Mauston, WI · standard
ZIP Code 53948
Juneau County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 8,414
- 22/sq mi Moderate-density area
- $62,829
- Median income Near-median income area
- $182,400
- Median home value Near-median home value
- 19.5%
- Bachelor's or higher Near-average bachelor's attainment
National ZIP placement
Mauston pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.
- 34th pct
- household income, US ZIPs
- 39th pct
- home value, US ZIPs
- 22
- people per sq mi
- 73%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 53948 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 53948 (Mauston, WI) rose +12.4% from 2023 to 2024. The all-transactions index moved from 216.3 in 2023 to 243.2 in 2024 (2000 = 100).
ZIP code 53948 is a mid-sized community (a standard USPS delivery area) in Mauston, Juneau County, Wisconsin, home to 8,414 residents across 380.7 square miles, a density of 22 people per square mile, in the Chicago time zone.
ZIP 53948 reports a modest median household income of $62,829 (20% below the average Wisconsin ZIP), while per-capita income is $34,002. The poverty rate is 17.7%, with unemployment at 2.5%; those measures add context to the income figure. Home values sit below the statewide ZIP benchmark: the median is $182,400 (27% below the average Wisconsin ZIP), and median rent is $889; owner occupancy is 72.5%.
Educational attainment sits below the national norm: 19.5% of adults hold a bachelor's degree or higher, the median age is 47.7, and the average commute is 24 minutes. The page also surfaces 2 ZIP codes within roughly 10 miles and 6 more in Juneau County, so 53948 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 53948
Top 5 sectors by establishment count in Mauston, WI
Which industries have the most business establishments in ZIP 53948.
- Retail trade
Retail trade
38 establishments
- Accommodation and food services
Accommodation and food services
36 establishments
- Other services (except public administration)
Other services (except public administration)
25 establishments
- Health care and social assistance
Health care and social assistance
23 establishments
- Manufacturing
Manufacturing
18 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 53948, Mauston, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
8,414
Population
380.7
Area (sq mi)
22
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 53948?
47.7
Median Age
53.1%
Male
46.9%
Female
3.8%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$62,829
Median Household Income
-20% vs state ZIP avg
$34,002
Per Capita Income
17.7%
Poverty Rate
2.5%
Unemployment Rate
24.2 min
Mean Commute Time
How ZIP 53948 ranks among Wisconsin ZIPs
Mauston, WI household income vs. every Wisconsin ZIP code
Median household income among 755 reporting Wisconsin ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$62,829 19th percentile higher than 19% of 755 Wisconsin ZIPs
Each bar is a $20K-wide band; taller bars hold more Wisconsin ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
4,193housing units
4,193
Total Housing Units
3,559
Occupied Units
634
Vacant Units
2.15
Avg Household Size
Occupancy Type
$182,400
Median Home Value
-27% vs state ZIP avg
$889
Median Rent
1976
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+12.4%
YoY Change (2024)
243
HPI Index (2000 = 100)
+143%
Total Change Since 2000
Home values in ZIP 53948 have increased 12.4% over the past year (2024). Since 2000, this ZIP has seen +143% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +5.1% | 160 |
| 2021 | +9.1% | 175 |
| 2022 | +21.3% | 212 |
| 2023 | +2.0% | 216 |
| 2024 | +12.4% | 243 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 228 business establishments in ZIP 53948, employing approximately 3,481 people with a combined annual payroll of $165,813,000.
228
Businesses
3,481
Employees
$165.8M
Annual Payroll
14
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 38 | 16.7% |
| Accommodation and food services | 36 | 15.8% |
| Other services (except public administration) | 25 | 11.0% |
| Health care and social assistance | 23 | 10.1% |
| Manufacturing | 18 | 7.9% |
| Transportation and warehousing | 18 | 7.9% |
| Construction | 13 | 5.7% |
| Finance and insurance | 13 | 5.7% |
| Administrative and support and waste management and remediation services | 10 | 4.4% |
| Wholesale trade | 8 | 3.5% |
| Real estate and rental and leasing | 7 | 3.1% |
| Professional, scientific, and technical services | 7 | 3.1% |
| Arts, entertainment, and recreation | 5 | 2.2% |
| Information | 4 | 1.8% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 53948 vs 53944 →
ZIP 53948 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 53948
Mauston (53948)
8,414 residents
- 53950
New Lisbon (53950)
5,449 residents
- 53944 2,224
Lyndon Station (53944)
2,224 residents
What this shows Among its immediate neighbors, ZIP 53948 ranks the most populous - useful context the national average alone can't give.
ZIP 53948 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 53950
New Lisbon (53950)
$72,768 median income
- 53944
Lyndon Station (53944)
$72,614 median income
- 53948
Mauston (53948)
$62,829 median income
What this shows By household income, ZIP 53948 ranks #3 of 3 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 53948, both outside WI so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (8,414 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Juneau County
Related Areas
Frequently Asked Questions
What county is ZIP code 53948 in?
ZIP code 53948 (Mauston) is located in Juneau County, Wisconsin. Juneau County contains multiple ZIP codes, see the full list at /counties/juneau-wi.
What is the population of ZIP code 53948?
ZIP code 53948 in Mauston, WI has a population of 8,414 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 53948?
The median household income in ZIP 53948 is $62,829, which is 18% below the national average of $76,288.
What is the average home value in ZIP 53948?
The median home value in ZIP 53948 is $182,400, which is 34% below the national average of $278,155.
What is the demographic makeup of ZIP 53948?
The largest racial group in ZIP 53948 is White at 89.4%. Hispanic or Latino residents make up 2.0% of the population.
How many businesses are in ZIP code 53948?
ZIP code 53948 has 228 business establishments employing approximately 3,481 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 53948?
The top industries by establishment count in ZIP 53948 are: Retail trade (38), Accommodation and food services (36), Other services (except public administration) (25). There are 14 industry sectors represented in total.
How have home values changed in ZIP code 53948?
According to the FHFA House Price Index, home values in ZIP 53948 increased by 12.4% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 143%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 53948?
In ZIP code 53948, 58.3% of residents aged 25+ have a high school diploma or higher, and 19.5% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 53948?
The mean commute time for workers in ZIP code 53948 is 24.2 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 53948?
In ZIP code 53948, approximately 72.5% of occupied housing units are owner-occupied and 27.5% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 53948?
The poverty rate in ZIP code 53948 is 17.7% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 53948's numbers, next.
- See how ZIP 53948 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Mauston, WI ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.