Maunaloa, HI · standard
ZIP Code 96770
Maui County, Hawaii - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 691
- 4/sq mi Low-density area
- $54,792
- Median income Below-median income area
- $317,000
- Median home value Above-median home value
- 49.6%
- Bachelor's or higher Above-average bachelor's attainment
National ZIP placement
Maunaloa pairs one of the lowest household incomes in the country with above-median home values, in a rural, mixed-tenure area.
- 21st pct
- household income, US ZIPs
- Top 31%
- home value, US ZIPs
- 4
- people per sq mi
- 56%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 96770 against every reporting US ZIP.
ZIP code 96770 is a sparsely populated ZIP (a standard USPS delivery area) in Maunaloa, Maui County, Hawaii, home to just 691 residents across 177.2 square miles, a density of 4 people per square mile, in the Pacific/Honolulu time zone.
ZIP 96770 reports a modest median household income of $54,792 (41% below the average Hawaii ZIP), while per-capita income is $34,646. Economic pressure is pronounced: 35.1% of residents are below the poverty line and unemployment is 28.1%. Home values sit below the statewide ZIP benchmark: the median is $317,000 (59% below the average Hawaii ZIP), and median rent is $1,208; owner occupancy is 55.7%.
A solid share of residents have a four-year degree: 49.6% of adults hold a bachelor's degree or higher, the median age is 58.8, and the average commute is -. The page also surfaces 1 ZIP codes within roughly 10 miles and 6 more in Maui County, so 96770 can be compared with both its immediate and county-level context.
Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 96770, Maunaloa, HI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.
Quick Facts
691
Population
177.2
Area (sq mi)
4
People / sq mi
Pacific/Honolulu
Time Zone
standard
ZIP Type
Who lives in ZIP 96770?
58.8
Median Age
53.9%
Male
46.1%
Female
8.4%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$54,792
Median Household Income
-41% vs state ZIP avg
$34,646
Per Capita Income
35.1%
Poverty Rate
28.1%
Unemployment Rate
How ZIP 96770 ranks among Hawaii ZIPs
Maunaloa, HI household income vs. every Hawaii ZIP code
Median household income among 83 reporting Hawaii ZIPs (this ZIP's population is too small for a reliable national-corpus placement)
$54,792 6th percentile higher than 6% of 83 Hawaii ZIPs
Each bar is a $20K-wide band; taller bars hold more Hawaii ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
Housing stock: occupied vs vacant
635housing units
635
Total Housing Units
219
Occupied Units
416
Vacant Units
2.27
Avg Household Size
Occupancy Type
$317,000
Median Home Value
-59% vs state ZIP avg
$1,208
Median Rent
1979
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What businesses operate in this ZIP?
Census Bureau data shows 7 business establishments in ZIP 96770, employing approximately 48 people with a combined annual payroll of $1,486,000.
7
Businesses
48
Employees
$1.5M
Annual Payroll
0
Industry Sectors
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 96770 vs 96729 →
| ZIP Code | City | Population | Distance |
|---|---|---|---|
| 96729 | Hoolehua, HI | 1,303 | 6.6 mi |
Nationwide ZIPs with similar ACS profiles
Two Census-derived peer sets for ZIP 96770, both outside HI so the neighborhoods are not geographic containment (Nearby and same-county blocks stay local).
Similar median household income
Nearest cross-state ZIPs by ACS median household income.
More ZIP Codes in Maui County
Related Areas
Frequently Asked Questions
What county is ZIP code 96770 in?
ZIP code 96770 (Maunaloa) is located in Maui County, Hawaii. Maui County contains multiple ZIP codes, see the full list at /counties/maui-hi.
What is the population of ZIP code 96770?
ZIP code 96770 in Maunaloa, HI has a population of 691 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 96770?
The median household income in ZIP 96770 is $54,792, which is 28% below the national average of $76,288.
What is the average home value in ZIP 96770?
The median home value in ZIP 96770 is $317,000, which is 14% above the national average of $278,155.
What is the demographic makeup of ZIP 96770?
The largest racial group in ZIP 96770 is Two or More Ethnicities at 41.1%. Hispanic or Latino residents make up 4.2% of the population.
How many businesses are in ZIP code 96770?
ZIP code 96770 has 7 business establishments employing approximately 48 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What is the education level in ZIP code 96770?
In ZIP code 96770, 69.9% of residents aged 25+ have a high school diploma or higher, and 49.6% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What percentage of residents own vs. rent in ZIP 96770?
In ZIP code 96770, approximately 55.7% of occupied housing units are owner-occupied and 44.3% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 96770?
The poverty rate in ZIP code 96770 is 35.1% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.
Related
Take this with you
What to do with ZIP 96770's numbers, next.
- See how ZIP 96770 compares to a neighboring ZIP code on the same Census fields Compare this ZIP
- Check where Maunaloa, HI ranks among every U.S. ZIP code on income, education, or homeownership View national rankings
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ZIP Code Tabulation Areas (ZCTAs) are Census Bureau approximations of USPS ZIP codes; figures describe the ZCTA area, not any single address within it.