Pflugerville, TX · standard
ZIP Code 78660
Travis County, Texas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 68,789
- 585/sq mi High-density area
- $113,205
- Median income Above-median income area
- $411,900
- Median home value Above-median home value
- 45.2%
- Bachelor's or higher Above-average bachelor's attainment
National ZIP placement
Pflugerville pairs an upper-quartile household income with upper-quartile home values, in a low-density, homeowner-dominated and unusually populous area.
- Top 12%
- household income, US ZIPs
- Top 20%
- home value, US ZIPs
- 585
- people per sq mi
- 66%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 78660 against every reporting US ZIP.
FHFA HPI release change
What changed in the latest House Price Index year
- FHFA House Price Index values in ZIP 78660 (Pflugerville, TX) fell -4.9% from 2023 to 2024. The all-transactions index moved from 309.8 in 2023 to 294.5 in 2024 (2000 = 100).
ZIP code 78660 is a densely settled ZIP (a standard USPS delivery area) in Pflugerville, Travis County, Texas, with 68,789 residents across 117.6 square miles, a density of 585 people per square mile, in the Chicago time zone.
ZIP 78660 skews affluent, with a median household income of $113,205 (50% above the average Texas ZIP), while per-capita income is $47,198. The poverty rate is 6.1%, with unemployment at 4.5%; those measures add context to the income figure. Housing is both higher-cost and owner-heavy: median home value is $411,900 (66% above the average Texas ZIP), while 66.1% of occupied homes are owner-occupied and median rent is $1,863.
A solid share of residents have a four-year degree: 45.2% of adults hold a bachelor's degree or higher, the median age is 35.6, and the average commute is 28 minutes. The page also surfaces 10 ZIP codes within roughly 10 miles and 6 more in Travis County, so 78660 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Top industries in ZIP 78660
Top 5 sectors by establishment count in Pflugerville, TX
Which industries have the most business establishments in ZIP 78660.
- Construction
Construction
258 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
198 establishments
- Retail trade
Retail trade
191 establishments
- Other services (except public administration)
Other services (except public administration)
189 establishments
- Health care and social assistance
Health care and social assistance
186 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 78660, Pflugerville, TX · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
68,789
Population
117.6
Area (sq mi)
585
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 78660?
35.6
Median Age
49.8%
Male
50.2%
Female
20.3%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$113,205
Median Household Income
+50% vs state ZIP avg
$47,198
Per Capita Income
6.1%
Poverty Rate
4.5%
Unemployment Rate
28.2 min
Mean Commute Time
How ZIP 78660 ranks nationally
Pflugerville, TX household income vs. every US ZIP code
Median household income, the full national distribution, with this ZIP marked
$113,205 Top 12% higher than 88% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
47,531housing units
47,531
Total Housing Units
45,630
Occupied Units
1,901
Vacant Units
2.73
Avg Household Size
Occupancy Type
$411,900
Median Home Value
+66% vs state ZIP avg
$1,863
Median Rent
2009
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
-4.9%
YoY Change (2024)
295
HPI Index (2000 = 100)
+195%
Total Change Since 2000
Home values in ZIP 78660 have decreased 4.9% over the past year (2024). Since 2000, this ZIP has seen +195% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +6.9% | 200 |
| 2021 | +28.5% | 257 |
| 2022 | +22.6% | 315 |
| 2023 | -1.7% | 310 |
| 2024 | -4.9% | 295 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 1,763 business establishments in ZIP 78660, employing approximately 21,353 people with a combined annual payroll of $1,021,132,000.
1,763
Businesses
21,353
Employees
$1.0B
Annual Payroll
17
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Construction | 258 | 14.6% |
| Professional, scientific, and technical services | 198 | 11.2% |
| Retail trade | 191 | 10.8% |
| Other services (except public administration) | 189 | 10.7% |
| Health care and social assistance | 186 | 10.6% |
| Accommodation and food services | 161 | 9.1% |
| Administrative and support and waste management and remediation services | 101 | 5.7% |
| Real estate and rental and leasing | 92 | 5.2% |
| Wholesale trade | 85 | 4.8% |
| Finance and insurance | 78 | 4.4% |
| Transportation and warehousing | 70 | 4.0% |
| Manufacturing | 50 | 2.8% |
| Educational services | 33 | 1.9% |
| Information | 32 | 1.8% |
| Arts, entertainment, and recreation | 26 | 1.5% |
| Industries not classified | 6 | 0.3% |
| Utilities | 3 | 0.2% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 78660 vs 78728 →
ZIP 78660 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 78660
Pflugerville (78660)
68,789 residents
- 78664
Round Rock (78664)
52,932 residents
- 78753
Austin (78753)
49,301 residents
- 78758
Austin (78758)
44,072 residents
- 78665
Round Rock (78665)
35,985 residents
- 78727 26,689
Austin (78727)
26,689 residents
- 78634 22,791
Hutto (78634)
22,791 residents
- 78724 21,696
Austin (78724)
21,696 residents
- 78728 20,299
Austin (78728)
20,299 residents
What this shows Among its immediate neighbors, ZIP 78660 ranks the most populous - useful context the national average alone can't give.
ZIP 78660 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 78665
Round Rock (78665)
$122,680 median income
- 78634
Hutto (78634)
$114,426 median income
- 78660
Pflugerville (78660)
$113,205 median income
- 78727
Austin (78727)
$110,379 median income
- 78653
Manor (78653)
$93,900 median income
- 78754
Austin (78754)
$90,121 median income
- 78664
Round Rock (78664)
$87,417 median income
- 78724
Austin (78724)
$77,926 median income
- 78728
Austin (78728)
$75,243 median income
What this shows By household income, ZIP 78660 ranks #3 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 78728 | Austin, TX | 20,299 | 5.7 mi |
| 78664 | Round Rock, TX | 52,932 | 5.2 mi |
| 78727 | Austin, TX | 26,689 | 7.3 mi |
| 78754 | Austin, TX | 15,036 | 6.7 mi |
| 78753 | Austin, TX | 49,301 | 6.3 mi |
| 78665 | Round Rock, TX | 35,985 | 7.6 mi |
| 78758 | Austin, TX | 44,072 | 7.6 mi |
| 78634 | Hutto, TX | 22,791 | 8.6 mi |
| 78724 | Austin, TX | 21,696 | 10.3 mi |
| 78653 | Manor, TX | 16,375 | 8.3 mi |
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 78660, both outside TX so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar population
Nearest cross-state ZIPs by resident population (68,789 here; floor ≥1,000).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Travis County
Related Areas
Frequently Asked Questions
What county is ZIP code 78660 in?
ZIP code 78660 (Pflugerville) is located in Travis County, Texas. Travis County contains multiple ZIP codes, see the full list at /counties/travis-tx.
What is the population of ZIP code 78660?
ZIP code 78660 in Pflugerville, TX has a population of 68,789 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 78660?
The median household income in ZIP 78660 is $113,205, which is 48% above the national average of $76,288.
What is the average home value in ZIP 78660?
The median home value in ZIP 78660 is $411,900, which is 48% above the national average of $278,155.
What is the demographic makeup of ZIP 78660?
The largest racial group in ZIP 78660 is White at 40.3%. Hispanic or Latino residents make up 35.5% of the population.
How many businesses are in ZIP code 78660?
ZIP code 78660 has 1,763 business establishments employing approximately 21,353 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 78660?
The top industries by establishment count in ZIP 78660 are: Construction (258), Professional, scientific, and technical services (198), Retail trade (191). There are 17 industry sectors represented in total.
How have home values changed in ZIP code 78660?
According to the FHFA House Price Index, home values in ZIP 78660 decreased by 4.9% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 195%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 78660?
In ZIP code 78660, 64.0% of residents aged 25+ have a high school diploma or higher, and 45.2% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 78660?
The mean commute time for workers in ZIP code 78660 is 28.2 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 78660?
In ZIP code 78660, approximately 66.1% of occupied housing units are owner-occupied and 33.9% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 78660?
The poverty rate in ZIP code 78660 is 6.1% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 78660's numbers, next.
- See how ZIP 78660 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Pflugerville, TX ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
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ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.