PlainZIP

Winter Park, FL · standard

ZIP Code 32789

Orange County, Florida - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

24,557
1,217/sq mi
$106,671
Median income
$791,400
Median home value
64.5%
Bachelor's or higher

The verdict

Winter Park pairs an upper-quartile household income with top-decile home values, in a low-density, homeowner-dominated area.

Top 15%
household income, US ZIPs
Top 5%
home value, US ZIPs
1,217
people per sq mi
64%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 32789 against every reporting US ZIP.

ZIP code 32789 is a densely settled ZIP (a standard USPS delivery area) in Winter Park, Orange County, Florida, with 24,557 residents across 20.2 square miles, a density of 1,217 people per square mile, in the New York time zone.

ZIP 32789 lands in the middle-income range, with a median household income of $106,671 (38% above the Florida average), while per-capita income is $87,213. Local economic indicators show a 8.9% poverty rate alongside 4.5% unemployment. On housing, the median home value is $791,400 (111% above the state average) with median rent at $1,742 per month, and 64.4% of occupied units are owner-occupied.

This is a highly-educated ZIP: 64.5% of adults hold a bachelor's degree or higher, the median age is 43.6, and the average commute is 21 minutes. Beyond these figures, 10 nearby ZIP codes within about 10 miles are surfaced below, along with 6 more sharing Orange County, letting you compare 32789 to its immediate surroundings rather than a national baseline alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 32789

Top 5 sectors by establishment count in Winter Park, FL

Which industries have the most business establishments in ZIP 32789.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 32789, Winter Park, FL · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

24,557

Population

20.2

Area (sq mi)

1,217

People / sq mi

New York

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 32789?

43.6

Median Age

46.2%

Male

53.8%

Female

12.0%

Foreign-Born

White 74.4%
African American 5.2%
Asian 5.2%
American Indian or Alaska Native 0.1%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 12.9%
Hispanic or Latino 14.3%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$106,671

Median Household Income

+38% vs state

$87,213

Per Capita Income

8.9%

Poverty Rate

4.5%

Unemployment Rate

21.3 min

Mean Commute Time

How ZIP 32789 ranks nationally

Winter Park, FL household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$106,671 Top 15% higher than 85% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Below this entry. $100,000–$120,000: 2,855 US ZIPs (9%). This entry sits in this band. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 76.2%
Bachelor's Degree or Higher 64.5%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

13,236

Total Housing Units

12,076

Occupied Units

1,160

Vacant Units

2.14

Avg Household Size

Occupancy Type

Owner 64.4%
Renter 35.6%

$791,400

Median Home Value

+111% vs state

$1,742

Median Rent

1977

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+8.1%

YoY Change (2024)

370

HPI Index (2000 = 100)

+270%

Total Change Since 2000

Home values in ZIP 32789 have increased 8.1% over the past year (2024). Since 2000, this ZIP has seen +270% cumulative appreciation.

Year Annual Change HPI Index
2020 +6.3% 247
2021 +7.3% 265
2022 +19.8% 318
2023 +7.9% 343
2024 +8.1% 370

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 2,309 business establishments in ZIP 32789, employing approximately 27,251 people with a combined annual payroll of $1,698,388,000.

2,309

Businesses

27,251

Employees

$1.7B

Annual Payroll

17

Industry Sectors

Industry Establishments % of Total
Professional, scientific, and technical services 490 21.2%
Health care and social assistance 308 13.3%
Real estate and rental and leasing 224 9.7%
Retail trade 220 9.5%
Finance and insurance 214 9.3%
Other services (except public administration) 210 9.1%
Accommodation and food services 174 7.5%
Construction 118 5.1%
Administrative and support and waste management and remediation services 95 4.1%
Information 59 2.6%
Arts, entertainment, and recreation 56 2.4%
Wholesale trade 42 1.8%
Educational services 32 1.4%
Manufacturing 31 1.3%
Management of companies and enterprises 18 0.8%
Transportation and warehousing 12 0.5%
Industries not classified 4 0.2%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 32789 vs 32751 →

ZIP 32789 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 32789 ranks #4 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 32789 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 32789 ranks #4 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
32751 Maitland, FL 19,928 2.3 mi
32803 Orlando, FL 19,020 3.1 mi
32814 Orlando, FL 6,151 2.6 mi
32730 Casselberry, FL 5,354 3.7 mi
32792 Winter Park, FL 46,914 3.3 mi
32804 Orlando, FL 17,312 3.1 mi
32801 Orlando, FL 12,050 4.2 mi
32701 Altamonte Springs, FL 21,577 4.7 mi
32806 Orlando, FL 24,820 6.1 mi
32807 Orlando, FL 31,465 4.5 mi

More ZIP Codes in Orange County

32828 standard
Orlando, FL
Pop: 57,881
32822 standard
Orlando, FL
Pop: 53,029
32825 standard
Orlando, FL
Pop: 53,024
32837 standard
Orlando, FL
Pop: 51,219
32839 standard
Orlando, FL
Pop: 50,279
32792 standard
Winter Park, FL
Pop: 46,914

Related Areas

Orange County Winter Park, FL Florida

Frequently Asked Questions

What county is ZIP code 32789 in? ▼
ZIP code 32789 (Winter Park) is located in Orange County, Florida. Orange County contains multiple ZIP codes, see the full list at /counties/orange-fl.
What is the population of ZIP code 32789? ▼
ZIP code 32789 in Winter Park, FL has a population of 24,557 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 32789? ▼
The median household income in ZIP 32789 is $106,671, which is 40% above the national average of $76,288.
What is the average home value in ZIP 32789? ▼
The median home value in ZIP 32789 is $791,400, which is 185% above the national average of $278,155.
What is the demographic makeup of ZIP 32789? ▼
The largest racial group in ZIP 32789 is White at 74.4%. Hispanic or Latino residents make up 14.3% of the population.
How many businesses are in ZIP code 32789? ▼
ZIP code 32789 has 2,309 business establishments employing approximately 27,251 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 32789? ▼
The top industries by establishment count in ZIP 32789 are: Professional, scientific, and technical services (490), Health care and social assistance (308), Real estate and rental and leasing (224). There are 17 industry sectors represented in total.
How have home values changed in ZIP code 32789? ▼
According to the FHFA House Price Index, home values in ZIP 32789 increased by 8.1% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 270%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 32789? ▼
In ZIP code 32789, 76.2% of residents aged 25+ have a high school diploma or higher, and 64.5% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 32789? ▼
The mean commute time for workers in ZIP code 32789 is 21.3 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 32789? ▼
In ZIP code 32789, approximately 64.4% of occupied housing units are owner-occupied and 35.6% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 32789? ▼
The poverty rate in ZIP code 32789 is 8.9% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.