Thorp, WI · standard
ZIP Code 54771
Clark County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 4,286
- 11/sq mi
- $65,625
- Median income
- $186,400
- Median home value
- 10.9%
- Bachelor's or higher
The verdict
Thorp pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.
- 39th pct
- household income, US ZIPs
- 40th pct
- home value, US ZIPs
- 11
- people per sq mi
- 82%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 54771 against every reporting US ZIP.
ZIP code 54771 is classified by USPS as a standard delivery area and covers roughly 400.6 square miles in Thorp, Clark County, Wisconsin. The area is home to 4,286 residents, producing a population density of 11 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 54771 against Wisconsin and the nation.
On the economic side, the median household income for ZIP 54771 sits at $65,625 (16% below the Wisconsin average), while per-capita income is $33,155. The poverty rate stands at 6.6% and the unemployment rate at 2.4%. On housing, the median home value is $186,400 (25% below the state average) with median rent at $805 per month, and 81.7% of occupied units are owner-occupied, a direct signal of whether 54771 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 10.9% of adults hold a bachelor's degree or higher, the median age is 38.9, and the average commute is 21 minutes. We also surface 1 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Clark County, so you can benchmark 54771 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 54771
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 54771.
- Retail trade
Retail trade
17 establishments
- Health care and social assistance
Health care and social assistance
17 establishments
- Construction
Construction
14 establishments
- Manufacturing
Manufacturing
14 establishments
- Accommodation and food services
Accommodation and food services
12 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 54771, Thorp, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
4,286
Population
400.6
Area (sq mi)
11
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 54771?
38.9
Median Age
50.2%
Male
49.8%
Female
1.1%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$65,625
Median Household Income
-16% vs state
$33,155
Per Capita Income
6.6%
Poverty Rate
2.4%
Unemployment Rate
20.8 min
Mean Commute Time
How ZIP 54771 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$65,625 39th percentile higher than 39% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
1,606
Total Housing Units
1,505
Occupied Units
101
Vacant Units
2.73
Avg Household Size
Occupancy Type
$186,400
Median Home Value
-25% vs state
$805
Median Rent
1969
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What businesses operate in this ZIP?
Census Bureau data shows 121 business establishments in ZIP 54771, employing approximately 1,662 people with a combined annual payroll of $88,958,000.
121
Businesses
1,662
Employees
$89.0M
Annual Payroll
11
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 17 | 14.1% |
| Health care and social assistance | 17 | 14.1% |
| Construction | 14 | 11.6% |
| Manufacturing | 14 | 11.6% |
| Accommodation and food services | 12 | 9.9% |
| Other services (except public administration) | 11 | 9.1% |
| Wholesale trade | 9 | 7.4% |
| Transportation and warehousing | 6 | 5.0% |
| Professional, scientific, and technical services | 6 | 5.0% |
| Finance and insurance | 5 | 4.1% |
| Administrative and support and waste management and remediation services | 5 | 4.1% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 54771 vs 54768 →
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 54768 | Stanley, WI | 5,990 | 6.2 mi |
More ZIP Codes in Clark County
Related Areas
Frequently Asked Questions
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ZIP Code Research Guides
Official Data Resources for Thorp, WI
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.