Traverse City, MI · standard

ZIP Code 49684

Grand Traverse County, Michigan — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

37,963
145/sq mi
$80,788
Median income
$420,200
Median home value
47.3%
Bachelor's or higher

The verdict

Traverse City pairs an above-median household income with upper-quartile home values, in a rural, homeowner-dominated area.

Top 37%
household income, US ZIPs
Top 19%
home value, US ZIPs
145
people per sq mi
69%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 49684 against every reporting US ZIP.

ZIP code 49684 is classified by USPS as a standard delivery area and covers roughly 261.1 square miles in Traverse City, Grand Traverse County, Michigan. The area is home to 37,963 residents, producing a population density of 145 people per square mile, and falls within the Detroit time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 49684 against Michigan and the nation.

On the economic side, the median household income for ZIP 49684 sits at $80,788 (10% above the Michigan average), while per-capita income is $53,800. The poverty rate stands at 10.3% and the unemployment rate at 3.4%. On housing, the median home value is $420,200 (91% above the state average) with median rent at $1,306 per month, and 69.3% of occupied units are owner-occupied, a direct signal of whether 49684 behaves more like a homeowner neighborhood or a renter-heavy ZIP.

Education and household profile round out the picture: 47.3% of adults hold a bachelor's degree or higher, the median age is 48.7, and the average commute is 18 minutes. We also surface 3 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Grand Traverse County, so you can benchmark 49684 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →

Top industries in ZIP 49684

Top 5 sectors by establishment count

Which industries have the most business establishments in ZIP 49684.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 49684, Traverse City, MI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.

Quick Facts

37,963

Population

261.1

Area (sq mi)

145

People / sq mi

Detroit

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 49684?

48.7

Median Age

48.7%

Male

51.3%

Female

1.7%

Foreign-Born

White 91.2%
African American 0.6%
Asian 0.7%
American Indian or Alaska Native 1.2%
Native Hawaiian or Pacific Islander 0.0%
Two or More Ethnicities 5.6%
Hispanic or Latino 3.6%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$80,788

Median Household Income

+10% vs state

$53,800

Per Capita Income

10.3%

Poverty Rate

3.4%

Unemployment Rate

17.9 min

Mean Commute Time

How ZIP 49684 ranks nationally

Household income vs. every US ZIP code

Median household income — the full national distribution, with this ZIP marked

$80,788 Top 37% higher than 63% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). This entry sits in this band. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 65.3%
Bachelor's Degree or Higher 47.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

11,042

Total Housing Units

9,429

Occupied Units

1,613

Vacant Units

2.21

Avg Household Size

Occupancy Type

Owner 69.3%
Renter 30.7%

$420,200

Median Home Value

+91% vs state

$1,306

Median Rent

1982

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+6.5%

YoY Change (2024)

291

HPI Index (2000 = 100)

+191%

Total Change Since 2000

Home values in ZIP 49684 have increased 6.5% over the past year (2024). Since 2000, this ZIP has seen +191% cumulative appreciation.

Year Annual Change HPI Index
2020 +3.8% 180
2021 +13.8% 205
2022 +19.1% 244
2023 +12.3% 273
2024 +6.5% 291

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 1,532 business establishments in ZIP 49684, employing approximately 25,190 people with a combined annual payroll of $1,607,938,000.

1,532

Businesses

25,190

Employees

$1.6B

Annual Payroll

18

Industry Sectors

Industry Establishments % of Total
Retail trade 257 16.8%
Health care and social assistance 204 13.3%
Professional, scientific, and technical services 188 12.3%
Accommodation and food services 145 9.5%
Construction 136 8.9%
Other services (except public administration) 121 7.9%
Finance and insurance 105 6.8%
Real estate and rental and leasing 87 5.7%
Administrative and support and waste management and remediation services 69 4.5%
Manufacturing 44 2.9%
Information 37 2.4%
Wholesale trade 34 2.2%
Arts, entertainment, and recreation 30 2.0%
Transportation and warehousing 29 1.9%
Mining, quarrying, and oil and gas extraction 13 0.8%
Educational services 13 0.8%
Management of companies and enterprises 11 0.7%
Utilities 5 0.3%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 49684 vs 49637 →

ZIP 49684 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 49684 ranks the most populous — useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 49684 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 49684 ranks #3 of 4 neighboring ZIPs — local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
49637 Grawn, MI 3,405 9.1 mi
49621 Cedar, MI 3,096 8.0 mi
49643 Interlochen, MI 6,253 10.2 mi

More ZIP Codes in Grand Traverse County

Frequently Asked Questions

What county is ZIP code 49684 in?
ZIP code 49684 (Traverse City) is located in Grand Traverse County, Michigan. Grand Traverse County contains multiple ZIP codes, see the full list at /counties/grand-traverse-mi.
What is the population of ZIP code 49684?
ZIP code 49684 in Traverse City, MI has a population of 37,963 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 49684?
The median household income in ZIP 49684 is $80,788, which is 6% above the national average of $76,288.
What is the average home value in ZIP 49684?
The median home value in ZIP 49684 is $420,200, which is 51% above the national average of $278,155.
What is the demographic makeup of ZIP 49684?
The largest racial group in ZIP 49684 is White at 91.2%. Hispanic or Latino residents make up 3.6% of the population.
How many businesses are in ZIP code 49684?
ZIP code 49684 has 1,532 business establishments employing approximately 25,190 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 49684?
The top industries by establishment count in ZIP 49684 are: Retail trade (257), Health care and social assistance (204), Professional, scientific, and technical services (188). There are 18 industry sectors represented in total.
How have home values changed in ZIP code 49684?
According to the FHFA House Price Index, home values in ZIP 49684 increased by 6.5% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 191%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 49684?
In ZIP code 49684, 65.3% of residents aged 25+ have a high school diploma or higher, and 47.3% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 49684?
The mean commute time for workers in ZIP code 49684 is 17.9 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 49684?
In ZIP code 49684, approximately 69.3% of occupied housing units are owner-occupied and 30.7% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 49684?
The poverty rate in ZIP code 49684 is 10.3% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

ZIP Code Research Guides

Official Data Resources for Traverse City, MI

Verify and explore additional data for this area using these official government sources.