PlainZIP

Austin, TX · standard

ZIP Code 78744

Travis County, Texas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

42,820
772/sq mi
$83,002
Median income
$357,500
Median home value
36.6%
Bachelor's or higher

The verdict

Austin pairs an above-median household income with upper-quartile home values, in a low-density, mixed-tenure area.

Top 34%
household income, US ZIPs
Top 25%
home value, US ZIPs
772
people per sq mi
51%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 78744 against every reporting US ZIP.

ZIP code 78744 is a densely settled ZIP (a standard USPS delivery area) in Austin, Travis County, Texas, with 42,820 residents across 55.5 square miles, a density of 772 people per square mile, in the Chicago time zone.

ZIP 78744 lands in the middle-income range, with a median household income of $83,002 (10% above the Texas average), while per-capita income is $41,086. 13.3% of residents live below the poverty line, and the unemployment rate reads 5.8%. The typical home here is valued at $357,500 (44% above the state average); renters pay a median of $1,647 monthly, and 51.0% of units are owner-occupied.

A solid share of residents have a four-year degree: 36.6% of adults hold a bachelor's degree or higher, the median age is 33.2, and the average commute is 26 minutes. A geography-based comparison follows: 10 ZIP codes within about 10 miles of 78744, plus 6 more within Travis County, give a clearer read than the national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 78744

Top 5 sectors by establishment count in Austin, TX

Which industries have the most business establishments in ZIP 78744.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 78744, Austin, TX · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

42,820

Population

55.5

Area (sq mi)

772

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 78744?

33.2

Median Age

51.5%

Male

48.5%

Female

23.7%

Foreign-Born

White 31.1%
African American 10.4%
Asian 5.0%
American Indian or Alaska Native 1.6%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 33.0%
Hispanic or Latino 59.5%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$83,002

Median Household Income

+10% vs state

$41,086

Per Capita Income

13.3%

Poverty Rate

5.8%

Unemployment Rate

25.5 min

Mean Commute Time

How ZIP 78744 ranks nationally

Austin, TX household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$83,002 Top 34% higher than 66% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). This entry sits in this band. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 55.6%
Bachelor's Degree or Higher 36.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

21,868

Total Housing Units

20,976

Occupied Units

892

Vacant Units

2.43

Avg Household Size

Occupancy Type

Owner 51.0%
Renter 49.0%

$357,500

Median Home Value

+44% vs state

$1,647

Median Rent

2005

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

-4.6%

YoY Change (2024)

437

HPI Index (2000 = 100)

+337%

Total Change Since 2000

Home values in ZIP 78744 have decreased 4.6% over the past year (2024). Since 2000, this ZIP has seen +337% cumulative appreciation.

Year Annual Change HPI Index
2020 +12.4% 320
2021 +24.2% 397
2022 +23.3% 490
2023 -6.5% 458
2024 -4.6% 437

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 992 business establishments in ZIP 78744, employing approximately 27,277 people with a combined annual payroll of $1,898,927,000.

992

Businesses

27,277

Employees

$1.9B

Annual Payroll

17

Industry Sectors

Industry Establishments % of Total
Construction 124 12.5%
Retail trade 124 12.5%
Professional, scientific, and technical services 113 11.4%
Wholesale trade 105 10.6%
Other services (except public administration) 71 7.2%
Accommodation and food services 67 6.8%
Real estate and rental and leasing 66 6.7%
Transportation and warehousing 62 6.3%
Health care and social assistance 59 6.0%
Manufacturing 52 5.2%
Administrative and support and waste management and remediation services 50 5.0%
Finance and insurance 28 2.8%
Information 24 2.4%
Educational services 20 2.0%
Management of companies and enterprises 14 1.4%
Arts, entertainment, and recreation 9 0.9%
Utilities 4 0.4%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 78744 vs 78741 →

ZIP 78744 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 78744 ranks #3 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 78744 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 78744 ranks #7 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
78741 Austin, TX 44,935 3.4 mi
78747 Austin, TX 14,808 3.9 mi
78745 Austin, TX 55,614 4.4 mi
78702 Austin, TX 21,334 5.6 mi
78719 Austin, TX 1,764 4.4 mi
78704 Austin, TX 42,117 4.7 mi
78701 Austin, TX 6,841 6.1 mi
78712 Austin, TX 860 7.1 mi
78748 Austin, TX 40,651 5.8 mi
78705 Austin, TX 31,340 7.7 mi

More ZIP Codes in Travis County

78660 standard
Pflugerville, TX
Pop: 68,789
78745 standard
Austin, TX
Pop: 55,614
78753 standard
Austin, TX
Pop: 49,301
78741 standard
Austin, TX
Pop: 44,935
78758 standard
Austin, TX
Pop: 44,072
78704 standard
Austin, TX
Pop: 42,117

Related Areas

Travis County Austin, TX Texas

Frequently Asked Questions

What county is ZIP code 78744 in? ▼
ZIP code 78744 (Austin) is located in Travis County, Texas. Travis County contains multiple ZIP codes, see the full list at /counties/travis-tx.
What is the population of ZIP code 78744? ▼
ZIP code 78744 in Austin, TX has a population of 42,820 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 78744? ▼
The median household income in ZIP 78744 is $83,002, which is 9% above the national average of $76,288.
What is the average home value in ZIP 78744? ▼
The median home value in ZIP 78744 is $357,500, which is 29% above the national average of $278,155.
What is the demographic makeup of ZIP 78744? ▼
The largest racial group in ZIP 78744 is Two or More Ethnicities at 33.0%. Hispanic or Latino residents make up 59.5% of the population.
How many businesses are in ZIP code 78744? ▼
ZIP code 78744 has 992 business establishments employing approximately 27,277 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 78744? ▼
The top industries by establishment count in ZIP 78744 are: Construction (124), Retail trade (124), Professional, scientific, and technical services (113). There are 17 industry sectors represented in total.
How have home values changed in ZIP code 78744? ▼
According to the FHFA House Price Index, home values in ZIP 78744 decreased by 4.6% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 337%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 78744? ▼
In ZIP code 78744, 55.6% of residents aged 25+ have a high school diploma or higher, and 36.6% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 78744? ▼
The mean commute time for workers in ZIP code 78744 is 25.5 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 78744? ▼
In ZIP code 78744, approximately 51.0% of occupied housing units are owner-occupied and 49.0% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 78744? ▼
The poverty rate in ZIP code 78744 is 13.3% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.