Madison, WI · standard
ZIP Code 53715
Dane County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 12,136
- 3,873/sq mi
- $38,996
- Median income
- $450,600
- Median home value
- 66.7%
- Bachelor's or higher
The verdict
Madison pairs one of the lowest household incomes in the country with upper-quartile home values, in a suburban-density, renter-heavy area.
- 5th pct
- household income, US ZIPs
- Top 16%
- home value, US ZIPs
- 3,873
- people per sq mi
- 20%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 53715 against every reporting US ZIP.
ZIP code 53715 is classified by USPS as a standard delivery area and covers roughly 3.1 square miles in Madison, Dane County, Wisconsin. The area is home to 12,136 residents, producing a population density of 3,873 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 53715 against Wisconsin and the nation.
On the economic side, the median household income for ZIP 53715 sits at $38,996 (50% below the Wisconsin average), while per-capita income is $24,740. The poverty rate stands at 49.7% and the unemployment rate at 5.3%. On housing, the median home value is $450,600 (81% above the state average) with median rent at $1,563 per month, and 20.1% of occupied units are owner-occupied, a direct signal of whether 53715 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 66.7% of adults hold a bachelor's degree or higher, the median age is 21, and the average commute is 16 minutes. We also surface 10 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Dane County, so you can benchmark 53715 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 53715
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 53715.
- Accommodation and food services
Accommodation and food services
64 establishments
- Other services (except public administration)
Other services (except public administration)
42 establishments
- Health care and social assistance
Health care and social assistance
38 establishments
- Retail trade
Retail trade
33 establishments
- Professional, scientific, and technical services 20
Professional, scientific, and technical services
20 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 53715, Madison, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
12,136
Population
3.1
Area (sq mi)
3,873
People / sq mi
Chicago
Time Zone
standard
ZIP Type
Who lives in ZIP 53715?
21.0
Median Age
52.2%
Male
47.8%
Female
6.9%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$38,996
Median Household Income
-50% vs state
$24,740
Per Capita Income
49.7%
Poverty Rate
5.3%
Unemployment Rate
16.2 min
Mean Commute Time
How ZIP 53715 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$38,996 5th percentile higher than 5% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
5,754
Total Housing Units
5,346
Occupied Units
408
Vacant Units
2.21
Avg Household Size
Occupancy Type
$450,600
Median Home Value
+81% vs state
$1,563
Median Rent
1970
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+11.6%
YoY Change (2024)
341
HPI Index (2000 = 100)
+241%
Total Change Since 2000
Home values in ZIP 53715 have increased 11.6% over the past year (2024). Since 2000, this ZIP has seen +241% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +3.0% | 234 |
| 2021 | +6.8% | 250 |
| 2022 | +6.6% | 266 |
| 2023 | +14.8% | 305 |
| 2024 | +11.6% | 341 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 261 business establishments in ZIP 53715, employing approximately 10,649 people with a combined annual payroll of $789,693,000.
261
Businesses
10,649
Employees
$789.7M
Annual Payroll
13
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Accommodation and food services | 64 | 24.5% |
| Other services (except public administration) | 42 | 16.1% |
| Health care and social assistance | 38 | 14.6% |
| Retail trade | 33 | 12.6% |
| Professional, scientific, and technical services | 20 | 7.7% |
| Real estate and rental and leasing | 18 | 6.9% |
| Finance and insurance | 9 | 3.5% |
| Administrative and support and waste management and remediation services | 8 | 3.1% |
| Construction | 7 | 2.7% |
| Information | 5 | 1.9% |
| Educational services | 5 | 1.9% |
| Manufacturing | 4 | 1.5% |
| Transportation and warehousing | 4 | 1.5% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 53715 vs 53706 →
ZIP 53715 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 53711
Madison (53711)
45,728 residents
- 53704
Madison (53704)
44,034 residents
- 53703
Madison (53703)
27,958 residents
- 53705
Madison (53705)
23,494 residents
- 53713
Madison (53713)
22,146 residents
- 53716
Madison (53716)
18,419 residents
- 53714 16,463
Madison (53714)
16,463 residents
- 53715 12,136
Madison (53715)
12,136 residents
- 53726 5,177
Madison (53726)
5,177 residents
What this shows Among its immediate neighbors, ZIP 53715 ranks #8 by population — useful context the national average alone can't give.
ZIP 53715 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 53711
Madison (53711)
$100,735 median income
- 53716
Madison (53716)
$91,716 median income
- 53705
Madison (53705)
$88,549 median income
- 53704
Madison (53704)
$74,034 median income
- 53714
Madison (53714)
$71,519 median income
- 53713
Madison (53713)
$58,017 median income
- 53703
Madison (53703)
$47,847 median income
- 53726
Madison (53726)
$47,754 median income
- 53715 $38,996
Madison (53715)
$38,996 median income
What this shows By household income, ZIP 53715 ranks #9 of 9 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 53706 | Madison, WI | 5,133 | 1.2 mi |
| 53726 | Madison, WI | 5,177 | 1.4 mi |
| 53713 | Madison, WI | 22,146 | 1.7 mi |
| 53703 | Madison, WI | 27,958 | 1.7 mi |
| 53792 | Madison, WI | 0 | 2.1 mi |
| 53711 | Madison, WI | 45,728 | 3.2 mi |
| 53705 | Madison, WI | 23,494 | 3.5 mi |
| 53716 | Madison, WI | 18,419 | 4.2 mi |
| 53714 | Madison, WI | 16,463 | 5.0 mi |
| 53704 | Madison, WI | 44,034 | 5.9 mi |
More ZIP Codes in Dane County
Related Areas
Frequently Asked Questions
What county is ZIP code 53715 in? ▼
What is the population of ZIP code 53715? ▼
What is the median household income in ZIP 53715? ▼
What is the average home value in ZIP 53715? ▼
What is the demographic makeup of ZIP 53715? ▼
How many businesses are in ZIP code 53715? ▼
What are the main industries in ZIP code 53715? ▼
How have home values changed in ZIP code 53715? ▼
What is the education level in ZIP code 53715? ▼
What is the average commute time in ZIP 53715? ▼
What percentage of residents own vs. rent in ZIP 53715? ▼
What is the poverty rate in ZIP code 53715? ▼
ZIP Code Research Guides
Official Data Resources for Madison, WI
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.