Madison, WI · standard

ZIP Code 53715

Dane County, Wisconsin — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

12,136
3,873/sq mi
$38,996
Median income
$450,600
Median home value
66.7%
Bachelor's or higher

The verdict

Madison pairs one of the lowest household incomes in the country with upper-quartile home values, in a suburban-density, renter-heavy area.

5th pct
household income, US ZIPs
Top 16%
home value, US ZIPs
3,873
people per sq mi
20%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 53715 against every reporting US ZIP.

ZIP code 53715 is classified by USPS as a standard delivery area and covers roughly 3.1 square miles in Madison, Dane County, Wisconsin. The area is home to 12,136 residents, producing a population density of 3,873 people per square mile, and falls within the Chicago time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 53715 against Wisconsin and the nation.

On the economic side, the median household income for ZIP 53715 sits at $38,996 (50% below the Wisconsin average), while per-capita income is $24,740. The poverty rate stands at 49.7% and the unemployment rate at 5.3%. On housing, the median home value is $450,600 (81% above the state average) with median rent at $1,563 per month, and 20.1% of occupied units are owner-occupied, a direct signal of whether 53715 behaves more like a homeowner neighborhood or a renter-heavy ZIP.

Education and household profile round out the picture: 66.7% of adults hold a bachelor's degree or higher, the median age is 21, and the average commute is 16 minutes. We also surface 10 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Dane County, so you can benchmark 53715 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →

Top industries in ZIP 53715

Top 5 sectors by establishment count

Which industries have the most business establishments in ZIP 53715.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 53715, Madison, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.

Quick Facts

12,136

Population

3.1

Area (sq mi)

3,873

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 53715?

21.0

Median Age

52.2%

Male

47.8%

Female

6.9%

Foreign-Born

White 80.1%
African American 2.6%
Asian 10.7%
American Indian or Alaska Native 0.2%
Native Hawaiian or Pacific Islander 0.1%
Two or More Ethnicities 5.0%
Hispanic or Latino 5.5%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$38,996

Median Household Income

-50% vs state

$24,740

Per Capita Income

49.7%

Poverty Rate

5.3%

Unemployment Rate

16.2 min

Mean Commute Time

How ZIP 53715 ranks nationally

Household income vs. every US ZIP code

Median household income — the full national distribution, with this ZIP marked

$38,996 5th percentile higher than 5% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). This entry sits in this band. $40,000–$60,000: 7,092 US ZIPs (23%). Above this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Above this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 76.4%
Bachelor's Degree or Higher 66.7%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

5,754

Total Housing Units

5,346

Occupied Units

408

Vacant Units

2.21

Avg Household Size

Occupancy Type

Owner 20.1%
Renter 79.9%

$450,600

Median Home Value

+81% vs state

$1,563

Median Rent

1970

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+11.6%

YoY Change (2024)

341

HPI Index (2000 = 100)

+241%

Total Change Since 2000

Home values in ZIP 53715 have increased 11.6% over the past year (2024). Since 2000, this ZIP has seen +241% cumulative appreciation.

Year Annual Change HPI Index
2020 +3.0% 234
2021 +6.8% 250
2022 +6.6% 266
2023 +14.8% 305
2024 +11.6% 341

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 261 business establishments in ZIP 53715, employing approximately 10,649 people with a combined annual payroll of $789,693,000.

261

Businesses

10,649

Employees

$789.7M

Annual Payroll

13

Industry Sectors

Industry Establishments % of Total
Accommodation and food services 64 24.5%
Other services (except public administration) 42 16.1%
Health care and social assistance 38 14.6%
Retail trade 33 12.6%
Professional, scientific, and technical services 20 7.7%
Real estate and rental and leasing 18 6.9%
Finance and insurance 9 3.5%
Administrative and support and waste management and remediation services 8 3.1%
Construction 7 2.7%
Information 5 1.9%
Educational services 5 1.9%
Manufacturing 4 1.5%
Transportation and warehousing 4 1.5%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 53715 vs 53706 →

ZIP 53715 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 53715 ranks #8 by population — useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 53715 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 53715 ranks #9 of 9 neighboring ZIPs — local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
53706 Madison, WI 5,133 1.2 mi
53726 Madison, WI 5,177 1.4 mi
53713 Madison, WI 22,146 1.7 mi
53703 Madison, WI 27,958 1.7 mi
53792 Madison, WI 0 2.1 mi
53711 Madison, WI 45,728 3.2 mi
53705 Madison, WI 23,494 3.5 mi
53716 Madison, WI 18,419 4.2 mi
53714 Madison, WI 16,463 5.0 mi
53704 Madison, WI 44,034 5.9 mi

More ZIP Codes in Dane County

Frequently Asked Questions

What county is ZIP code 53715 in?
ZIP code 53715 (Madison) is located in Dane County, Wisconsin. Dane County contains multiple ZIP codes, see the full list at /counties/dane-wi.
What is the population of ZIP code 53715?
ZIP code 53715 in Madison, WI has a population of 12,136 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 53715?
The median household income in ZIP 53715 is $38,996, which is 49% below the national average of $76,288.
What is the average home value in ZIP 53715?
The median home value in ZIP 53715 is $450,600, which is 62% above the national average of $278,155.
What is the demographic makeup of ZIP 53715?
The largest racial group in ZIP 53715 is White at 80.1%. Hispanic or Latino residents make up 5.5% of the population.
How many businesses are in ZIP code 53715?
ZIP code 53715 has 261 business establishments employing approximately 10,649 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 53715?
The top industries by establishment count in ZIP 53715 are: Accommodation and food services (64), Other services (except public administration) (42), Health care and social assistance (38). There are 13 industry sectors represented in total.
How have home values changed in ZIP code 53715?
According to the FHFA House Price Index, home values in ZIP 53715 increased by 11.6% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 241%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 53715?
In ZIP code 53715, 76.4% of residents aged 25+ have a high school diploma or higher, and 66.7% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 53715?
The mean commute time for workers in ZIP code 53715 is 16.2 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 53715?
In ZIP code 53715, approximately 20.1% of occupied housing units are owner-occupied and 79.9% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 53715?
The poverty rate in ZIP code 53715 is 49.7% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

ZIP Code Research Guides

Official Data Resources for Madison, WI

Verify and explore additional data for this area using these official government sources.