PlainZIP

New Era, MI · standard

ZIP Code 49446

Oceana County, Michigan - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

2,321
28/sq mi
$65,217
Median income
$209,100
Median home value
23.7%
Bachelor's or higher

The verdict

New Era pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.

39th pct
household income, US ZIPs
46th pct
home value, US ZIPs
28
people per sq mi
87%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 49446 against every reporting US ZIP.

ZIP code 49446 covers 83.8 square miles in New Era, Oceana County, Michigan (a standard USPS delivery area), with a modest 2,321 residents on file, a density of 28 people per square mile, in the Detroit time zone.

ZIP 49446 reports a modest median household income of $65,217 (11% below the Michigan average), while per-capita income is $31,721. The poverty rate stands at 15.8% and the unemployment rate at 4.7%. Median home value sits at $209,100 (5% below the state average), median rent at $744 a month, and owner-occupancy at 86.8%.

Educational attainment sits below the national norm: 23.7% of adults hold a bachelor's degree or higher, the median age is 44.5, and the average commute is -. A geography-based comparison follows: 4 ZIP codes within about 10 miles of 49446, plus 6 more within Oceana County, give a clearer read than the national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 49446

Top 5 sectors by establishment count in New Era, MI

Which industries have the most business establishments in ZIP 49446.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 49446, New Era, MI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

2,321

Population

83.8

Area (sq mi)

28

People / sq mi

Detroit

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 49446?

44.5

Median Age

48.9%

Male

51.1%

Female

6.3%

Foreign-Born

White 79.3%
African American 2.8%
Asian 0.3%
American Indian or Alaska Native 1.0%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 15.3%
Hispanic or Latino 14.1%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$65,217

Median Household Income

-11% vs state

$31,721

Per Capita Income

15.8%

Poverty Rate

4.7%

Unemployment Rate

How ZIP 49446 ranks nationally

New Era, MI household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$65,217 39th percentile higher than 39% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 61.0%
Bachelor's Degree or Higher 23.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

1,155

Total Housing Units

826

Occupied Units

329

Vacant Units

2.62

Avg Household Size

Occupancy Type

Owner 86.8%
Renter 13.2%

$209,100

Median Home Value

-5% vs state

$744

Median Rent

1981

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

-27.9%

YoY Change (2024)

237

HPI Index (2000 = 100)

+137%

Total Change Since 2000

Home values in ZIP 49446 have decreased 27.9% over the past year (2024). Since 2000, this ZIP has seen +137% cumulative appreciation.

Year Annual Change HPI Index
2020 +0.6% 152
2021 +14.1% 173
2022 +19.0% 206
2023 +59.6% 329
2024 -27.9% 237

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 39 business establishments in ZIP 49446, employing approximately 310 people with a combined annual payroll of $15,385,000.

39

Businesses

310

Employees

$15.4M

Annual Payroll

5

Industry Sectors

Industry Establishments % of Total
Retail trade 8 20.5%
Construction 7 17.9%
Other services (except public administration) 6 15.4%
Health care and social assistance 4 10.3%
Accommodation and food services 3 7.7%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 49446 vs 49455 →

ZIP 49446 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 49446 ranks #3 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 49446 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 49446 ranks #3 of 5 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
49455 Shelby, MI 5,034 3.9 mi
49437 Montague, MI 6,902 6.6 mi
49452 Rothbury, MI 1,952 7.3 mi
49436 Mears, MI 1,622 9.4 mi

More ZIP Codes in Oceana County

49420 standard
Hart, MI
Pop: 6,420
49421 standard
Hesperia, MI
Pop: 5,991
49455 standard
Shelby, MI
Pop: 5,034
49449 standard
Pentwater, MI
Pop: 2,675
49452 standard
Rothbury, MI
Pop: 1,952
49436 standard
Mears, MI
Pop: 1,622

Related Areas

Oceana County New Era, MI Michigan

Frequently Asked Questions

What county is ZIP code 49446 in? ▼
ZIP code 49446 (New Era) is located in Oceana County, Michigan. Oceana County contains multiple ZIP codes, see the full list at /counties/oceana-mi.
What is the population of ZIP code 49446? ▼
ZIP code 49446 in New Era, MI has a population of 2,321 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 49446? ▼
The median household income in ZIP 49446 is $65,217, which is 15% below the national average of $76,288.
What is the average home value in ZIP 49446? ▼
The median home value in ZIP 49446 is $209,100, which is 25% below the national average of $278,155.
What is the demographic makeup of ZIP 49446? ▼
The largest racial group in ZIP 49446 is White at 79.3%. Hispanic or Latino residents make up 14.1% of the population.
How many businesses are in ZIP code 49446? ▼
ZIP code 49446 has 39 business establishments employing approximately 310 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 49446? ▼
The top industries by establishment count in ZIP 49446 are: Retail trade (8), Construction (7), Other services (except public administration) (6). There are 5 industry sectors represented in total.
How have home values changed in ZIP code 49446? ▼
According to the FHFA House Price Index, home values in ZIP 49446 decreased by 27.9% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 137%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 49446? ▼
In ZIP code 49446, 61.0% of residents aged 25+ have a high school diploma or higher, and 23.7% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What percentage of residents own vs. rent in ZIP 49446? ▼
In ZIP code 49446, approximately 86.8% of occupied housing units are owner-occupied and 13.2% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 49446? ▼
The poverty rate in ZIP code 49446 is 15.8% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.