ZIP Code 78744
standardSource:
Austin · Travis County · Texas
- Population
- 42,820
- Median income
- $83,002
- Median home value
- $357,500
- Bachelor's or higher
- 36.6%
- Land area
- 55.5 sq mi
772/sq mi
▲ 9% vs US
higher than 66% of US ZIPs
▲ 29% vs US
higher than 75% of US ZIPs
Median age 33.2
Chicago
ZIP code 78744 in Austin, Texas has a population of 42,820. The median household income is $83,002, which is 9% above the national average. Median home value is $357,500, 29% above the US average. 36.6% of residents hold a bachelor's degree or higher.
ZIP code 78744 is classified by USPS as a standard delivery area and covers roughly 55.5 square miles in Austin, Travis County, Texas. The area is home to 42,820 residents, producing a population density of 772 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 78744 against Texas and the nation.
On the economic side, the median household income for ZIP 78744 sits at $83,002 (10% above the Texas average), while per-capita income is $41,086. The poverty rate stands at 13.3% and the unemployment rate at 5.8%. On housing, the median home value is $357,500 (44% above the state average) with median rent at $1,647 per month, and 51.0% of occupied units are owner-occupied, a direct signal of whether 78744 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 36.6% of adults hold a bachelor's degree or higher, the median age is 33.2, and the average commute is 26 minutes. We also surface 10 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Travis County, so you can benchmark 78744 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 78744
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 78744.
- Construction
Construction
124 establishments
- Retail trade
Retail trade
124 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
113 establishments
- Wholesale trade
Wholesale trade
105 establishments
- Other services (except public administration)
Other services (except public administration)
71 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 78744, Austin, TX · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
42,820
Population
55.5
Area (sq mi)
772
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 78744?
33.2
Median Age
51.5%
Male
48.5%
Female
23.7%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$83,002
Median Household Income
+10% vs state
$41,086
Per Capita Income
13.3%
Poverty Rate
5.8%
Unemployment Rate
25.5 min
Mean Commute Time
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
21,868
Total Housing Units
20,976
Occupied Units
892
Vacant Units
2.43
Avg Household Size
Occupancy Type
$357,500
Median Home Value
+44% vs state
$1,647
Median Rent
2005
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
-4.6%
YoY Change (2024)
437
HPI Index (2000 = 100)
+337%
Total Change Since 2000
Home values in ZIP 78744 have decreased 4.6% over the past year (2024). Since 2000, this ZIP has seen +337% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +12.4% | 320 |
| 2021 | +24.2% | 397 |
| 2022 | +23.3% | 490 |
| 2023 | -6.5% | 458 |
| 2024 | -4.6% | 437 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 992 business establishments in ZIP 78744, employing approximately 27,277 people with a combined annual payroll of $1,898,927,000.
992
Businesses
27,277
Employees
$1.9B
Annual Payroll
17
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Construction | 124 | 12.5% |
| Retail trade | 124 | 12.5% |
| Professional, scientific, and technical services | 113 | 11.4% |
| Wholesale trade | 105 | 10.6% |
| Other services (except public administration) | 71 | 7.2% |
| Accommodation and food services | 67 | 6.8% |
| Real estate and rental and leasing | 66 | 6.7% |
| Transportation and warehousing | 62 | 6.3% |
| Health care and social assistance | 59 | 6.0% |
| Manufacturing | 52 | 5.2% |
| Administrative and support and waste management and remediation services | 50 | 5.0% |
| Finance and insurance | 28 | 2.8% |
| Information | 24 | 2.4% |
| Educational services | 20 | 2.0% |
| Management of companies and enterprises | 14 | 1.4% |
| Arts, entertainment, and recreation | 9 | 0.9% |
| Utilities | 4 | 0.4% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 78744 vs 78741 →
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 78741 | Austin, TX | 44,935 | 3.4 mi |
| 78747 | Austin, TX | 14,808 | 3.9 mi |
| 78745 | Austin, TX | 55,614 | 4.4 mi |
| 78702 | Austin, TX | 21,334 | 5.6 mi |
| 78719 | Austin, TX | 1,764 | 4.4 mi |
| 78704 | Austin, TX | 42,117 | 4.7 mi |
| 78701 | Austin, TX | 6,841 | 6.1 mi |
| 78712 | Austin, TX | 860 | 7.1 mi |
| 78748 | Austin, TX | 40,651 | 5.8 mi |
| 78705 | Austin, TX | 31,340 | 7.7 mi |
More ZIP Codes in Travis County
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Frequently Asked Questions
What county is ZIP code 78744 in? ▼
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What is the median household income in ZIP 78744? ▼
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What is the demographic makeup of ZIP 78744? ▼
How many businesses are in ZIP code 78744? ▼
What are the main industries in ZIP code 78744? ▼
How have home values changed in ZIP code 78744? ▼
What is the education level in ZIP code 78744? ▼
What is the average commute time in ZIP 78744? ▼
What percentage of residents own vs. rent in ZIP 78744? ▼
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ZIP Code Research Guides
Official Data Resources for Austin, TX
Verify and explore additional data for this area using these official government sources.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023). Business data: Source: Census ZIP Code Business Patterns (ZBP) 2023. Home value trends: Source: FHFA House Price Index (HPI), Five-Digit ZIP Codes.
PlainZIP is not affiliated with the U.S. Census Bureau or any government agency.
Read our methodology , how this data is sourced, computed, and verified.