PlainZIP

Willis, TX · standard

ZIP Code 77378

Montgomery County, Texas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

14,685
58/sq mi
$71,143
Median income
$199,800
Median home value
18.4%
Bachelor's or higher

The verdict

Willis pairs a below-median household income with below-median home values, in a rural, homeowner-dominated area.

48th pct
household income, US ZIPs
43th pct
home value, US ZIPs
58
people per sq mi
75%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 77378 against every reporting US ZIP.

ZIP code 77378 is a mid-sized community (a standard USPS delivery area) in Willis, Montgomery County, Texas, home to 14,685 residents across 251.9 square miles, a density of 58 people per square mile, in the Chicago time zone.

ZIP 77378 lands in the middle-income range, with a median household income of $71,143 (6% below the Texas average), while per-capita income is $31,889. Poverty here runs at 10.6%, with unemployment measured at 6.7%. Housing costs here run $199,800 for a typical home value (19% below the state average), with rent averaging $1,532 a month; 74.5% of homes are owner-occupied.

Educational attainment sits below the national norm: 18.4% of adults hold a bachelor's degree or higher, the median age is 35.1, and the average commute is 34 minutes. We also surface 4 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Montgomery County, so you can benchmark 77378 against its immediate geography rather than a national average alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 77378

Top 5 sectors by establishment count in Willis, TX

Which industries have the most business establishments in ZIP 77378.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 77378, Willis, TX · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

14,685

Population

251.9

Area (sq mi)

58

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 77378?

35.1

Median Age

48.6%

Male

51.4%

Female

13.0%

Foreign-Born

White 63.6%
African American 8.6%
Asian 0.1%
American Indian or Alaska Native 2.7%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 19.3%
Hispanic or Latino 32.4%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$71,143

Median Household Income

-6% vs state

$31,889

Per Capita Income

10.6%

Poverty Rate

6.7%

Unemployment Rate

34.0 min

Mean Commute Time

How ZIP 77378 ranks nationally

Willis, TX household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$71,143 48th percentile higher than 48% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). This entry sits in this band. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 51.6%
Bachelor's Degree or Higher 18.4%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

6,173

Total Housing Units

5,924

Occupied Units

249

Vacant Units

2.95

Avg Household Size

Occupancy Type

Owner 74.5%
Renter 25.5%

$199,800

Median Home Value

-19% vs state

$1,532

Median Rent

2002

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 287 business establishments in ZIP 77378, employing approximately 3,061 people with a combined annual payroll of $134,616,000.

287

Businesses

3,061

Employees

$134.6M

Annual Payroll

16

Industry Sectors

Industry Establishments % of Total
Construction 60 20.9%
Retail trade 34 11.8%
Accommodation and food services 28 9.8%
Other services (except public administration) 27 9.4%
Manufacturing 23 8.0%
Administrative and support and waste management and remediation services 21 7.3%
Professional, scientific, and technical services 19 6.6%
Transportation and warehousing 18 6.3%
Wholesale trade 14 4.9%
Finance and insurance 10 3.5%
Real estate and rental and leasing 8 2.8%
Health care and social assistance 8 2.8%
Mining, quarrying, and oil and gas extraction 4 1.4%
Educational services 4 1.4%
Information 3 1.1%
Arts, entertainment, and recreation 3 1.1%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 77378 vs 77303 →

ZIP 77378 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 77378 ranks #4 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 77378 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 77378 ranks #3 of 5 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
77303 Conroe, TX 16,710 5.6 mi
77358 New Waverly, TX 4,993 8.0 mi
77301 Conroe, TX 30,769 11.0 mi
77304 Conroe, TX 21,314 12.4 mi

More ZIP Codes in Montgomery County

77386 standard
Spring, TX
Pop: 36,407
77382 standard
Spring, TX
Pop: 35,369
77381 standard
Spring, TX
Pop: 34,961
77301 standard
Conroe, TX
Pop: 30,769
77354 standard
Magnolia, TX
Pop: 30,215
77365 standard
Porter, TX
Pop: 25,769

Related Areas

Montgomery County Willis, TX Texas

Frequently Asked Questions

What county is ZIP code 77378 in? ▼
ZIP code 77378 (Willis) is located in Montgomery County, Texas. Montgomery County contains multiple ZIP codes, see the full list at /counties/montgomery-tx.
What is the population of ZIP code 77378? ▼
ZIP code 77378 in Willis, TX has a population of 14,685 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 77378? ▼
The median household income in ZIP 77378 is $71,143, which is 7% below the national average of $76,288.
What is the average home value in ZIP 77378? ▼
The median home value in ZIP 77378 is $199,800, which is 28% below the national average of $278,155.
What is the demographic makeup of ZIP 77378? ▼
The largest racial group in ZIP 77378 is White at 63.6%. Hispanic or Latino residents make up 32.4% of the population.
How many businesses are in ZIP code 77378? ▼
ZIP code 77378 has 287 business establishments employing approximately 3,061 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 77378? ▼
The top industries by establishment count in ZIP 77378 are: Construction (60), Retail trade (34), Accommodation and food services (28). There are 16 industry sectors represented in total.
What is the education level in ZIP code 77378? ▼
In ZIP code 77378, 51.6% of residents aged 25+ have a high school diploma or higher, and 18.4% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 77378? ▼
The mean commute time for workers in ZIP code 77378 is 34.0 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend more time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 77378? ▼
In ZIP code 77378, approximately 74.5% of occupied housing units are owner-occupied and 25.5% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 77378? ▼
The poverty rate in ZIP code 77378 is 10.6% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.