PlainZIP

Madison, WI · standard

ZIP Code 53717

Dane County, Wisconsin - Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.

11,962
1,267/sq mi
$98,180
Median income
$415,100
Median home value
65.3%
Bachelor's or higher

The verdict

Madison pairs an upper-quartile household income with upper-quartile home values, in a low-density, mixed-tenure area.

Top 20%
household income, US ZIPs
Top 19%
home value, US ZIPs
1,267
people per sq mi
53%
owner-occupied homes

Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 53717 against every reporting US ZIP.

ZIP code 53717 is a mid-sized community (a standard USPS delivery area) in Madison, Dane County, Wisconsin, home to 11,962 residents across 9.4 square miles, a density of 1,267 people per square mile, in the Chicago time zone.

ZIP 53717 lands in the middle-income range, with a median household income of $98,180 (26% above the Wisconsin average), while per-capita income is $63,762. The poverty rate stands at 8.0% and the unemployment rate at 1.7%. Housing costs here run $415,100 for a typical home value (67% above the state average), with rent averaging $1,468 a month; 53.3% of homes are owner-occupied.

This is a highly-educated ZIP: 65.3% of adults hold a bachelor's degree or higher, the median age is 41.4, and the average commute is 20 minutes. To put 53717 in local context, 10 ZIP codes within roughly 10 miles appear further down this page alongside 6 additional ZIPs in Dane County, for a geography-aware comparison.

Every figure on this page is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates (including median rent) and the FHFA House Price Index, no estimates, no proprietary scoring. Verify with Census →

Top industries in ZIP 53717

Top 5 sectors by establishment count in Madison, WI

Which industries have the most business establishments in ZIP 53717.

establishments

What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.

Source U.S. Census Bureau · ZIP Code Business Patterns (ZBP) As of 2023

Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + FHFA HPI ACS demographics and median rent, ZBP business establishments, FHFA HPI for ZIP 53717, Madison, WI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; FHFA HPI updated quarterly/annually.

Quick Facts

11,962

Population

9.4

Area (sq mi)

1,267

People / sq mi

Chicago

Time Zone

standard

ZIP Type

Neighborhood Scorecard
Get an A-F grade across income, safety, housing, rent, education, commute, and childcare for this ZIP code.
View Scorecard →

Who lives in ZIP 53717?

41.4

Median Age

45.7%

Male

54.3%

Female

17.5%

Foreign-Born

White 67.6%
African American 7.5%
Asian 17.1%
American Indian or Alaska Native 0.2%
Native Hawaiian or Pacific Islander 0.1%
Two or More Ethnicities 6.6%
Hispanic or Latino 3.4%

Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How much do residents earn?

$98,180

Median Household Income

+26% vs state

$63,762

Per Capita Income

8.0%

Poverty Rate

1.7%

Unemployment Rate

19.8 min

Mean Commute Time

How ZIP 53717 ranks nationally

Madison, WI household income vs. every US ZIP code

Median household income, the full national distribution, with this ZIP marked

$98,180 Top 20% higher than 80% of 30,318 US ZIPs

$0–$20,000: 118 US ZIPs (0%). Below this entry. $20,000–$40,000: 1,573 US ZIPs (5%). Below this entry. $40,000–$60,000: 7,092 US ZIPs (23%). Below this entry. $60,000–$80,000: 9,980 US ZIPs (33%). Below this entry. $80,000–$100,000: 5,778 US ZIPs (19%). This entry sits in this band. $100,000–$120,000: 2,855 US ZIPs (9%). Above this entry. $120,000–$140,000: 1,362 US ZIPs (4%). Above this entry. $140,000–$160,000: 686 US ZIPs (2%). Above this entry. $160,000–$180,000: 364 US ZIPs (1%). Above this entry. $180,000–$200,000: 186 US ZIPs (1%). Above this entry. $200,000–$220,000: 324 US ZIPs (1%). Above this entry. This ZIP $0 $200K+ every reporting US ZIP, bucketed by value

Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.

Source U.S. Census Bureau, ACS 5-Year Estimates · 2019–2023

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What is the education profile here?

High School Graduate or Higher 79.5%
Bachelor's Degree or Higher 65.3%

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

What does housing look like?

6,702

Total Housing Units

6,610

Occupied Units

92

Vacant Units

1.97

Avg Household Size

Occupancy Type

Owner 53.3%
Renter 46.7%

$415,100

Median Home Value

+67% vs state

$1,468

Median Rent

1992

Median Year Built

Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)

How have home values changed over time?

FHFA House Price Index, annual appreciation data based on repeat sales and appraisals

+5.0%

YoY Change (2024)

237

HPI Index (2000 = 100)

+137%

Total Change Since 2000

Home values in ZIP 53717 have increased 5.0% over the past year (2024). Since 2000, this ZIP has seen +137% cumulative appreciation.

Year Annual Change HPI Index
2020 +0.8% 162
2021 +9.1% 177
2022 +15.1% 204
2023 +10.5% 225
2024 +5.0% 237

Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.

What businesses operate in this ZIP?

Census Bureau data shows 467 business establishments in ZIP 53717, employing approximately 15,617 people with a combined annual payroll of $1,275,198,000.

467

Businesses

15,617

Employees

$1.3B

Annual Payroll

15

Industry Sectors

Industry Establishments % of Total
Professional, scientific, and technical services 94 20.1%
Finance and insurance 70 15.0%
Health care and social assistance 65 13.9%
Retail trade 46 9.8%
Accommodation and food services 41 8.8%
Other services (except public administration) 39 8.3%
Information 20 4.3%
Real estate and rental and leasing 20 4.3%
Administrative and support and waste management and remediation services 16 3.4%
Educational services 13 2.8%
Construction 10 2.1%
Arts, entertainment, and recreation 10 2.1%
Wholesale trade 9 1.9%
Management of companies and enterprises 7 1.5%
Manufacturing 4 0.9%

Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.

Nearby ZIP Codes

Want a side-by-side? Compare 53717 vs 53705 →

ZIP 53717 vs its nearest neighbors, by population

Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.

residents

What this shows Among its immediate neighbors, ZIP 53717 ranks #7 by population - useful context the national average alone can't give.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023

ZIP 53717 vs its nearest neighbors, by median income

Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.

median income

What this shows By household income, ZIP 53717 ranks #4 of 9 neighboring ZIPs, local affluence varies block to block, not just metro to metro.

Source U.S. Census Bureau · ACS 5-Year Estimates As of 2019–2023
ZIP Code City Population Distance
53705 Madison, WI 23,494 2.8 mi
53719 Madison, WI 28,487 3.3 mi
53562 Middleton, WI 23,627 3.1 mi
53792 Madison, WI 0 4.5 mi
53726 Madison, WI 5,177 4.9 mi
53706 Madison, WI 5,133 5.5 mi
53715 Madison, WI 12,136 6.2 mi
53593 Verona, WI 19,225 6.8 mi
53703 Madison, WI 27,958 7.2 mi
53528 Cross Plains, WI 5,734 6.8 mi

More ZIP Codes in Dane County

53711 standard
Madison, WI
Pop: 45,728
53704 standard
Madison, WI
Pop: 44,034
53590 standard
Sun Prairie, WI
Pop: 36,294
53719 standard
Madison, WI
Pop: 28,487
53703 standard
Madison, WI
Pop: 27,958
53562 standard
Middleton, WI
Pop: 23,627

Related Areas

Dane County Madison, WI Wisconsin

Frequently Asked Questions

What county is ZIP code 53717 in? ▼
ZIP code 53717 (Madison) is located in Dane County, Wisconsin. Dane County contains multiple ZIP codes, see the full list at /counties/dane-wi.
What is the population of ZIP code 53717? ▼
ZIP code 53717 in Madison, WI has a population of 11,962 according to the Census Bureau ACS 2023 estimates.
What is the median household income in ZIP 53717? ▼
The median household income in ZIP 53717 is $98,180, which is 29% above the national average of $76,288.
What is the average home value in ZIP 53717? ▼
The median home value in ZIP 53717 is $415,100, which is 49% above the national average of $278,155.
What is the demographic makeup of ZIP 53717? ▼
The largest racial group in ZIP 53717 is White at 67.6%. Hispanic or Latino residents make up 3.4% of the population.
How many businesses are in ZIP code 53717? ▼
ZIP code 53717 has 467 business establishments employing approximately 15,617 people, according to Census Bureau ZIP Code Business Patterns (ZBP) 2023 data.
What are the main industries in ZIP code 53717? ▼
The top industries by establishment count in ZIP 53717 are: Professional, scientific, and technical services (94), Finance and insurance (70), Health care and social assistance (65). There are 15 industry sectors represented in total.
How have home values changed in ZIP code 53717? ▼
According to the FHFA House Price Index, home values in ZIP 53717 increased by 5.0% in 2024. Since 2000, home values in this ZIP have appreciated by approximately 137%. This is a developmental index based on repeat sales and appraisal data from Fannie Mae and Freddie Mac.
What is the education level in ZIP code 53717? ▼
In ZIP code 53717, 79.5% of residents aged 25+ have a high school diploma or higher, and 65.3% hold a bachelor's degree or higher. These figures come from the Census Bureau ACS 5-Year Estimates (2023).
What is the average commute time in ZIP 53717? ▼
The mean commute time for workers in ZIP code 53717 is 19.8 minutes according to Census ACS data. The national average is roughly 26 minutes, so commuters here spend less time traveling to work than typical.
What percentage of residents own vs. rent in ZIP 53717? ▼
In ZIP code 53717, approximately 53.3% of occupied housing units are owner-occupied and 46.7% are renter-occupied, based on Census ACS 2023 data.
What is the poverty rate in ZIP code 53717? ▼
The poverty rate in ZIP code 53717 is 8.0% according to Census Bureau ACS 2023 estimates. This measures the percentage of the population living below the federal poverty threshold.

Read our methodology to see how this data is sourced, computed, and verified.