Naalehu, HI · standard

ZIP Code 96772

Hawaii County, Hawaii — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

2,304
3/sq mi
$48,914
Median income
$403,200
Median home value
23.6%
Bachelor's or higher

The verdict

Naalehu pairs one of the lowest household incomes in the country with upper-quartile home values, in a rural, homeowner-dominated area.

13th pct
household income, US ZIPs
Top 20%
home value, US ZIPs
3
people per sq mi
80%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 96772 against every reporting US ZIP.

ZIP code 96772 is classified by USPS as a standard delivery area and covers roughly 822.9 square miles in Naalehu, Hawaii County, Hawaii. The area is home to 2,304 residents, producing a population density of 3 people per square mile, and falls within the Pacific/Honolulu time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 96772 against Hawaii and the nation.

On the economic side, the median household income for ZIP 96772 sits at $48,914 (47% below the Hawaii average), while per-capita income is $31,092. The poverty rate stands at 17.1% and the unemployment rate at 6.5%. On housing, the median home value is $403,200 (48% below the state average) with median rent at $1,603 per month, and 80.0% of occupied units are owner-occupied, a direct signal of whether 96772 behaves more like a homeowner neighborhood or a renter-heavy ZIP.

Education and household profile round out the picture: 23.6% of adults hold a bachelor's degree or higher, the median age is 51.4, and the average commute is . We also surface 1 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Hawaii County, so you can benchmark 96772 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →

Top industries in ZIP 96772

Top 5 sectors by establishment count

Which industries have the most business establishments in ZIP 96772.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 96772, Naalehu, HI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.

Quick Facts

2,304

Population

822.9

Area (sq mi)

3

People / sq mi

Pacific/Honolulu

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 96772?

51.4

Median Age

53.4%

Male

46.6%

Female

10.9%

Foreign-Born

White 41.7%
African American 1.4%
Asian 14.5%
American Indian or Alaska Native 0.2%
Native Hawaiian or Pacific Islander 4.6%
Two or More Ethnicities 34.5%
Hispanic or Latino 16.7%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$48,914

Median Household Income

-47% vs state

$31,092

Per Capita Income

17.1%

Poverty Rate

6.5%

Unemployment Rate

How ZIP 96772 ranks nationally

Household income vs. every US ZIP code

Median household income — the full national distribution, with this ZIP marked

$48,914 13th percentile higher than 13% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). This entry sits in this band. $60,000–$80,000: 9,980 US ZIPs (33%). Above this entry. $80,000–$100,000: 5,778 US ZIPs (19%). Above this entry. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 53.7%
Bachelor's Degree or Higher 23.6%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

1,292

Total Housing Units

1,045

Occupied Units

247

Vacant Units

2.36

Avg Household Size

Occupancy Type

Owner 80.0%
Renter 20.0%

$403,200

Median Home Value

-48% vs state

$1,603

Median Rent

1994

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What businesses operate in this ZIP?

Census Bureau data shows 33 business establishments in ZIP 96772, employing approximately 271 people with a combined annual payroll of $9,358,000.

33

Businesses

271

Employees

$9.4M

Annual Payroll

5

Industry Sectors

Industry Establishments % of Total
Accommodation and food services 8 24.2%
Health care and social assistance 6 18.2%
Other services (except public administration) 5 15.2%
Construction 4 12.1%
Retail trade 3 9.1%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 96772 vs 96737 →

ZIP Code City Population Distance
96737 Ocean View, HI 4,552 12.6 mi

More ZIP Codes in Hawaii County

Frequently Asked Questions

What county is ZIP code 96772 in?
ZIP code 96772 (Naalehu) is located in Hawaii County, Hawaii. Hawaii County contains multiple ZIP codes, see the full list at /counties/hawaii-hi.
What is the population of ZIP code 96772?
ZIP code 96772 in Naalehu, HI has a population of 2,304 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 96772?
The median household income in ZIP 96772 is $48,914, which is 36% below the national average of $76,288.
What is the average home value in ZIP 96772?
The median home value in ZIP 96772 is $403,200, which is 45% above the national average of $278,155.
What is the demographic makeup of ZIP 96772?
The largest racial group in ZIP 96772 is White at 41.7%. Hispanic or Latino residents make up 16.7% of the population.
How many businesses are in ZIP code 96772?
ZIP code 96772 has 33 business establishments employing approximately 271 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 96772?
The top industries by establishment count in ZIP 96772 are: Accommodation and food services (8), Health care and social assistance (6), Other services (except public administration) (5). There are 5 industry sectors represented in total.
What is the education level in ZIP code 96772?
In ZIP code 96772, 53.7% of residents aged 25+ have a high school diploma or higher, and 23.6% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What percentage of residents own vs. rent in ZIP 96772?
In ZIP code 96772, approximately 80.0% of occupied housing units are owner-occupied and 20.0% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 96772?
The poverty rate in ZIP code 96772 is 17.1% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

ZIP Code Research Guides

Official Data Resources for Naalehu, HI

Verify and explore additional data for this area using these official government sources.