Rose City, MI · standard
ZIP Code 48654
Ogemaw County, Michigan — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 2,521
- 10/sq mi
- $45,202
- Median income
- $140,800
- Median home value
- 18.5%
- Bachelor's or higher
The verdict
Rose City pairs one of the lowest household incomes in the country with among the most affordable home values nationally, in a rural, homeowner-dominated area.
- 9th pct
- household income, US ZIPs
- 23th pct
- home value, US ZIPs
- 10
- people per sq mi
- 84%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 48654 against every reporting US ZIP.
ZIP code 48654 is classified by USPS as a standard delivery area and covers roughly 244.8 square miles in Rose City, Ogemaw County, Michigan. The area is home to 2,521 residents, producing a population density of 10 people per square mile, and falls within the Detroit time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 48654 against Michigan and the nation.
On the economic side, the median household income for ZIP 48654 sits at $45,202 (38% below the Michigan average), while per-capita income is $30,047. The poverty rate stands at 18.7% and the unemployment rate at 5.9%. On housing, the median home value is $140,800 (36% below the state average) with median rent at $732 per month, and 84.2% of occupied units are owner-occupied, a direct signal of whether 48654 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 18.5% of adults hold a bachelor's degree or higher, the median age is 58.2, and the average commute is 26 minutes. We also surface 2 nearby ZIP codes within roughly 10 miles and 3 additional ZIPs sharing Ogemaw County, so you can benchmark 48654 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 48654
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 48654.
- Retail trade
Retail trade
12 establishments
- Accommodation and food services
Accommodation and food services
10 establishments
- Manufacturing
Manufacturing
9 establishments
- Other services (except public administration)
Other services (except public administration)
8 establishments
- Finance and insurance
Finance and insurance
5 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 48654, Rose City, MI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
2,521
Population
244.8
Area (sq mi)
10
People / sq mi
Detroit
Time Zone
standard
ZIP Type
Who lives in ZIP 48654?
58.2
Median Age
53.0%
Male
47.0%
Female
0.8%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$45,202
Median Household Income
-38% vs state
$30,047
Per Capita Income
18.7%
Poverty Rate
5.9%
Unemployment Rate
26.2 min
Mean Commute Time
How ZIP 48654 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$45,202 9th percentile higher than 9% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
1,965
Total Housing Units
1,095
Occupied Units
870
Vacant Units
2.11
Avg Household Size
Occupancy Type
$140,800
Median Home Value
-36% vs state
$732
Median Rent
1973
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+16.6%
YoY Change (2024)
186
HPI Index (2000 = 100)
+86%
Total Change Since 2000
Home values in ZIP 48654 have increased 16.6% over the past year (2024). Since 2000, this ZIP has seen +86% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +2.6% | 118 |
| 2021 | +22.3% | 144 |
| 2022 | +2.5% | 148 |
| 2023 | +8.1% | 160 |
| 2024 | +16.6% | 186 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 68 business establishments in ZIP 48654, employing approximately 432 people with a combined annual payroll of $15,783,000.
68
Businesses
432
Employees
$15.8M
Annual Payroll
9
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Retail trade | 12 | 17.6% |
| Accommodation and food services | 10 | 14.7% |
| Manufacturing | 9 | 13.2% |
| Other services (except public administration) | 8 | 11.8% |
| Finance and insurance | 5 | 7.3% |
| Health care and social assistance | 5 | 7.3% |
| Construction | 4 | 5.9% |
| Transportation and warehousing | 3 | 4.4% |
| Professional, scientific, and technical services | 3 | 4.4% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 48654 vs 48635 →
ZIP 48654 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 48661
West Branch (48661)
10,691 residents
- 48654 2,521
Rose City (48654)
2,521 residents
- 48635 1,573
Lupton (48635)
1,573 residents
What this shows Among its immediate neighbors, ZIP 48654 ranks #2 by population — useful context the national average alone can't give.
ZIP 48654 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 48661
West Branch (48661)
$61,377 median income
- 48635
Lupton (48635)
$57,500 median income
- 48654
Rose City (48654)
$45,202 median income
What this shows By household income, ZIP 48654 ranks #3 of 3 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
More ZIP Codes in Ogemaw County
Related Areas
Frequently Asked Questions
What county is ZIP code 48654 in? ▼
What is the population of ZIP code 48654? ▼
What is the median household income in ZIP 48654? ▼
What is the average home value in ZIP 48654? ▼
What is the demographic makeup of ZIP 48654? ▼
How many businesses are in ZIP code 48654? ▼
What are the main industries in ZIP code 48654? ▼
How have home values changed in ZIP code 48654? ▼
What is the education level in ZIP code 48654? ▼
What is the average commute time in ZIP 48654? ▼
What percentage of residents own vs. rent in ZIP 48654? ▼
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ZIP Code Research Guides
Official Data Resources for Rose City, MI
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.