ZIP Code 78741
standardSource:
Austin · Travis County · Texas
- Population
- 44,935
- Median income
- $66,741
- Median home value
- $420,100
- Bachelor's or higher
- 47.2%
- Land area
- 19.7 sq mi
2,285/sq mi
▼ 13% vs US
higher than 41% of US ZIPs
▲ 51% vs US
higher than 81% of US ZIPs
Median age 30.4
Chicago
ZIP code 78741 in Austin, Texas has a population of 44,935. The median household income is $66,741, which is 13% below the national average. Median home value is $420,100, 51% above the US average. 47.2% of residents hold a bachelor's degree or higher.
ZIP code 78741 is classified by USPS as a standard delivery area and covers roughly 19.7 square miles in Austin, Travis County, Texas. The area is home to 44,935 residents, producing a population density of 2,285 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 78741 against Texas and the nation.
On the economic side, the median household income for ZIP 78741 sits at $66,741 (12% below the Texas average), while per-capita income is $45,630. The poverty rate stands at 21.6% and the unemployment rate at 5.3%. On housing, the median home value is $420,100 (70% above the state average) with median rent at $1,596 per month, and 15.3% of occupied units are owner-occupied, a direct signal of whether 78741 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 47.2% of adults hold a bachelor's degree or higher, the median age is 30.4, and the average commute is 23 minutes. We also surface 10 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Travis County, so you can benchmark 78741 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 78741
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 78741.
- Professional, scientific, and technical services
Professional, scientific, and technical services
158 establishments
- Accommodation and food services
Accommodation and food services
114 establishments
- Retail trade
Retail trade
94 establishments
- Real estate and rental and leasing
Real estate and rental and leasing
84 establishments
- Health care and social assistance
Health care and social assistance
74 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 78741, Austin, TX · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
44,935
Population
19.7
Area (sq mi)
2,285
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 78741?
30.4
Median Age
53.4%
Male
46.6%
Female
28.9%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$66,741
Median Household Income
-12% vs state
$45,630
Per Capita Income
21.6%
Poverty Rate
5.3%
Unemployment Rate
22.7 min
Mean Commute Time
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
25,953
Total Housing Units
23,867
Occupied Units
2,086
Vacant Units
1.91
Avg Household Size
Occupancy Type
$420,100
Median Home Value
+70% vs state
$1,596
Median Rent
1996
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
-2.7%
YoY Change (2024)
438
HPI Index (2000 = 100)
+338%
Total Change Since 2000
Home values in ZIP 78741 have decreased 2.7% over the past year (2024). Since 2000, this ZIP has seen +338% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +8.1% | 354 |
| 2021 | +17.4% | 415 |
| 2022 | +27.3% | 528 |
| 2023 | -14.9% | 450 |
| 2024 | -2.7% | 438 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 854 business establishments in ZIP 78741, employing approximately 13,189 people with a combined annual payroll of $823,255,000.
854
Businesses
13,189
Employees
$823.3M
Annual Payroll
16
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Professional, scientific, and technical services | 158 | 18.5% |
| Accommodation and food services | 114 | 13.3% |
| Retail trade | 94 | 11.0% |
| Real estate and rental and leasing | 84 | 9.8% |
| Health care and social assistance | 74 | 8.7% |
| Other services (except public administration) | 57 | 6.7% |
| Finance and insurance | 51 | 6.0% |
| Construction | 46 | 5.4% |
| Information | 40 | 4.7% |
| Administrative and support and waste management and remediation services | 38 | 4.5% |
| Arts, entertainment, and recreation | 25 | 2.9% |
| Wholesale trade | 23 | 2.7% |
| Educational services | 18 | 2.1% |
| Manufacturing | 17 | 2.0% |
| Transportation and warehousing | 7 | 0.8% |
| Management of companies and enterprises | 5 | 0.6% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 78741 vs 78702 →
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 78702 | Austin, TX | 21,334 | 2.3 mi |
| 78722 | Austin, TX | 5,901 | 4.1 mi |
| 78744 | Austin, TX | 42,820 | 3.4 mi |
| 78704 | Austin, TX | 42,117 | 3.2 mi |
| 78701 | Austin, TX | 6,841 | 3.2 mi |
| 78742 | Austin, TX | 820 | 3.5 mi |
| 78721 | Austin, TX | 11,425 | 3.3 mi |
| 78712 | Austin, TX | 860 | 4.0 mi |
| 78705 | Austin, TX | 31,340 | 4.7 mi |
| 78751 | Austin, TX | 14,385 | 5.6 mi |
More ZIP Codes in Travis County
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Frequently Asked Questions
What county is ZIP code 78741 in? ▼
What is the population of ZIP code 78741? ▼
What is the median household income in ZIP 78741? ▼
What is the average home value in ZIP 78741? ▼
What is the demographic makeup of ZIP 78741? ▼
How many businesses are in ZIP code 78741? ▼
What are the main industries in ZIP code 78741? ▼
How have home values changed in ZIP code 78741? ▼
What is the education level in ZIP code 78741? ▼
What is the average commute time in ZIP 78741? ▼
What percentage of residents own vs. rent in ZIP 78741? ▼
What is the poverty rate in ZIP code 78741? ▼
ZIP Code Research Guides
Official Data Resources for Austin, TX
Verify and explore additional data for this area using these official government sources.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023). Business data: Source: Census ZIP Code Business Patterns (ZBP) 2023. Home value trends: Source: FHFA House Price Index (HPI), Five-Digit ZIP Codes.
PlainZIP is not affiliated with the U.S. Census Bureau or any government agency.
Read our methodology , how this data is sourced, computed, and verified.