented in total.
How have home values changed in ZIP code 53120?
According to the FHFA House Price Index, home values in ZIP 53120 increased by 5.5% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 136%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 53120?
In ZIP code 53120, 62.1% of residents aged 25+ have a high school diploma or higher, and 34.5% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 53120?
The mean commute time for workers in ZIP code 53120 is 25.2 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 53120?
In ZIP code 53120, approximately 76.1% of occupied housing units are owner-occupied and 23.9% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 53120?
The poverty rate in ZIP code 53120 is 6.1% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

ZIP Code Research Guides

Official Data Resources for East Troy, WI

Verify and explore additional data for this area using these official government sources.