PlainZIP

Rapid City, SD · standard

ZIP Code 57702

Pennington County, South Dakota - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

32,980
44/sq mi
$91,457
Median income
$389,700
Median home value
49.5%
Bachelor's or higher

The verdict

Rapid City pairs an upper-quartile household income with upper-quartile home values, in a rural, homeowner-dominated area.

Top 25%
household income, US ZIPs
Top 22%
home value, US ZIPs
44
people per sq mi
73%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 57702 against every reporting US ZIP.

ZIP code 57702 is a densely settled ZIP (a standard USPS delivery area) in Rapid City, Pennington County, South Dakota, with 32,980 residents across 756.4 square miles, a density of 44 people per square mile, in the Denver time zone.

ZIP 57702 lands in the middle-income range, with a median household income of $91,457 (19% above the South Dakota average), while per-capita income is $59,230. Local economic indicators show a 4.7% poverty rate alongside 2.7% unemployment. Median home value sits at $389,700 (103% above the state average), median rent at $1,276 a month, and owner-occupancy at 73.1%.

A solid share of residents have a four-year degree: 49.5% of adults hold a bachelor's degree or higher, the median age is 47.8, and the average commute is 20 minutes. To put 57702 in local context, 1 ZIP codes within roughly 10 miles appear further down this page alongside 6 additional ZIPs in Pennington County, for a geography-aware comparison.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 57702

Top 5 sectors by establishment count in Rapid City, SD

Which industries have the most business establishments in ZIP 57702.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 57702, Rapid City, SD · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

32,980

Population

756.4

Area (sq mi)

44

People / sq mi

Denver

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 57702?

47.8

Median Age

51.4%

Male

48.6%

Female

2.2%

Foreign-Born

White 85.7%
African American 0.8%
Asian 0.8%
American Indian or Alaska Native 2.1%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 8.8%
Hispanic or Latino 4.8%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$91,457

Median Household Income

+19% vs state

$59,230

Per Capita Income

4.7%

Poverty Rate

2.7%

Unemployment Rate

19.9 min

Mean Commute Time

How ZIP 57702 ranks nationally

Rapid City, SD household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$91,457 Top 25% higher than 75% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). This entry sits in this band. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 67.2%
Bachelor's Degree or Higher 49.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

16,838

Total Housing Units

15,314

Occupied Units

1,524

Vacant Units

2.29

Avg Household Size

Occupancy Type

Owner 73.1%
Renter 26.9%

$389,700

Median Home Value

+103% vs state

$1,276

Median Rent

1980

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+3.1%

YoY Change (2024)

311

HPI Index (2000 = 100)

+211%

Total Change Since 2000

Home values in ZIP 57702 have increased 3.1% over the past year (2024). Since 2000, this ZIP has seen +211% cumulative appreciation.

Year Annual Change HPI Index
2020 +3.0% 195
2021 +16.5% 227
2022 +19.2% 271
2023 +11.6% 302
2024 +3.1% 311

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 1,308 business establishments in ZIP 57702, employing approximately 13,375 people with a combined annual payroll of $810,511,000.

1,308

Businesses

13,375

Employees

$810.5M

Annual Payroll

19

Industry Sectors

Industry Establishments % of Total
Construction 187 14.3%
Health care and social assistance 171 13.1%
Professional, scientific, and technical services 130 9.9%
Real estate and rental and leasing 127 9.7%
Other services (except public administration) 124 9.5%
Retail trade 104 8.0%
Finance and insurance 84 6.4%
Administrative and support and waste management and remediation services 74 5.7%
Accommodation and food services 72 5.5%
Wholesale trade 58 4.4%
Manufacturing 43 3.3%
Arts, entertainment, and recreation 40 3.1%
Transportation and warehousing 33 2.5%
Educational services 21 1.6%
Information 15 1.1%
Management of companies and enterprises 10 0.8%
Mining, quarrying, and oil and gas extraction 7 0.5%
Utilities 5 0.4%
Agriculture, forestry, fishing and hunting 3 0.2%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 57702 vs 57718 →

ZIP Code City Population Distance
57718 Black Hawk, SD 6,307 10.1 mi

More ZIP Codes in Pennington County

57701 standard
Rapid City, SD
Pop: 43,462
57703 standard
Rapid City, SD
Pop: 14,205
57719 standard
Box Elder, SD
Pop: 6,217
57745 standard
Hill City, SD
Pop: 2,109
57761 standard
New Underwood, SD
Pop: 1,210
57790 standard
Wall, SD
Pop: 1,111

Related Areas

Pennington County Rapid City, SD South Dakota

Frequently Asked Questions

What county is ZIP code 57702 in? ▼
ZIP code 57702 (Rapid City) is located in Pennington County, South Dakota. Pennington County contains multiple ZIP codes, see the full list at /counties/pennington-sd.
What is the population of ZIP code 57702? ▼
ZIP code 57702 in Rapid City, SD has a population of 32,980 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 57702? ▼
The median household income in ZIP 57702 is $91,457, which is 20% above the national average of $76,288.
What is the average home value in ZIP 57702? ▼
The median home value in ZIP 57702 is $389,700, which is 40% above the national average of $278,155.
What is the demographic makeup of ZIP 57702? ▼
The largest racial group in ZIP 57702 is White at 85.7%. Hispanic or Latino residents make up 4.8% of the population.
How many businesses are in ZIP code 57702? ▼
ZIP code 57702 has 1,308 business establishments employing approximately 13,375 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 57702? ▼
The top industries by establishment count in ZIP 57702 are: Construction (187), Health care and social assistance (171), Professional, scientific, and technical services (130). There are 19 industry sectors represented in total.
How have home values changed in ZIP code 57702? ▼
According to the FHFA House Price Index, home values in ZIP 57702 increased by 3.1% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 211%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 57702? ▼
In ZIP code 57702, 67.2% of residents aged 25+ have a high school diploma or higher, and 49.5% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 57702? ▼
The mean commute time for workers in ZIP code 57702 is 19.9 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 57702? ▼
In ZIP code 57702, approximately 73.1% of occupied housing units are owner-occupied and 26.9% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 57702? ▼
The poverty rate in ZIP code 57702 is 4.7% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.