PlainZIP

Madison, WI · standard

ZIP Code 53713

Dane County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

22,146
820/sq mi
$58,017
Median income
$255,600
Median home value
38.7%
Bachelor's or higher

The verdict

Madison pairs a below-median household income with above-median home values, in a low-density, renter-heavy area.

26th pct
household income, US ZIPs
Top 41%
home value, US ZIPs
820
people per sq mi
33%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 53713 against every reporting US ZIP.

ZIP code 53713 is classified by USPS as a standard delivery area and covers roughly 27.0 square miles in Madison, Dane County, Wisconsin. The area is home to 22,146 residents, producing a population density of 820 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 53713 against Wisconsin and the nation.

On the economic side, the median household income for ZIP 53713 sits at $58,017 (26% below the Wisconsin average), while per-capita income is $37,235. The poverty rate stands at 18.5% and the unemployment rate at 2.1%. On housing, the median home value is $255,600 (3% above the state average) with median rent at $1,231 per month, and 32.5% of occupied units are owner-occupied, a direct signal of whether 53713 behaves more like a homeowner neighborhood or a renter-heavy ZIP.

Education and household profile round out the picture: 38.7% of adults hold a bachelor's degree or higher, the median age is 30, and the average commute is 17 minutes. We also surface 10 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Dane County, so you can benchmark 53713 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →

Top industries in ZIP 53713

Top 5 sectors by establishment count

Which industries have the most business establishments in ZIP 53713.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 53713, Madison, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.

Quick Facts

22,146

Population

27.0

Area (sq mi)

820

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 53713?

30.0

Median Age

50.2%

Male

49.8%

Female

18.4%

Foreign-Born

White 50.5%
African American 12.3%
Asian 2.6%
American Indian or Alaska Native 0.8%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 24.9%
Hispanic or Latino 29.6%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$58,017

Median Household Income

-26% vs state

$37,235

Per Capita Income

18.5%

Poverty Rate

2.1%

Unemployment Rate

17.0 min

Mean Commute Time

How ZIP 53713 ranks nationally

Household income vs. every US ZIP code

Median household income — the full national distribution, with this ZIP marked

$58,017 26th percentile higher than 26% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). This entry sits in this band. $60,000–$80,000: 9,980 US ZIPs (33%). Above this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 61.3%
Bachelor's Degree or Higher 38.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

12,104

Total Housing Units

11,908

Occupied Units

196

Vacant Units

2.04

Avg Household Size

Occupancy Type

Owner 32.5%
Renter 67.5%

$255,600

Median Home Value

+3% vs state

$1,231

Median Rent

1979

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+7.5%

YoY Change (2024)

268

HPI Index (2000 = 100)

+168%

Total Change Since 2000

Home values in ZIP 53713 have increased 7.5% over the past year (2024). Since 2000, this ZIP has seen +168% cumulative appreciation.

Year Annual Change HPI Index
2020 +3.6% 182
2021 +9.6% 199
2022 +15.3% 229
2023 +8.6% 249
2024 +7.5% 268

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 841 business establishments in ZIP 53713, employing approximately 22,367 people with a combined annual payroll of $1,647,515,000.

841

Businesses

22,367

Employees

$1.6B

Annual Payroll

16

Industry Sectors

Industry Establishments % of Total
Health care and social assistance 121 14.4%
Professional, scientific, and technical services 94 11.2%
Retail trade 82 9.8%
Construction 76 9.0%
Other services (except public administration) 74 8.8%
Finance and insurance 63 7.5%
Administrative and support and waste management and remediation services 63 7.5%
Real estate and rental and leasing 59 7.0%
Wholesale trade 52 6.2%
Accommodation and food services 48 5.7%
Manufacturing 32 3.8%
Information 18 2.1%
Management of companies and enterprises 17 2.0%
Educational services 17 2.0%
Transportation and warehousing 13 1.6%
Arts, entertainment, and recreation 11 1.3%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 53713 vs 53715 →

ZIP 53713 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 53713 ranks #5 by population — useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 53713 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 53713 ranks #6 of 9 neighboring ZIPs — local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
53715 Madison, WI 12,136 1.7 mi
53711 Madison, WI 45,728 1.9 mi
53703 Madison, WI 27,958 3.0 mi
53706 Madison, WI 5,133 2.9 mi
53726 Madison, WI 5,177 2.9 mi
53792 Madison, WI 0 3.6 mi
53716 Madison, WI 18,419 4.1 mi
53575 Oregon, WI 15,494 7.1 mi
53705 Madison, WI 23,494 4.7 mi
53719 Madison, WI 28,487 5.9 mi

More ZIP Codes in Dane County

53711 standard
Madison, WI
Pop: 45,728
53704 standard
Madison, WI
Pop: 44,034
53590 standard
Sun Prairie, WI
Pop: 36,294
53719 standard
Madison, WI
Pop: 28,487
53703 standard
Madison, WI
Pop: 27,958
53562 standard
Middleton, WI
Pop: 23,627

Related Areas

Dane County Madison, WI Wisconsin

Frequently Asked Questions

What county is ZIP code 53713 in? ▼
ZIP code 53713 (Madison) is located in Dane County, Wisconsin. Dane County contains multiple ZIP codes, see the full list at /counties/dane-wi.
What is the population of ZIP code 53713? ▼
ZIP code 53713 in Madison, WI has a population of 22,146 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 53713? ▼
The median household income in ZIP 53713 is $58,017, which is 24% below the national average of $76,288.
What is the average home value in ZIP 53713? ▼
The median home value in ZIP 53713 is $255,600, which is 8% below the national average of $278,155.
What is the demographic makeup of ZIP 53713? ▼
The largest racial group in ZIP 53713 is White at 50.5%. Hispanic or Latino residents make up 29.6% of the population.
How many businesses are in ZIP code 53713? ▼
ZIP code 53713 has 841 business establishments employing approximately 22,367 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 53713? ▼
The top industries by establishment count in ZIP 53713 are: Health care and social assistance (121), Professional, scientific, and technical services (94), Retail trade (82). There are 16 industry sectors represented in total.
How have home values changed in ZIP code 53713? ▼
According to the FHFA House Price Index, home values in ZIP 53713 increased by 7.5% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 168%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 53713? ▼
In ZIP code 53713, 61.3% of residents aged 25+ have a high school diploma or higher, and 38.7% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 53713? ▼
The mean commute time for workers in ZIP code 53713 is 17.0 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 53713? ▼
In ZIP code 53713, approximately 32.5% of occupied housing units are owner-occupied and 67.5% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 53713? ▼
The poverty rate in ZIP code 53713 is 18.5% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

ZIP Code Research Guides

Reading Census Demographics
How to interpret population, income, and education data from the Census Bureau.
Understanding ZIP Code Data
What ZIP codes are, how ZCTAs differ, and what the data reveals.
Best ZIP Codes for Families
Key factors to evaluate when choosing a family-friendly neighborhood.
ZIP Codes for Relocation
Data-driven tips for evaluating ZIP codes before a move.

Official Data Resources for Madison, WI

Verify and explore additional data for this area using these official government sources.

U.S. Census Bureau
Official demographic, economic, and housing data from the American Community Survey.
HUD Fair Market Rents
Department of Housing and Urban Development rental cost estimates by metropolitan area.
FBI Uniform Crime Reports
Official crime statistics compiled from law enforcement agencies nationwide.
FHFA House Price Index
Federal Housing Finance Agency home value trends based on repeat sales and appraisals.

Read our methodology to see how this data is sourced, computed, and verified.