PlainZIP

Amarillo, TX · standard

ZIP Code 79107

Potter County, Texas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

33,844
780/sq mi
$40,671
Median income
$92,600
Median home value
6.6%
Bachelor's or higher

The verdict

Amarillo pairs one of the lowest household incomes in the country with among the most affordable home values nationally, in a low-density, mixed-tenure area.

6th pct
household income, US ZIPs
7th pct
home value, US ZIPs
780
people per sq mi
56%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 79107 against every reporting US ZIP.

ZIP code 79107 is a densely settled ZIP (a standard USPS delivery area) in Amarillo, Potter County, Texas, with 33,844 residents across 43.4 square miles, a density of 780 people per square mile, in the Chicago time zone.

ZIP 79107 reports a modest median household income of $40,671 (46% below the Texas average), while per-capita income is $15,422. Local economic indicators show a 31.7% poverty rate alongside 5.0% unemployment. On housing, the median home value is $92,600 (63% below the state average) with median rent at $1,026 per month, and 56.0% of occupied units are owner-occupied.

Formal educational attainment runs low here: just 6.6% of adults hold a bachelor's degree or higher, the median age is 32.9, and the average commute is 24 minutes. To put 79107 in local context, 10 ZIP codes within roughly 10 miles appear further down this page alongside 6 additional ZIPs in Potter County, for a geography-aware comparison.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 79107

Top 5 sectors by establishment count in Amarillo, TX

Which industries have the most business establishments in ZIP 79107.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 79107, Amarillo, TX · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

33,844

Population

43.4

Area (sq mi)

780

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 79107?

32.9

Median Age

58.1%

Male

41.9%

Female

25.2%

Foreign-Born

White 30.6%
African American 25.6%
Asian 11.5%
American Indian or Alaska Native 0.5%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 22.7%
Hispanic or Latino 43.8%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$40,671

Median Household Income

-46% vs state

$15,422

Per Capita Income

31.7%

Poverty Rate

5.0%

Unemployment Rate

24.4 min

Mean Commute Time

How ZIP 79107 ranks nationally

Amarillo, TX household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$40,671 6th percentile higher than 6% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). This entry sits in this band. $60,000–$80,000: 9,980 US ZIPs (33%). Above this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 43.5%
Bachelor's Degree or Higher 6.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

12,195

Total Housing Units

10,294

Occupied Units

1,901

Vacant Units

3.04

Avg Household Size

Occupancy Type

Owner 56.0%
Renter 44.0%

$92,600

Median Home Value

-63% vs state

$1,026

Median Rent

1959

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

-7.0%

YoY Change (2024)

210

HPI Index (2000 = 100)

+110%

Total Change Since 2000

Home values in ZIP 79107 have decreased 7.0% over the past year (2024). Since 2000, this ZIP has seen +110% cumulative appreciation.

Year Annual Change HPI Index
2020 -2.9% 173
2021 +14.3% 198
2022 +14.9% 227
2023 -0.6% 226
2024 -7.0% 210

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 327 business establishments in ZIP 79107, employing approximately 3,922 people with a combined annual payroll of $188,343,000.

327

Businesses

3,922

Employees

$188.3M

Annual Payroll

15

Industry Sectors

Industry Establishments % of Total
Retail trade 61 18.6%
Other services (except public administration) 49 15.0%
Accommodation and food services 45 13.8%
Construction 41 12.5%
Wholesale trade 22 6.7%
Manufacturing 19 5.8%
Finance and insurance 18 5.5%
Transportation and warehousing 17 5.2%
Health care and social assistance 13 4.0%
Real estate and rental and leasing 12 3.7%
Professional, scientific, and technical services 12 3.7%
Utilities 4 1.2%
Information 4 1.2%
Administrative and support and waste management and remediation services 4 1.2%
Arts, entertainment, and recreation 3 0.9%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 79107 vs 79104 →

ZIP 79107 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 79107 ranks #2 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 79107 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 79107 ranks #null of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
79104 Amarillo, TX 7,869 2.0 mi
79103 Amarillo, TX 10,594 3.6 mi
79101 Amarillo, TX 2,817 2.7 mi
79102 Amarillo, TX 9,963 3.3 mi
79106 Amarillo, TX 27,967 5.5 mi
79111 Amarillo, TX 1,808 6.4 mi
79108 Amarillo, TX 17,726 8.4 mi
79109 Amarillo, TX 43,516 6.4 mi
79110 Amarillo, TX 18,811 6.8 mi
79121 Amarillo, TX 6,575 8.1 mi

More ZIP Codes in Potter County

79106 standard
Amarillo, TX
Pop: 27,967
79108 standard
Amarillo, TX
Pop: 17,726
79103 standard
Amarillo, TX
Pop: 10,594
79102 standard
Amarillo, TX
Pop: 9,963
79104 standard
Amarillo, TX
Pop: 7,869
79124 standard
Amarillo, TX
Pop: 7,819

Related Areas

Potter County Amarillo, TX Texas

Frequently Asked Questions

What county is ZIP code 79107 in? ▼
ZIP code 79107 (Amarillo) is located in Potter County, Texas. Potter County contains multiple ZIP codes, see the full list at /counties/potter-tx.
What is the population of ZIP code 79107? ▼
ZIP code 79107 in Amarillo, TX has a population of 33,844 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 79107? ▼
The median household income in ZIP 79107 is $40,671, which is 47% below the national average of $76,288.
What is the average home value in ZIP 79107? ▼
The median home value in ZIP 79107 is $92,600, which is 67% below the national average of $278,155.
What is the demographic makeup of ZIP 79107? ▼
The largest racial group in ZIP 79107 is White at 30.6%. Hispanic or Latino residents make up 43.8% of the population.
How many businesses are in ZIP code 79107? ▼
ZIP code 79107 has 327 business establishments employing approximately 3,922 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 79107? ▼
The top industries by establishment count in ZIP 79107 are: Retail trade (61), Other services (except public administration) (49), Accommodation and food services (45). There are 15 industry sectors represented in total.
How have home values changed in ZIP code 79107? ▼
According to the FHFA House Price Index, home values in ZIP 79107 decreased by 7.0% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 110%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 79107? ▼
In ZIP code 79107, 43.5% of residents aged 25+ have a high school diploma or higher, and 6.6% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 79107? ▼
The mean commute time for workers in ZIP code 79107 is 24.4 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 79107? ▼
In ZIP code 79107, approximately 56.0% of occupied housing units are owner-occupied and 44.0% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 79107? ▼
The poverty rate in ZIP code 79107 is 31.7% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.