PlainZIP

Balsam Lake, WI · standard

ZIP Code 54810

Polk County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

2,512
21/sq mi
$69,917
Median income
$271,600
Median home value
21.0%
Bachelor's or higher

The verdict

Balsam Lake pairs a below-median household income with above-median home values, in a rural, homeowner-dominated area.

46th pct
household income, US ZIPs
Top 38%
home value, US ZIPs
21
people per sq mi
85%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54810 against every reporting US ZIP.

ZIP code 54810 covers 117.4 square miles in Balsam Lake, Polk County, Wisconsin (a standard USPS delivery area), with a modest 2,512 residents on file, a density of 21 people per square mile, in the Chicago time zone.

ZIP 54810 reports a modest median household income of $69,917 (11% below the Wisconsin average), while per-capita income is $40,035. Poverty here runs at 7.3%, with unemployment measured at 4.6%. The typical home here is valued at $271,600 (9% above the state average); renters pay a median of $1,003 monthly, and 85.0% of units are owner-occupied.

Educational attainment sits below the national norm: 21.0% of adults hold a bachelor's degree or higher, the median age is 47.2, and the average commute is 33 minutes. Beyond these figures, 3 nearby ZIP codes within about 10 miles are surfaced below, along with 6 more sharing Polk County, letting you compare 54810 to its immediate surroundings rather than a national baseline alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 54810

Top 5 sectors by establishment count in Balsam Lake, WI

Which industries have the most business establishments in ZIP 54810.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 54810, Balsam Lake, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

2,512

Population

117.4

Area (sq mi)

21

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 54810?

47.2

Median Age

51.0%

Male

49.0%

Female

1.6%

Foreign-Born

White 91.6%
African American 0.5%
Asian 0.5%
American Indian or Alaska Native 0.8%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 5.6%
Hispanic or Latino 3.5%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$69,917

Median Household Income

-11% vs state

$40,035

Per Capita Income

7.3%

Poverty Rate

4.6%

Unemployment Rate

32.5 min

Mean Commute Time

How ZIP 54810 ranks nationally

Balsam Lake, WI household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$69,917 46th percentile higher than 46% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 59.6%
Bachelor's Degree or Higher 21.0%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

2,182

Total Housing Units

1,222

Occupied Units

960

Vacant Units

2.29

Avg Household Size

Occupancy Type

Owner 85.0%
Renter 15.0%

$271,600

Median Home Value

+9% vs state

$1,003

Median Rent

1981

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+1.1%

YoY Change (2024)

289

HPI Index (2000 = 100)

+189%

Total Change Since 2000

Home values in ZIP 54810 have increased 1.1% over the past year (2024). Since 2000, this ZIP has seen +189% cumulative appreciation.

Year Annual Change HPI Index
2020 +6.0% 180
2021 +11.1% 200
2022 +23.1% 247
2023 +15.8% 286
2024 +1.1% 289

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 64 business establishments in ZIP 54810, employing approximately 459 people with a combined annual payroll of $15,564,000.

64

Businesses

459

Employees

$15.6M

Annual Payroll

10

Industry Sectors

Industry Establishments % of Total
Accommodation and food services 15 23.4%
Construction 9 14.1%
Retail trade 9 14.1%
Transportation and warehousing 4 6.3%
Real estate and rental and leasing 4 6.3%
Professional, scientific, and technical services 4 6.3%
Health care and social assistance 4 6.3%
Other services (except public administration) 4 6.3%
Administrative and support and waste management and remediation services 3 4.7%
Arts, entertainment, and recreation 3 4.7%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 54810 vs 54001 →

ZIP 54810 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 54810 ranks #3 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 54810 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 54810 ranks #3 of 4 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
54001 Amery, WI 8,155 8.7 mi
54858 Milltown, WI 1,518 5.5 mi
54853 Luck, WI 4,009 8.2 mi

More ZIP Codes in Polk County

54001 standard
Amery, WI
Pop: 8,155
54020 standard
Osceola, WI
Pop: 7,260
54024 standard
Saint Croix Falls, WI
Pop: 4,811
54853 standard
Luck, WI
Pop: 4,009
54837 standard
Frederic, WI
Pop: 3,778
54005 standard
Clear Lake, WI
Pop: 3,056

Related Areas

Polk County Balsam Lake, WI Wisconsin

Frequently Asked Questions

What county is ZIP code 54810 in? ▼
ZIP code 54810 (Balsam Lake) is located in Polk County, Wisconsin. Polk County contains multiple ZIP codes, see the full list at /counties/polk-wi.
What is the population of ZIP code 54810? ▼
ZIP code 54810 in Balsam Lake, WI has a population of 2,512 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 54810? ▼
The median household income in ZIP 54810 is $69,917, which is 8% below the national average of $76,288.
What is the average home value in ZIP 54810? ▼
The median home value in ZIP 54810 is $271,600, which is 2% below the national average of $278,155.
What is the demographic makeup of ZIP 54810? ▼
The largest racial group in ZIP 54810 is White at 91.6%. Hispanic or Latino residents make up 3.5% of the population.
How many businesses are in ZIP code 54810? ▼
ZIP code 54810 has 64 business establishments employing approximately 459 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 54810? ▼
The top industries by establishment count in ZIP 54810 are: Accommodation and food services (15), Construction (9), Retail trade (9). There are 10 industry sectors represented in total.
How have home values changed in ZIP code 54810? ▼
According to the FHFA House Price Index, home values in ZIP 54810 increased by 1.1% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 189%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 54810? ▼
In ZIP code 54810, 59.6% of residents aged 25+ have a high school diploma or higher, and 21.0% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 54810? ▼
The mean commute time for workers in ZIP code 54810 is 32.5 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 54810? ▼
In ZIP code 54810, approximately 85.0% of occupied housing units are owner-occupied and 15.0% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 54810? ▼
The poverty rate in ZIP code 54810 is 7.3% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.