Residential delivery area · Wisconsin
ZIP Code 54868: Rice Lake, WI
ZIP code 54868 uses the postal name Rice Lake, Wisconsin and lies mostly in Barron County (94% of its land), reaching into Rusk County and Washburn County (Census 2020 ZIP-county file). About 16,000 people live there (Census Bureau, ACS 2020-2024). Median household income is $64,318 (Census Bureau, ACS 2020-2024). By Census place, 4% of its land lies in Rice Lake; 97% is outside any Census place.
- ACS2020-24
- Census2020
- FHFA2025
- ZBP2023
- IRS2022
- Town
- Rice Lake · its only residential ZIP
- County
- Barron County (94%); Rusk County (5%); Washburn County (1%)
- Census places
- Rice Lake
- Neighborhoods
- Camelot Mobile Home Park, Lakeshore Trailer Park, Riverview Trailer Park GeoNames
- Micro area
- Rice Lake, WI
- House district
- WI-7 119th Congress
- State
- Wisconsin
- Time zone
- Central
- Land area
- 212.0 sq mi · 77 people per sq mi
Where is ZIP code 54868?
54868 centers on 45.527°, -91.717° and covers 212.0 square miles of land plus 7.9 of water. It borders 10 ZIP codes: 54841, 54857, 54822, 54812, 54870, 54895, 54817, 54728, 54813, 54829.
The map draws ZIP code areas only. For the streets inside 54868, open its center on OpenStreetMap.
Source: U.S. Census Bureau, 2020 ZCTA cartographic boundaries and the 2023 Gazetteer (2020 ZCTAs); ZIP-to-county shares, Census places and House districts (119th Congress) from the Census 2020 relationship files (shares of land); metro area from the OMB delineation (July 2023); town name and time zone from simplemaps US ZIP Codes (CC BY 4.0); neighborhoods from the GeoNames gazetteer (CC BY 4.0), placed in this ZIP code by PlainZIP.
How does 54868 compare with the rest of Barron County?
| Measure | 54868 | In Barron County | In WI |
|---|---|---|---|
| People (ACS 2020-2024) | 16,323 | 1st of 19 | 132nd of 783 |
| Median household income | $64k | 10th of 13 | 498th of 610 |
| Median home value | $228k | 9th of 15 | 353rd of 612 |
Its median household income is higher than in 37% of U.S. residential ZIP codes, and it is denser than 50% of all U.S. residential ZIP codes. ZIP codes at the ACS caps ($250,000 or more for household income, $2,000,000 or more for home value) share the top rank.
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B19013, B25077); ranks by PlainZIP over residential ZIP codes (ZCTAs).
How many people live in 54868?
The 2020 Census counted 15,785 people in 54868; the ACS, which samples households over 2020-2024, estimates 16,323. Between the 2010 and 2020 censuses its population grew 1.8% (its boundary stayed at least 90% the same).
- People, ACS 2020-2024
- 16,323
- 2020 Census count
- 15,785+1.8% since 2010 (15,512)
- Households
- 6,920
- Median age
- 40.4
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01003, B01002, B11001); 2020 Census (DHC P1); 2010 Census (SF1 P1).
Who lives in 54868?
Of the 16,323 people the ACS estimates in 54868, 22.6% are under 18 and 20.3% are 65 or older. The largest group by race and Hispanic origin is White (not Hispanic) (89.9%).
- Under 1822.6%
- 18 to 6457.1%
- 65 and older20.3%
- White, not Hispanic89.9%
- Hispanic or Latino4.2%
- Other or two or more3.5%
- Black, not Hispanic2.0%
- Asian, not Hispanic0.4%
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B01001 age by sex, B03002 Hispanic or Latino origin by race); shares of the estimated population, small ZIP codes carry wide margins.
What do households in 54868 earn?
Median household income is $64,318 (ACS 2020-2024), the 10th highest of the 13 ranked ZIP codes in Barron County. It is not measurably different from 2015-2019 ($63,965 in 2024 dollars): the change is within the surveys' margins of error.
- Median household income
- $64,318
- Income per person
- $39,633
- Below the poverty line
- 9.3%
- Unemployed (of the labor force)
- 2.6%
- Adults 25+ with a bachelor's degree
- 26.1%
- Adjusted gross income per tax return, 2022
- $71,3697,830 returns; wages 63% of AGI (IRS)
Source: U.S. Census Bureau, ACS 2020-2024 and 2015-2019 5-year estimates (B19013, B19301, B17001, B23025, B15003; 2015-2019 dollars converted with the BLS CPI-U, 1.22699); IRS Statistics of Income, ZIP code data, tax year 2022 (adjusted gross income per return, filed under the address on the return).
What are homes worth in 54868?
FHFA's house price index for 54868, built from repeat sales and appraisals of the same homes, rose 88% from 2015 to 2025 and rose 53% from 2020 to 2025, and moved +3.1% in 2025.
- Median home value (owners' estimate)
- $227,800
- Median gross rent
- $872
- Homes owned by their occupants
- 69.9%
- Housing units
- 7,583
Source: U.S. Census Bureau, ACS 2020-2024 5-year estimates (B25077, B25064, B25003, B25001); FHFA House Price Index, annual five-digit ZIP, updated 2026-03-31.
What businesses are in 54868?
601 business establishments had a location in this ZIP code in 2023, 6 more than in 2018; the most are in retail trade (ZIP Code Business Patterns).
- Retail trade108
- Health care and social assistance78
- Other services (except public administration)60
- Accommodation and food services59
- Construction57
- Finance and insurance38
Source: U.S. Census Bureau, ZIP Code Business Patterns 2023 and 2018 (establishments with paid employees, by the business's ZIP code).
Which ZIP codes are next to 54868?
| ZIP | Town | People | Household income | Distance |
|---|---|---|---|---|
| 54841 | Haugen | 284 | $76k | 6.3 mi |
| 54857 | Mikana | 34 | $97k | 7.3 mi |
| 54822 | Cameron | 4,670 | $70k | 8.8 mi |
| 54812 | Barron | 6,069 | $63k | 12.3 mi |
| 54870 | Sarona | 1,698 | $67k | 12.9 mi |
| 54895 | Weyerhaeuser | 799 | $65k | 13.5 mi |
| 54817 | Birchwood | 2,264 | $83k | 13.6 mi |
| 54728 | Chetek | 5,835 | $75k | 15.6 mi |
| 54813 | Barronett | 678 | $71k | 17.3 mi |
| 54829 | Cumberland | 5,446 | $67k | 17.5 mi |
Source: PlainZIP from the Census 2020 ZCTA boundaries (shared edges) and internal points; figures ACS 2020-2024.