Wisconsin Dells, WI · standard
ZIP Code 53965
Juneau County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 10,398
- 24/sq mi Moderate-density area
- $66,667
- Median income Near-median income area
- $227,000
- Median home value Near-median home value
- 23.4%
- Bachelor's or higher Near-average bachelor's attainment
National ZIP placement
Wisconsin Dells pairs a below-median household income with above-median home values, in a rural, homeowner-dominated area.
- 41st pct
- household income, US ZIPs
- Top 49%
- home value, US ZIPs
- 24
- people per sq mi
- 74%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 53965 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 53965 (Wisconsin Dells, WI) fell -1.3% from 2023 to 2024. The all-transactions index moved from 240.1 in 2023 to 237.1 in 2024 (2000 = 100).
ZIP code 53965 is a mid-sized community (a standard USPS delivery area) in Wisconsin Dells, Juneau County, Wisconsin, home to 10,398 residents across 438.7 square miles, a density of 24 people per square mile, in the Chicago time zone.
ZIP 53965 reports a modest median household income of $66,667 (15% below the average Wisconsin ZIP), while per-capita income is $37,566. The poverty rate is 11.8%, with unemployment at 6.9%; those measures add context to the income figure. Median home value is $227,000 (9% below the average Wisconsin ZIP) and median rent is $956; 73.9% of occupied homes are owner-occupied.
Educational attainment sits below the national norm: 23.4% of adults hold a bachelor's degree or higher, the median age is 47.5, and the average commute is 23 minutes. No nearby ZIP peer set is available for this delivery area, so the Wisconsin and national benchmarks above are the appropriate context for 53965.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 53965
Top 5 sectors by establishment count in Wisconsin Dells, WI
Which industries have the most business establishments in ZIP 53965.
- Accommodation and food services
Accommodation and food services
126 establishments
- Retail trade
Retail trade
74 establishments
- Real estate and rental and leasing 49
Real estate and rental and leasing
49 establishments
- Arts, entertainment, and recreation 38
Arts, entertainment, and recreation
38 establishments
- Construction 36
Construction
36 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 53965, Wisconsin Dells, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
10,398
Population
438.7
Area (sq mi)
24
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 53965?
47.5
Median Age
49.0%
Male
51.0%
Female
7.6%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$66,667
Median Household Income
-15% vs state ZIP avg
$37,566
Per Capita Income
11.8%
Poverty Rate
6.9%
Unemployment Rate
22.9 min
Mean Commute Time
How ZIP 53965 ranks among Wisconsin ZIPs
Wisconsin Dells, WI household income vs. every Wisconsin ZIP code
Median household income among 755 reporting Wisconsin ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$66,667 27th percentile higher than 27% of 755 Wisconsin ZIPs
Each bar is a $20K-wide band; taller bars hold more Wisconsin ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
6,695housing units
6,695
Total Housing Units
4,826
Occupied Units
1,869
Vacant Units
2.22
Avg Household Size
Occupancy Type
$227,000
Median Home Value
-9% vs state ZIP avg
$956
Median Rent
1987
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
-1.3%
YoY Change (2024)
237
HPI Index (2000 = 100)
+137%
Total Change Since 2000
Home values in ZIP 53965 have decreased 1.3% over the past year (2024). Since 2000, this ZIP has seen +137% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +3.3% | 154 |
| 2021 | +9.7% | 169 |
| 2022 | +20.1% | 203 |
| 2023 | +18.2% | 240 |
| 2024 | -1.3% | 237 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 474 business establishments in ZIP 53965, employing approximately 10,130 people with a combined annual payroll of $352,060,000.
474
Businesses
10,130
Employees
$352.1M
Annual Payroll
14
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Accommodation and food services | 126 | 26.6% |
| Retail trade | 74 | 15.6% |
| Real estate and rental and leasing | 49 | 10.3% |
| Arts, entertainment, and recreation | 38 | 8.0% |
| Construction | 36 | 7.6% |
| Other services (except public administration) | 30 | 6.3% |
| Health care and social assistance | 23 | 4.8% |
| Transportation and warehousing | 21 | 4.4% |
| Professional, scientific, and technical services | 20 | 4.2% |
| Administrative and support and waste management and remediation services | 16 | 3.4% |
| Manufacturing | 13 | 2.7% |
| Wholesale trade | 8 | 1.7% |
| Finance and insurance | 8 | 1.7% |
| Information | 4 | 0.8% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 53965, both outside WI so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (10,398 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Juneau County
Related Areas
Frequently Asked Questions
What county is ZIP code 53965 in?
ZIP code 53965 (Wisconsin Dells) is located in Juneau County, Wisconsin. Juneau County contains multiple ZIP codes, see the full list at /counties/juneau-wi.
What is the population of ZIP code 53965?
ZIP code 53965 in Wisconsin Dells, WI has a population of 10,398 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 53965?
The median household income in ZIP 53965 is $66,667, which is 13% below the national average of $76,288.
What is the average home value in ZIP 53965?
The median home value in ZIP 53965 is $227,000, which is 18% below the national average of $278,155.
What is the demographic makeup of ZIP 53965?
The largest racial group in ZIP 53965 is White at 83.0%. Hispanic or Latino residents make up 11.3% of the population.
How many businesses are in ZIP code 53965?
ZIP code 53965 has 474 business establishments employing approximately 10,130 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 53965?
The top industries by establishment count in ZIP 53965 are: Accommodation and food services (126), Retail trade (74), Real estate and rental and leasing (49). There are 14 industry sectors represented in total.
How have home values changed in ZIP code 53965?
According to the FHFA House Price Index, home values in ZIP 53965 decreased by 1.3% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 137%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 53965?
In ZIP code 53965, 59.1% of residents aged 25+ have a high school diploma or higher, and 23.4% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 53965?
The mean commute time for workers in ZIP code 53965 is 22.9 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 53965?
In ZIP code 53965, approximately 73.9% of occupied housing units are owner-occupied and 26.1% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 53965?
The poverty rate in ZIP code 53965 is 11.8% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 53965's numbers, next.
- See how ZIP 53965 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Wisconsin Dells, WI ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.