PlainZIP

West, TX · standard

ZIP Code 76691

McLennan County, Texas - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

6,454
25/sq mi
$85,694
Median income
$304,500
Median home value
22.9%
Bachelor's or higher

The verdict

West pairs an above-median household income with above-median home values, in a rural, homeowner-dominated area.

Top 31%
household income, US ZIPs
Top 33%
home value, US ZIPs
25
people per sq mi
80%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 76691 against every reporting US ZIP.

ZIP code 76691 is a mid-sized community (a standard USPS delivery area) in West, McLennan County, Texas, home to 6,454 residents across 258.2 square miles, a density of 25 people per square mile, in the Chicago time zone.

ZIP 76691 lands in the middle-income range, with a median household income of $85,694 (13% above the Texas average), while per-capita income is $39,787. Poverty here runs at 7.8%, with unemployment measured at 3.3%. On housing, the median home value is $304,500 (23% above the state average) with median rent at $1,064 per month, and 79.7% of occupied units are owner-occupied.

Educational attainment sits below the national norm: 22.9% of adults hold a bachelor's degree or higher, the median age is 42, and the average commute is 26 minutes. Beyond these figures, 6 nearby ZIP codes within about 10 miles are surfaced below, along with 6 more sharing McLennan County, letting you compare 76691 to its immediate surroundings rather than a national baseline alone.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 76691

Top 5 sectors by establishment count in West, TX

Which industries have the most business establishments in ZIP 76691.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 76691, West, TX · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

6,454

Population

258.2

Area (sq mi)

25

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 76691?

42.0

Median Age

48.3%

Male

51.7%

Female

4.2%

Foreign-Born

White 82.7%
African American 2.1%
Asian 0.0%
American Indian or Alaska Native 0.2%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 13.7%
Hispanic or Latino 14.3%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$85,694

Median Household Income

+13% vs state

$39,787

Per Capita Income

7.8%

Poverty Rate

3.3%

Unemployment Rate

25.5 min

Mean Commute Time

How ZIP 76691 ranks nationally

West, TX household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$85,694 Top 31% higher than 69% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). This entry sits in this band. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 53.7%
Bachelor's Degree or Higher 22.9%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

2,602

Total Housing Units

2,440

Occupied Units

162

Vacant Units

2.65

Avg Household Size

Occupancy Type

Owner 79.7%
Renter 20.3%

$304,500

Median Home Value

+23% vs state

$1,064

Median Rent

1986

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

-3.6%

YoY Change (2024)

333

HPI Index (2000 = 100)

+233%

Total Change Since 2000

Home values in ZIP 76691 have decreased 3.6% over the past year (2024). Since 2000, this ZIP has seen +233% cumulative appreciation.

Year Annual Change HPI Index
2020 +5.2% 216
2021 +15.9% 250
2022 +23.7% 309
2023 +11.9% 346
2024 -3.6% 333

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 156 business establishments in ZIP 76691, employing approximately 1,671 people with a combined annual payroll of $79,245,000.

156

Businesses

1,671

Employees

$79.2M

Annual Payroll

13

Industry Sectors

Industry Establishments % of Total
Retail trade 29 18.6%
Construction 25 16.0%
Other services (except public administration) 17 10.9%
Professional, scientific, and technical services 14 9.0%
Accommodation and food services 13 8.3%
Health care and social assistance 12 7.7%
Manufacturing 8 5.1%
Finance and insurance 8 5.1%
Real estate and rental and leasing 8 5.1%
Wholesale trade 7 4.5%
Transportation and warehousing 3 1.9%
Administrative and support and waste management and remediation services 3 1.9%
Educational services 3 1.9%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 76691 vs 76640 →

ZIP 76691 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 76691 ranks the most populous - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 76691 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 76691 ranks the highest of 7 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
76640 Elm Mott, TX 3,005 6.3 mi
76621 Abbott, TX 1,037 7.3 mi
76654 Leroy, TX 151 5.8 mi
76622 Aquilla, TX 1,015 9.2 mi
76676 Penelope, TX 413 10.4 mi
76624 Axtell, TX 2,231 11.6 mi

More ZIP Codes in McLennan County

76706 standard
Waco, TX
Pop: 35,015
76705 standard
Waco, TX
Pop: 29,155
76708 standard
Waco, TX
Pop: 24,476
76712 standard
Woodway, TX
Pop: 23,506
76710 standard
Waco, TX
Pop: 22,686
76707 standard
Waco, TX
Pop: 16,697

Related Areas

McLennan County West, TX Texas

Frequently Asked Questions

What county is ZIP code 76691 in? ▼
ZIP code 76691 (West) is located in McLennan County, Texas. McLennan County contains multiple ZIP codes, see the full list at /counties/mclennan-tx.
What is the population of ZIP code 76691? ▼
ZIP code 76691 in West, TX has a population of 6,454 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 76691? ▼
The median household income in ZIP 76691 is $85,694, which is 12% above the national average of $76,288.
What is the average home value in ZIP 76691? ▼
The median home value in ZIP 76691 is $304,500, which is 9% above the national average of $278,155.
What is the demographic makeup of ZIP 76691? ▼
The largest racial group in ZIP 76691 is White at 82.7%. Hispanic or Latino residents make up 14.3% of the population.
How many businesses are in ZIP code 76691? ▼
ZIP code 76691 has 156 business establishments employing approximately 1,671 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 76691? ▼
The top industries by establishment count in ZIP 76691 are: Retail trade (29), Construction (25), Other services (except public administration) (17). There are 13 industry sectors represented in total.
How have home values changed in ZIP code 76691? ▼
According to the FHFA House Price Index, home values in ZIP 76691 decreased by 3.6% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 233%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 76691? ▼
In ZIP code 76691, 53.7% of residents aged 25+ have a high school diploma or higher, and 22.9% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 76691? ▼
The mean commute time for workers in ZIP code 76691 is 25.5 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 76691? ▼
In ZIP code 76691, approximately 79.7% of occupied housing units are owner-occupied and 20.3% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 76691? ▼
The poverty rate in ZIP code 76691 is 7.8% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.