Wailuku, HI · standard
ZIP Code 96793
Maui County, Hawaii — Census ACS demographics, housing tenure, and business patterns, benchmarked against every US ZIP.
- 29,549
- 166/sq mi
- $107,668
- Median income
- $832,400
- Median home value
- 29.6%
- Bachelor's or higher
The verdict
Wailuku pairs an upper-quartile household income with top-decile home values, in a rural, homeowner-dominated area.
- Top 15%
- household income, US ZIPs
- Top 4%
- home value, US ZIPs
- 166
- people per sq mi
- 74%
- owner-occupied homes
Source: U.S. Census Bureau ACS 5-Year Estimates (2019–2023). Percentiles rank ZIP 96793 against every reporting US ZIP.
ZIP code 96793 is classified by USPS as a standard delivery area and covers roughly 177.9 square miles in Wailuku, Maui County, Hawaii. The area is home to 29,549 residents, producing a population density of 166 people per square mile, and falls within the Pacific/Honolulu time zone. These USPS and Census boundary values drive every downstream statistic on this page, including the benchmarks that compare 96793 against Hawaii and the nation.
On the economic side, the median household income for ZIP 96793 sits at $107,668 (16% above the Hawaii average), while per-capita income is $42,775. The poverty rate stands at 6.7% and the unemployment rate at 3.8%. On housing, the median home value is $832,400 (7% above the state average) with median rent at $1,816 per month, and 73.9% of occupied units are owner-occupied, a direct signal of whether 96793 behaves more like a homeowner neighborhood or a renter-heavy ZIP.
Education and household profile round out the picture: 29.6% of adults hold a bachelor's degree or higher, the median age is 41, and the average commute is 21 minutes. We also surface 2 nearby ZIP codes within roughly 10 miles and 6 additional ZIPs sharing Maui County, so you can benchmark 96793 against its immediate geography rather than a national average alone. Every figure is sourced from the U.S. Census Bureau American Community Survey 5-Year Estimates, HUD Fair Market Rents, and FHFA Home Price Index data, no estimates, no proprietary scoring. Verify with HUD →
Top industries in ZIP 96793
Top 5 sectors by establishment count
Which industries have the most business establishments in ZIP 96793.
- Health care and social assistance
Health care and social assistance
153 establishments
- Professional, scientific, and technical services
Professional, scientific, and technical services
129 establishments
- Other services (except public administration)
Other services (except public administration)
109 establishments
- Construction
Construction
105 establishments
- Retail trade
Retail trade
75 establishments
What this shows Establishment counts come from the Census ZIP Code Business Patterns program, which counts physical business locations rather than employees or revenue.
Source: U.S. Census Bureau, American Community Survey 5-Year Estimates + ZIP Code Business Patterns + HUD FMR + FHFA HPI ACS demographics, ZBP business establishments, HUD Fair Market Rents, FHFA HPI for ZIP 96793, Wailuku, HI · 2023 Census ACS 5-Year Estimates use a rolling 60-month sample for stable small-geography estimates; ZBP updated annually; HUD FMR + FHFA HPI updated quarterly/annually.
Quick Facts
29,549
Population
177.9
Area (sq mi)
166
People / sq mi
Pacific/Honolulu
Time Zone
standard
ZIP Type
Who lives in ZIP 96793?
41.0
Median Age
51.3%
Male
48.7%
Female
13.4%
Foreign-Born
Hispanic or Latino is an ethnicity category from the Census Bureau and may overlap with other categories above.
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How much do residents earn?
$107,668
Median Household Income
+16% vs state
$42,775
Per Capita Income
6.7%
Poverty Rate
3.8%
Unemployment Rate
21.1 min
Mean Commute Time
How ZIP 96793 ranks nationally
Household income vs. every US ZIP code
Median household income — the full national distribution, with this ZIP marked
$107,668 Top 15% higher than 85% of 30,318 US ZIPs
Each bar is a $20K-wide band; taller bars hold more US ZIPs. The dashed line + filled bar mark this entry. Hover or tap any bar for its full count, share, and where it sits relative to this entry.
Source U.S. Census Bureau — ACS 5-Year Estimates · 2019–2023
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What is the education profile here?
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
What does housing look like?
11,753
Total Housing Units
10,383
Occupied Units
1,370
Vacant Units
3.03
Avg Household Size
Occupancy Type
$832,400
Median Home Value
+7% vs state
$1,816
Median Rent
1988
Median Year Built
Source: U.S. Census Bureau, ACS 5-Year Estimates (2023)
How have home values changed over time?
FHFA House Price Index, annual appreciation data based on repeat sales and appraisals
+5.8%
YoY Change (2024)
389
HPI Index (2000 = 100)
+289%
Total Change Since 2000
Home values in ZIP 96793 have increased 5.8% over the past year (2024). Since 2000, this ZIP has seen +289% cumulative appreciation.
| Year | Annual Change | HPI Index |
|---|---|---|
| 2020 | +3.6% | 248 |
| 2021 | +10.0% | 273 |
| 2022 | +22.6% | 335 |
| 2023 | +9.8% | 367 |
| 2024 | +5.8% | 389 |
Source: Federal Housing Finance Agency (FHFA) House Price Index, All-Transactions, Five-Digit ZIP Codes (Developmental Index). Index base = 100 in year 2000. Data through 2024. ZIP codes with few transactions may show missing values.
What businesses operate in this ZIP?
Census Bureau data shows 902 business establishments in ZIP 96793, employing approximately 9,810 people with a combined annual payroll of $607,954,000.
902
Businesses
9,810
Employees
$608.0M
Annual Payroll
17
Industry Sectors
| Industry | Establishments | % of Total |
|---|---|---|
| Health care and social assistance | 153 | 17.0% |
| Professional, scientific, and technical services | 129 | 14.3% |
| Other services (except public administration) | 109 | 12.1% |
| Construction | 105 | 11.6% |
| Retail trade | 75 | 8.3% |
| Accommodation and food services | 69 | 7.7% |
| Administrative and support and waste management and remediation services | 58 | 6.4% |
| Real estate and rental and leasing | 45 | 5.0% |
| Finance and insurance | 35 | 3.9% |
| Manufacturing | 34 | 3.8% |
| Wholesale trade | 23 | 2.5% |
| Transportation and warehousing | 21 | 2.3% |
| Arts, entertainment, and recreation | 18 | 2.0% |
| Educational services | 9 | 1.0% |
| Information | 8 | 0.9% |
| Management of companies and enterprises | 5 | 0.6% |
| Utilities | 4 | 0.4% |
Source: U.S. Census Bureau, ZIP Code Business Patterns (ZBP), 2023. Employment figures may include noise for disclosure avoidance.
Nearby ZIP Codes
Want a side-by-side? Compare 96793 vs 96761 →
ZIP 96793 vs its nearest neighbors, by population
Resident population of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 96793
Wailuku (96793)
29,549 residents
- 96732
Kahului (96732)
24,816 residents
- 96761
Lahaina (96761)
22,156 residents
What this shows Among its immediate neighbors, ZIP 96793 ranks the most populous — useful context the national average alone can't give.
ZIP 96793 vs its nearest neighbors, by median income
Median household income of this ZIP and the closest reporting ZIP codes within ~10 miles.
- 96793
Wailuku (96793)
$107,668 median income
- 96732
Kahului (96732)
$101,739 median income
- 96761
Lahaina (96761)
$101,123 median income
What this shows By household income, ZIP 96793 ranks the highest of 3 neighboring ZIPs — local affluence varies block to block, not just metro to metro.
More ZIP Codes in Maui County
Related Areas
Frequently Asked Questions
What county is ZIP code 96793 in? ▼
What is the population of ZIP code 96793? ▼
What is the median household income in ZIP 96793? ▼
What is the average home value in ZIP 96793? ▼
What is the demographic makeup of ZIP 96793? ▼
How many businesses are in ZIP code 96793? ▼
What are the main industries in ZIP code 96793? ▼
How have home values changed in ZIP code 96793? ▼
What is the education level in ZIP code 96793? ▼
What is the average commute time in ZIP 96793? ▼
What percentage of residents own vs. rent in ZIP 96793? ▼
What is the poverty rate in ZIP code 96793? ▼
ZIP Code Research Guides
Official Data Resources for Wailuku, HI
Verify and explore additional data for this area using these official government sources.
Read our methodology to see how this data is sourced, computed, and verified.