Brussels, WI · standard
ZIP Code 54204
Door County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 1,819
- 15/sq mi Moderate-density area
- $79,803
- Median income Near-median income area
- $379,800
- Median home value Above-median home value
- 31.3%
- Bachelor's or higher Above-average bachelor's attainment
National ZIP placement
Brussels pairs an above-median household income with upper-quartile home values, in a rural, homeowner-dominated area.
- Top 38%
- household income, US ZIPs
- Top 23%
- home value, US ZIPs
- 15
- people per sq mi
- 90%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54204 against every reporting US ZIP.
ZIP code 54204 covers 122.9 square miles in Brussels, Door County, Wisconsin (a standard USPS delivery area), with a modest 1,819 residents on file, a density of 15 people per square mile, in the Chicago time zone.
ZIP 54204 lands in the middle-income range, with a median household income of $79,803 (2% above the average Wisconsin ZIP), while per-capita income is $44,377. Both reported hardship measures are comparatively low in absolute terms: poverty is 5.8% and unemployment is 1.8%. Housing is both higher-cost and owner-heavy: median home value is $379,800 (53% above the average Wisconsin ZIP), while 90.0% of occupied homes are owner-occupied and median rent is $950.
A solid share of residents have a four-year degree: 31.3% of adults hold a bachelor's degree or higher, the median age is 42.9, and the average commute is 28 minutes. The page also surfaces 2 ZIP codes within roughly 10 miles and 6 more in Door County, so 54204 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 54204
Top 5 sectors by establishment count in Brussels, WI
Which industries have the most business establishments in ZIP 54204.
- Construction
Construction
11 establishments
- Retail trade
Retail trade
6 establishments
- Accommodation and food services 4
Accommodation and food services
4 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 54204, Brussels, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
1,819
Population
122.9
Area (sq mi)
15
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 54204?
42.9
Median Age
48.5%
Male
51.5%
Female
0.5%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$79,803
Median Household Income
+2% vs state ZIP avg
$44,377
Per Capita Income
5.8%
Poverty Rate
1.8%
Unemployment Rate
27.5 min
Mean Commute Time
How ZIP 54204 ranks among Wisconsin ZIPs
Brussels, WI household income vs. every Wisconsin ZIP code
Median household income among 755 reporting Wisconsin ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$79,803 Top 41% higher than 59% of 755 Wisconsin ZIPs
Each bar is a $20K-wide band; taller bars hold more Wisconsin ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
1,105housing units
1,105
Total Housing Units
873
Occupied Units
232
Vacant Units
2.45
Avg Household Size
Occupancy Type
$379,800
Median Home Value
+53% vs state ZIP avg
$950
Median Rent
1980
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What businesses operate in this ZIP?
Census Bureau data shows 31 business establishments in ZIP 54204, employing approximately 173 people with a combined annual payroll of $8,025,000.
31
Businesses
173
Employees
$8.0M
Annual Payroll
3
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Construction | 11 | 35.5% |
| Retail trade | 6 | 19.4% |
| Accommodation and food services | 4 | 12.9% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 54204 vs 54213 →
ZIP 54204 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54201
Algoma (54201)
5,345 residents
- 54204 1,819
Brussels (54204)
1,819 residents
- 54213 1,276
Forestville (54213)
1,276 residents
What this shows Among its immediate neighbors, ZIP 54204 ranks #2 by population - useful context the national average alone can't give.
ZIP 54204 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 54213
Forestville (54213)
$97,292 median income
- 54204
Brussels (54204)
$79,803 median income
- 54201
Algoma (54201)
$67,542 median income
What this shows By household income, ZIP 54204 ranks #2 of 3 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 54204, both outside WI so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (1,819 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Door County
Related Areas
Frequently Asked Questions
What county is ZIP code 54204 in?
ZIP code 54204 (Brussels) is located in Door County, Wisconsin. Door County contains multiple ZIP codes, see the full list at /counties/door-wi.
What is the population of ZIP code 54204?
ZIP code 54204 in Brussels, WI has a population of 1,819 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 54204?
The median household income in ZIP 54204 is $79,803, which is 5% above the national average of $76,288.
What is the average home value in ZIP 54204?
The median home value in ZIP 54204 is $379,800, which is 37% above the national average of $278,155.
What is the demographic makeup of ZIP 54204?
The largest racial group in ZIP 54204 is White at 91.9%. Hispanic or Latino residents make up 2.7% of the population.
How many businesses are in ZIP code 54204?
ZIP code 54204 has 31 business establishments employing approximately 173 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 54204?
The top industries by establishment count in ZIP 54204 are: Construction (11), Retail trade (6), Accommodation and food services (4). There are 3 industry sectors represented in total.
What is the education level in ZIP code 54204?
In ZIP code 54204, 68.0% of residents aged 25+ have a high school diploma or higher, and 31.3% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 54204?
The mean commute time for workers in ZIP code 54204 is 27.5 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 54204?
In ZIP code 54204, approximately 90.0% of occupied housing units are owner-occupied and 10.0% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 54204?
The poverty rate in ZIP code 54204 is 5.8% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 54204's numbers, next.
- See how ZIP 54204 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Brussels, WI ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
- Save this ZIP to your shortlist to track alongside others you're considering View your shortlist
ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.